Jeremy Mercer
The Industrialist
Dive into the world of entrepreneurship, investing, and the inner workings of business through the eyes of an industry insider. Join Jeremy Mercer every week as he delivers compelling discussions on economic trends and critical news. Experience the thrill of the trade with seasoned brokers sharing their wildest cold-calling tales and innovative deal-making tactics. Plus, gain unique monthly insights into retail trends, from sweeping national movements to nuanced local developments. With two episodes each week, The Industrialist is your go-to source for inside perspectives.
Be sure to visit the podcast's website and support the creator: www.matador.net
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Episodes
Confessions of a Street Broker: Tyson Erwin 29.01.2026 59:35
In this conversation, Jeremy Mercer interviews Tyson Erwin , the president of the industrial division for NAI Robert Lynn. They discuss the journey of a broker, the importance of relationships in real estate, and the challenges faced in the industry. Tyson shares insights on team dynamics, personality assessments, and the long-term nature of brokerage work. The conversation highlights the signific...
Why Sub-Market Specialists Win Deals (and Generalists Don’t) 22.01.2026 26:46
In this episode of Shop Talk , the conversation dives into the current state of commercial real estate—and why local expertise matters more than ever. Jeremy and Will break down recent market movement across asset classes, including a noticeable rebound in hospitality, and what that signals for broader real estate momentum heading into the year. A major focus of the discussion centers on sub-marke...
Navigating Market Trends and Economic Insights for 2026 09.01.2026 36:10
Follow @jbmatcap on Instagram, YouTube, and X. Chapters 00:00 Introduction and Setting the Scene 01:45 Navigating Commission and Decision-Making 04:05 Trends in College Football Betting 06:45 Reflections on Team Performance and Coaching 08:35 The Financial Landscape of College Football 10:14 Analyzing Upcoming Games and Predictions 15:12 Coaching Philosophy and Youth Sports 16:22 Super Bowl Aspira...
Leasing market trends show signs of change. 18.12.2025 44:25
In this episode, Jeremy, Jeff and Will discuss various topics ranging from the consistency of their podcasting efforts to the latest trends in the real estate market. They analyze economic indicators, stock performance, and the impact of coaching changes in college football. The conversation also covers predictions for upcoming bowl games and the implications of the transfer portal on team dynamic...
Are you prepared for the unexpected twists in the market? 10.12.2025 41:52
Jeremy, Will and Jeff offer valuable insights into the interplay between finance, politics, and sports. Key takeaways include the importance of monitoring market trends and their implications, understanding the influence of political rhetoric on economic sentiment, recognizing the growing disparities in college football due to NIL, and staying vigilant in property management to avoid unexpected co...
Gatekeeper Calendar 2026? 04.12.2025 42:00
In this week’s episode, the guys cover year-end market updates, real estate stock performance, and the challenges of digital leasing—from tenants signing on car hoods to checks that never arrive. They debate old-school leasing practices, discuss conference championship weekend, the coaching carousel, and which teams deserve a playoff spot. The conversation wraps with North Texas real estate news a...
Is anyone listening this week? 26.11.2025 35:03
Jeremy, Jeff, and Will sit down during this Thanksgiving week to discuss: 1. The real estate market is experiencing volatility; strategize selling and buying based on market trends. 2. Government spending continues to rise, prompting discussions about fiscal responsibility. 3. Defining a personal "North Star" can guide future decisions and strategies in business. 4. Finding cost-effectiv...
The People’s Champ of Commercial Real Estate 18.11.2025 53:06
In this week’s episode, the guys are back from a whirlwind weekend—Graham, Pittsburgh, Lubbock—and dive straight into a packed conversation covering college football chaos, market updates, and a fiery deep-dive into commercial real estate lease transparency. From Notre Dame’s sheer talent advantage to Heisman debates, Aggie drama, and the rise of data-center-driven economic development in North Te...
Sonder Collapses & Airbnb Chaos Stories 12.11.2025 47:57
The team dives into another chaotic, entertaining week in industrial real estate, college football, old-building nostalgia, and the bizarre downfall of Sonder. Jeff returns from a Scranton trip with a full “Old Building Reporter” segment, complete with Dunder Mifflin lore, steam engines, and the existential question of what happens to 140-year-old industrial buildings in modern markets. We run thr...
Debt, Deals, and College Football: Week 45 in the Trenches 05.11.2025 29:04
Week 45 brings market updates, San Antonio leasing news, and the latest industrial and housing trends across Texas — plus a few unfiltered takes from a train bathroom. The guys dive into debt, real estate inventory, and why Princeton, Texas is booming, before ending with college football picks, property management moments, and a few laughs along the way. Links to Article Mentioned: Texas Home Inve...
Billion Dollar Projects & Bad Tenants 29.10.2025 46:16
Jeremy, Jeff, and Will catch up on travel, football, market updates, and a wild story about Nazi scientists founding NASA (yes, really). They dive into the latest real estate wins — from leasing quirks to property management surprises — and wrap up with their trademark blend of humor and hard truth about what’s happening in Collin County’s explosion of billion-dollar projects. It’s part market tal...
Dog Bites, COIs, and Lawsuits 15.10.2025 47:57
On this week’s episode of Shop Talk , the guys kick things off with fishing stories from Florida before diving into the state of the markets — oil dips, interest rate spreads, and why some brokers still don’t understand the math behind a deal. Jeremy and Jeff unpack a wild “Property Management Moment” involving a dog bite, a lawsuit, and the importance of tenant COIs (Certificates of Insurance). F...
