The Katie Lance Podcast

Are you a real estate professional looking to improve your communication skills and build stronger relationships with clients? In this podcast, we’ll explore the concept of active listening and how it can be applied to social media interactions.  You’ll learn the importance of fully engaging with your clients and paying attention to their needs, as well as how to use active listening techniques to...

Curious what social media predictions I have for 2023? In this podcast, I share the three biggest predictions I have for social media for real estate professionals in 2023. You can also watch this podcast on my YouTube channel: https://youtu.be/l0b4e1zzP3I

Have you ever wanted to be more mindful with your marketing efforts? In my recent interview with sales coach, keynote speaker and marketing strategist - David Greenspan we talked all about this and more! We had a great conversation about how to be more intentional with your marketing if you are a real estate professional, how to build mindshare like the big brands do - regardless of budget, how to...

Have you ever wondered what it would be like to work with your spouse or partner? In this week’s episode, I chat with my partner in life and business - my husband Paul Lance! We chatted about what it’s like working together, lessons learned, more about his background and his role at our company. Paul also shares a few great nuggets and lessons learned on team building, sales, business development...

Building trust in social media is everything! Who you are online must match who you are in person. Lynda Gill, a Realtor in Kauai and long-time #GetSocialSmart Academy member and Vegas Mastermind alumni - personifies this! In our interview, Lynda shares how she has found her authentic voice through social media, how social media has impacted her business, her favorite apps and tools, and much more...

Recently, we celebrated our 10-year business anniversary with a special Facebook Live! This is a replay in case you missed it. The entire month of October had us celebrating and reminiscing, and this Facebook Live was a great way to cap off the month! Listen to the replay for some fun giveaways, hear some valuable social media tips, content ideas, lessons learned, and nuggets from some awesome gue...

Are you ready to learn all about Instagram Reels, YouTube and what is working right now to grow your real estate business? In this Flashback Friday episode I’m excited to share a great conversation I had a few weeks back with a dear friend of mine, Chavi Hohm, over on Instagram Live. Chavi is co-founder of Team Diva Real Estate. Team Diva Real Estate is an incredible, powerhouse team in the greate...

Have you been wanting to grow your real estate business through YouTube but weren’t sure how? I recently had the pleasure of interviewing long-time #GetSocialSmart Academy member, Christian Walsh. Over the last two years, Christian has grown his YouTube channel to more than 16K subscribers and has impacted his business in so many ways. As Christian says, he does not want to cold call - but by crea...

In this Flashback Friday episode, I am excited to flashback to an interview I did a few weeks back with Linda O’Koniewski and Christine George! Linda is the CEO of Leading Edge Real Estate (in the Greater Boston area) and CEO of the exciting new start-up - Zinnia. Christine is the Head of Marketing at Leading Edge Real Estate and Head of Customer Experience for Zinnia. Zinnia is a first-of-its-kin...

I recently had the pleasure of chatting with long-time #GetSocialSmart Academy member, Nora Lynch Smith all about real estate, her love of learning, her advice to newer agents, social media and more! Nora is the Broker/Owner and CEO of Landmark Residential in the greater Boston area. She is also a podcaster, trainer, coach and consistently a top producing residential real estate agent! I love Nora...

Katie Clancy is truly the happiest person in real estate! She is a dear friend, the founder of the Cape House Team, a top real estate agent, national speaker, creator of The Cape House Show with additional podcasts in production, a wife, a mom, a dear friend and one of our #GetSocialSmart Ambassadors. In this Flashback Friday episode, I am excited to revisit a talk with Katie about her journey in...

I recently had the pleasure of interviewing #GetSocialSmart Academy member, Jim Chu for our monthly Academy Spotlight series! Jim has been in real estate about six years, and is a real estate salesperson with Royal LePage Real Estate Services in Mississauga, Ontario - Canada. He’s also been a part of our Academy for almost a year and a half. In our conversation we talked about his vast experience...

