The KIPS Podcast with Tyler Valencia

How do you become a fit-preneur? As a fitpro, you’ll find areas or concepts in the industry that you embrace with both arms. Once you become a subject expert, what are your next steps? Paul Howell has 26 years of experience in the fitness industry as a WABBA Olympic weightlifting instructor and NASM CPT. His primary business focuses on the importance of fascia and proper movement patterns to reduc...

Personal training sales are one of the hardest but necessary elements of working as a personal trainer. Without new clients, your business doesn’t grow, and ultimately, you find yourself looking to join a different career path. Industry veteran Mark Myers has worked in almost every capacity associated with gym franchises, and in this episode, he shares key sales items that can help any fitness pro...

Virtual training has become the norm for many fitness professionals over the last year. During this time, individuals have invested in cameras, mixers, microphones, and other resources that make their online workouts stand out and appear professional. In episode 43 of the KIPS Podcast, we have guest Brooke Johnson. Brooke is a Maryland-based instructor who previously instructed online for Time 2 T...

Think today's fitpro only has a place in a facility or doing virtual training? Think again! Within the fitness industry there are a multitude of job roles and opportunities you may not even be aware of. Trevor Irwin, VP of Sales for LIV North takes us on a journey of discovery into the world of vertical markets including facility design, business procurement, and business practices that work. Trev...

Creating a brand for yourself is a goal that all fitness professionals strive to achieve. Whether it is creating an online course for fitness professionals or growing a virtual workout platform, each of these endeavors requires dedication and a strong desire not to quit. In episode 42 of the KIPS Podcast, guest Aimee Nicotera shares how she adapted her business over the last year and is utilizing...

Fitpros may not be aware of the industry's inner workings. Can any fitness professionals break into the conference circuit or launch their own Continuing Education Course to make additional income streams? Should facility owners have the right to choose which certification programs their staff need? What areas of the industry are working and which are outdated? Tyler Valencia shares his insigh...

In episode 41 of the KIPS Personal Trainer Application Podcast, we have returning guest Sean Sewell. Sean is the owner of Engearment and Colorado Personal Fitness. Engearment is an affiliate marketing-based company that focuses on outdoor recreation. At moment, Engearment hosts over 40 writers that are creating an assortment of content that is written and video based. Throughout this episode Sean...

When you learn from Fabio Comana, you are standing on the shoulders of giants. Fabio discusses HIIT programming, energy systems of the body, and breaks down several myths within the fitness industry. Fabio Comana is a brilliant international presenter, media spokesperson, and accomplished author. He is a faculty instructor at San Diego State University, the University of California at San Diego, a...

Izabela Ruprik is an author and indoor cycling instructor. A level 3 Personal Trainer in the UK, she has been teaching group fitness for over nine years. Izabela has taught over three thousand classes and currently works with special populations, specifically cycling for individuals with Parkinson’s Disease. Topics Discussed in This Episode Business opportunities within the Special Populations spa...

Paige Denison has over 20 years of experience working with evidence-based health promotion programs for older adults and adults aging with disability. She is Director of Health, Wellness, and Project Enhance at Sound Generations in Seattle Washington, where the mission is to support people on their aging journey through community connections and accessible services. Paige oversees the ongoing rese...

Cori Lefkowith is the owner of Redefining Strength, which strives to empower clients through fitness and nutrition while teaching them to train smarter, not just harder. In our current culture of “No pain, no gain” and “more is better,” Redefining Strength teaches clients a more efficient and intentional way to train, in order to get results. There are no quick fixes or fad diets at Redefining Str...

Nathalie Lacombe is a coach and cupid of Canada’s fitness industry. Blending 25 years of international experience with degrees in psychology and exercise science, Nathalie passionately supports thriving careers for fitness leaders. Drawing from her vast knowledge and expertise, Nathalie guides listeners through a lively discussion about the importance of fitness while understanding and negotiating...

Duff Gibson is a World and Olympic Champion, and founder of the innovative youth multi-sport program, Dark Horse Athletic. Duff competed from 1999 to 2006 where he won gold in the Olympic Men’s Skeleton Race. Today, Duff is a paid speaker, coach, father, and Captain with The Calgary Fire Department. His company Dark Horse Athletic aims to develop physical literacy and athleticism for kids, all whi...