Retail ReCap: Closures, Comebacks & the Great Steakhouse Debate 09.10.2025 1:18:36
In this week’s episode of The Industrialist , Jeremy and the crew cover everything happening across retail and net lease: Why 7-Eleven’s inventory bump might signal strategic selling How Chipotle continues to outperform amid tightening supply Starbucks’ 434-store closure and what it means for landlords Salad & Go’s retrenchment and where the brand still thrives Retail comeback stories from Toy...
Tricolor Tanks, Banks Merge, and Rates Hold at Eight 07.10.2025 42:57
Week 41 of Shop Talk brings a mix of market talk, real estate reality, and a few laughs along the way. Jeff, Will, and Jeremy dive into everything from rate trends and leaseback deals to the latest wave of multifamily foreclosures sweeping Texas. They unpack why “lots of interest” doesn’t always mean real demand, where rent growth is hitting a wall, and how institutional buyers are recalibrating i...
Show Me the TAM 30.09.2025 36:39
This week on Shop Talk , the guys cover a wide range—from market updates and real estate trends to college football bets and a candid discussion on America’s gun violence crisis. They break down whether it’s better to own stock or hard assets, dive into the “Term of the Week” (Total Addressable Market), and unpack surprising insights about warehouses in Europe. The conversation shifts to sports be...
The Banker Who Blew It (and How We Closed Anyway) 25.09.2025 46:09
On this week’s Shop Talk , the team recaps Jeremy's attendance at Reconvene in Santa Monica, Nancy Lieberman’s Dream Ball Gala, and the challenges of closing a $4.1M deal after a banker backed out last minute. They break down the difference between generational and core assets, share updates on a Liberty Hill IOS deal, and dive into the latest college football matchups and NFL storylines.
The Industrialist x The C-Suite Show: A Conversation with Jack Fraker 25.09.2025 20:59
At the Texas Tech University REO Conference, Jeremy Mercer ( The Industrialist ) and Conrad Madsen ( The C-Suite Show ) teamed up for a rare joint conversation with industry icon Jack Fraker . From his early days working overseas on the Alaskan pipeline and in Saudi Arabia, to the cold call that led Nokia to Alliance, to building one of the most respected brokerage careers in industrial real estat...
Confessions of a Street Broker: From CO₂ to IOS with Andrew Wiesemann 18.09.2025 1:49:01
In this episode of Confessions of a Street Broker , Jeremy Mercer sits down with Andrew Wiesemann, a real estate agent who specializes in the leasing, acquisition, and disposition of industrial properties across the country. Andrew’s core focus is IOS and industrial private equity-related businesses, leveraging his market knowledge and negotiation skills to deliver long-term value for clients. Jer...
Narduzzi & Mercer 2.0 Take the Mic 17.09.2025 22:51
This week on Shop Talk , the mics were taken over by a new duo—Will Narduzzi and Thomas Mercer. With Jeremy and Jeff both traveling, Will and Thomas held it down, covering market updates, sublease opportunities, and diving into everything from rate cuts to real estate stocks. They also brought plenty of personality—sports picks, a debate on LinkedIn culture, and even a discussion on “creative sell...
Call for pricing! 04.09.2025 33:54
In this week’s Shop Talk, the guys covers the latest in real estate and markets alongside the start of football season. They discuss jobless claims, REIT performance, and energy prices before shifting into commercial real estate news, including foreclosure auctions in Texas and CMBS delinquency rates hitting new highs. The conversation also touches on motivated sellers, the challenges in today’s l...
From Amarillo to Wall Street: The Red Raider Hustle of Sebastian Gutierrez 28.08.2025 56:16
From construction sites in Amarillo to the leadership halls of Texas Tech, Sebastian Gutierrez’s story is one of grit, hustle, and vision. Sebastian grew up working alongside his father in the construction business, learning responsibility early and helping to flip houses and manage rentals before he even graduated high school. That drive carried him to Texas Tech, where he’s double-majoring in fi...
Flywheel Thinking: Real Estate, Rates, and Football 26.08.2025 30:50
This week on Shop Talk we break down the markets, REIT performance, and the latest noise around Jerome Powell and interest rates. The term of the week is “Flywheel”—a self-reinforcing loop that builds momentum and drives growth. We dive into how investors are using flywheels in real estate strategy and where it shows up in today’s market. Of course, we mix in college football hot takes, a wild Kan...
Lessons from the Trinity/Brookhollow Submarket of Dallas with Robert Blankinship 21.08.2025 1:37:04
In this episode of Confessions of a Street Broker , Jeremy sits down with Robert Blankinship, Executive Vice President at NAI Robert Lynn who works the Trinity/Brookhollow submarket of Dallas. Robert grew up in Dallas, started his career with Wilkerson Properties in Lubbock, and by his mid-20s had already managed over 3 million square feet and generated $11 million in sales. Since joining NAI Robe...
Defining “Strong Demographics” (Or Not) 19.08.2025 37:47
On this week’s episode of Shop Talk , Jeremy, Jeff, and Will break down what’s moving in the markets, from housing and REITs to oil and debt. They dive into why banks are racing to build new branches, Taylor Sheridan’s massive studio project in Fort Worth, and finish with a full preview of the Big 12 football season. Articles Mentioned: https://therealdeal.com/texas/fort-worth/2025/08/13/taylor-sh...
From Small Towns to Flagship Stores: T-Mobile’s Site Strategy 14.08.2025 1:07:51
In this week’s The Industrialist: Retail Recap , Jeremy, Bob, and Rob welcome special guest Zach Spletter, Senior Real Estate Manager for T-Mobile, for a deep dive into retail site selection, tenant mix, and the changing competitive landscape. They swap stories from hundreds of T-Mobile deals, small-town expansion strategies, and why outparcels still rule. The conversation shifts to retail market...
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