It’s Flashback Friday! Today we’re revisiting one of my favorite interviews with my dear friend and long-time Realtor, Stephanie Lanier. I had the pleasure of speaking with Stephanie about how she switched from a career in social work into real estate after a devastating medical diagnosis for her son. Stephanie is a true inspiration and in this podcast, she shares her experience as a special needs...

I had the pleasure of interviewing long-time #GetSocialSmart Academy member and 20-year real estate veteran Lisa Escue! Lisa and her husband just left a major franchise and branched out on their own. We had a great conversation about their business and evolution, what it’s like to re-brand, how they have built their business in the Dallas/Fort Worth area, what’s working with their marketing and so...

Can you believe that the end of 2021 is around the corner? This year has flown by. In this episode I thought I’d share some reflections personally and professionally and some things on the horizon for 2022. I can’t wait for you to listen! This year in 2021 we celebrated our 9-year business anniversary and our 20-year wedding anniversary! We are so grateful for our business (we are having our best...

I am excited to share with you an interview I did recently with a long-time member of our #GetSocialSmart Academy and real estate broker - Eileen Lacerte. In this interview Eileen shares her tips and advice for how she leverages video and email marketing to stay top of mind for her clients and people who may be buying or selling luxury properties in Hawaii. Eileen has learned the fine art of provi...

Do you struggle with shiny object syndrome? You aren’t alone! In my latest interview with Realtor, coach and author of the new book “Agent Rise” - Neil Mathweg shares some of the biggest mistakes he sees agents making in their business, how to have the right mindset for success, proven lead generation ideas for 2022 and so much more. I know you will enjoy this conversation as much as I did. Thank...

In the past few years we have interviewed some really fantastic people here on the podcast and what I have found is that there are a few things that really help to make a great podcast guest! Don’t have any distractions - turn off your notifications It’s ok to stumble over your words Be prepared It’s ok to laugh! Answer the questions Listen to 1-2 previous episodes Care about your audio Don’t over...

Organized, intentional and systematic. That are the three words that come to mind when I think about one of our long-time #GetSocialSmart Academy members and Realtor, Betti Russo.  I had the pleasure of chatting with Betti recently on a Facebook Live. She offered to come on our show to share behind the scenes how she maps out her weekly videos, how she systematically distributes her content and th...

Fresh out of high school, Franke Joehl jumped into real estate and in the last 7 years - he has catapulted his career and is now the director of Operations for EXIT Realty Alabama and Mississippi as well as an amazing national speaker, coach, podcaster and more. Franke is also a long-time #GetSocialSmart Academy member and dear friend and I am thrilled to be able to highlight him in our Academy Sp...

Have you thought about what it takes to be a great leader? In today’s podcast, I have the pleasure of interviewing the CEO of RE/MAX Holdings and the author of the new book, “Start with a WIN!” - Adam Contos. We had a great conversation about how to avoid overwhelm, combat stress, goal-setting for 2022 and how to step into leadership at home or in business. I loved chatting with Adam and I know yo...

When we opened our doors in 2012, I had no idea what to expect. We have evolved and grown so much over the years and in this episode I’m sharing some reflections, lessons learned and some really great tangible tips on what is working now for us in business. We’ve been celebrating our business anniversary the whole month of October and earlier this month I hosted a Facebook Live with two of my dear...

There is perhaps nothing more empowering than homeownership. In today’s podcast, I have the pleasure of speaking with Roy Machado, Founder of All City Homes, about his passion for promoting home ownership and empowering people in his community. At All City Homes they saw that there was a small number of black or brown real estate agents in many companies and asked themselves, “where is the space f...

How can you be seen everywhere? In this #GetSocialSmart Academy Spotlight Interview, Tom Pietsch and Susan Hall share some of their best tips for being seen and building a thriving real estate business. Tom and Susan have been a part of our Academy family for quite some time now and also attended our high-level Mastermind a few years back. They are doing some incredible work with video and social...

At the end of our lives, no one will wish that we “spent more time at the office.” Quality of life and leading a family first business is what it is all about! I had the pleasure of speaking with dear friend and long-time Realtor, Stephanie Lanier, about how she switched from a career in social work into real estate after a devastating medical diagnosis for her son. Stephanie is a true inspiration...