In episode 40 of the KIPS Personal Trainer Application Podcast, we have guest Jason Cohen. Jason is the producer and strategist for the Kaleigh Cohen Fitness YouTube Channel. At the time of this recording this YouTube channel has over 69,000 subscribers and is monetized. Jason shares his set up for recording their high-quality workouts, and the process he went through to learn these items. Jason i...

In episode 39 of the KIPS Podcast, we feature guest Kaleigh Cohen. Kaleigh is a YouTube fitness professional with over 69,000 subscribers. Through her channel, she reaches a global audience and earns a living that allows her to follow her passion. On Kaleigh’s channel, you will find indoor cycling workouts for all levels, as well as stretching and strength training routines. Throughout this podcas...

Imagine a health care system that recognizes the benefits of physical activity as a way of decreasing the likelihood of chronic health conditions. Prior to the pandemic, a large percentage of Canada's population was below minimum recommended activity levels. Inactivity numbers are increasing and mental health is being impacted as a result. In his role as Program Director for Alberta’s chapter of t...

Widely known as one of the top experts in the world in coaching endurance athletes using power meters, Hunter Allen’s goal has always been to teach athletes how to maximize their training and racing potential through analysis of power data. Hunter guides listeners through the history of the power revolution within cycling and ideas to spark the inspiration as to how fitpros can pursue new and exci...

Mike Michels has been asked to speak at every major fitness conference and trade show around the world for the last 25 years delivering presentations on exercise physiology, corrective exercise, heart rate training, periodization and sport conditioning. As one of the key players in the launch of the Spinning program with Johnny G in 1995, Mike continues to influence the industry through his role a...

In episode 38 of the KIPS Podcast, we have guest Kelly Coulter, owner of Fit Pros Connect. Over the last year, Kelly has cultivated a group of fitness professionals in her private Facebook group, which is pushing 9,000 members! In this group, she does weekly streamed videos and provides higher-value sessions to members at a cost. This group is packed with information for fitness professionals want...

In episode 37 of the KIPS Personal Trainer Application Podcast, we have guest Denise Imbesi, owner of Muscle Mixes Music. In 2020, music licensing became a major issue for fitness instructors wanting stream their workouts. Previously, fitness instructors were covered by the gyms they worked for but when working on their own they faced a barrier unknown to them. Throughout this episode Denise defin...

In episode 36 of the KIPS Personal Trainer Application Podcast we have Master Phil Ross, a martial arts professional with 20+ years in the fitness industry. Throughout this episode Master Phil discusses his approach to incorporating martial arts into general fitness, and how he has adapted his business during the pandemic. Topics Discussed in This Episode • Martial arts resources for personal trai...

In episode 35 of the KIPS Podcast, we have Janice Jaicks, owner of FitnessFest Events & Conferencing. Fitness conferences are a great avenue for fitness professionals to gain more knowledge and develop new relationships. But how does one put on an event of this size and create value? Throughout this episode, Janice discusses the intricacies of event planning and how she developed an annual eve...

In episode 34 of the KIPS Personal Trainer Application Podcast we have Justin Slim, an at-home personal trainer from Canada. Throughout this episode Justin tackles the nitty gritty questions involved with at-home personal training. For example, how a fitness professional can approach the at-home assessment and use technology to improve the process. Also, Justin talks about creating new habits with...

Karyn Silenzi is a CanFitPro fitness professional from Canada. She shares the latest information for Canadian fitness pros and insight into the future. She also explains how one becomes a certified personal trainer in Canada and how this differs from the United States. Topics discussed in the episode: The fitness industry in Canada. How a fitness professional becomes certified in Canada How fitnes...

In episode 32 of the KIPS Podcast , we have Raphael Konforti, former Senior Director of Fitness for YouFit Health Clubs. Throughout this episode, Raphael shares valuable advice for personal trainers wanting to provide well-rounded training programs. It’s essential to keep in mind that your clients usually train with you for 1-2 hours per week. How do you keep them engaged outside the gym? Raphael...