Jen & Todd Ford

the Hello Hair Pro podcast

Business EN ↓ 252 episodes

This is a place for education, inspiration, and entertainment. Our mission is to help as many hair pros, salon, and barbershop owners as possible by sharing our stories, experiences, and thoughts on business.

Author

Jen & Todd Ford

Category

Business

Podcast website

www.hellohairco.com

Latest episode

Jul 6, 2026

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Episodes

Let's Talk Clientele [EP:152] 05.08.2024

"Send us a message!" Building and Retaining a Strong Clientele in the Hair Industry In this episode, Jen and Todd discuss the importance of continually acquiring new clients in the hair industry.  They debate the notion of closing books and highlight the pitfalls of such strategies both in hairstyling and other industries, using Todd's experience at a restaurant as an example.  Jen...

Walking the Walk [EP:151] 29.07.2024

"Send us a message!" Building 'Hello': Core Values, Client Experience, and Staff Culture In this episode, Jen and Todd discuss the unique aspects of their salon, 'Hello Hair Co.', and what sets it apart.  They touch on their initial planning stages, emphasizing the importance of creating a fun and engaging workspace, and detail their core values—integrity, customer se...

Be Yourself [EP:150] 22.07.2024

"Send us a message!" The Power of Being Yourself and Staying True in the Salon Industry In this episode, Jen and Todd share a heartfelt encounter with a listener named Ashley, who was inspired by their podcast to start her own business. The discussion then delves into the importance of being true to oneself, avoiding industry trends just to fit in, and staying focused on personal and bus...

Overconfidence [EP:149] 15.07.2024

"Send us a message!" Understanding the Dunning-Kruger Effect in the Hair Industry In this episode, Jen and Todd delve into the Dunning-Kruger Effect, a cognitive bias where people with limited knowledge overestimate their abilities.  They discuss how this phenomenon manifests in the hair industry, from new graduates to seasoned professionals, and relate their own experiences in their sal...

Business Ups & Downs [EP:148] 08.07.2024

"Send us a message!" Navigating the Highs and Lows of Business Entrepreneurship: Insights from Jen and Todd In this episode, Jen and Todd dive deep into the rollercoaster journey of business entrepreneurship, sharing relatable personal experiences from starting and managing their salon, Hello.  They discuss the struggles of finding the right space, the impact of COVID-19, and the intrica...

Starting a Podcast [EP:147] 01.07.2024

"Send us a message!" Podcasting Insights: From Setup to Consistent Content Join Jen and Todd as they discuss their journey through the challenges of podcasting, including their gear upgrades and the importance of sound quality. They share their personal experiences of starting with minimal equipment and evolving over nearly three years to consistently produce quality content. Highlightin...

Podcasting Tips & Some Biz Questions [EP:146] 24.06.2024

"Send us a message!" Navigating the Podcasting Journey: Our Tips and Tricks In this episode, Todd shares a funny recent haircut decision and celebrates receiving the first fan mail, which sparks a discussion about starting a podcast.  Todd and Jen share various tips and tricks for new podcasters, including the importance of figuring out the show’s structure and core values, the technical...

Business & Career Maintenance [EP:145] 17.06.2024

"Send us a message!" Avoiding Complacency: Essential Maintenance for Business Success In this episode of the Hello Hair Pro Podcast, Jen and Todd discuss the critical importance of continual progress and maintenance in various business aspects to avoid complacency and stagnation.  They provide practical advice on assessing your business's needs, such as maintaining equipment, regula...

Mastering Your Mental Bandwidth [EP:144] 10.06.2024

"Send us a message!" Maximizing Business Bandwidth and Avoiding Copycat Mentality In this episode of the Hello Hair Pro podcast, Jen and Todd discuss the critical topics of managing bandwidth and relinquishing low-impact tasks to grow your salon or business effectively.  They emphasize the importance of focusing on higher-level tasks such as strategic planning and marketing and highlight...

Lessons from the Trenches [EP:143] 03.06.2024

"Send us a message!" Key Lessons in Salon Management: Celebrating Four Years of Hello Hair  In this episode of the Hello Hair Pro Podcast, Jen and Todd discuss vital lessons learned over four years of running their salon.  Key topics include the challenges and strategies of hiring and firing, the importance of constant hiring and building a waitlist, the significance of innovation and ad...

Hello Apprentices & The Busy Season [EP:142] 27.05.2024

"Send us a message!" Navigating Apprenticeships and Maximizing Busy Times at the Salon In this episode, we discuss the complexities of managing apprenticeships and preparing for busy periods at our salon and barbershop, Hello!  We discuss Jen's apprentice's current status, detailing her progress through her 3,000-hour requirement, and the structure and uniqueness of our apprent...

Education, Expectations & Difficult Clients [EP:141] 20.05.2024

"Send us a message!" Navigating Education, Prom Season, and Handling Difficult Clients In this episode, we discuss a variety of topics, including Buzzsprout's new communication feature, 'fan mail,' the importance of micro-education in the hair industry, and the benefits of one-on-one or small group classes.  We also share a story about a successful one-on-one class that le...

Creative Collab & Pricing Services [EP:140] 12.05.2024

"Send us a message!" Collaboration in Education and Pricing Strategies in the Beauty Industry This episode features a casual conversation with us about a successful class by Jen in collaboration with a friend, Sam, and then we dive into the intricacies of pricing services in the beauty industry.  We delve into the class details, emphasizing the importance of bringing fresh perspectives t...

Salon Staffing in 2024 [EP:139] 06.05.2024

"Send us a message!" Mastering Salon Staffing: Strategies for Success In this episode, we discuss the common staffing challenges salon owners face and offer practical solutions to overcome them.  We explore why many salon owners struggle to find and retain staff, emphasizing the importance of proactive, continuous recruiting and adapting to the changing demands of the workforce.  We also...

Thoughts on Tipping [EP:138] 29.04.2024

"Send us a message!" Tipping in the Service Industry In this podcast episode, we discuss the nuanced topic of tipping within the service industry, specifically from the perspective of salons.  The conversation covers personal experiences and revelations about tipping culture, the importance of valuing the services provided over the tips received, and how professionals in the industry sho...

Crafting a Clientele [EP:137] 22.04.2024

"Send us a message!" Maximizing Client Retention and Building a Lasting Clientele This podcast episode focuses on the importance of building a strong clientele in the service industry, particularly targeting professionals like hairstylists.  We analyze podcast statistics to understand popular topics among our audience, finding that episodes on raising prices, marketing strategies, and bu...

Resilience, Relationships, and Retention [EP:136] 15.04.2024

"Send us a message!" Enhancing Customer Experience in Salons and Beyond In this episode, Jen and Todd discuss the importance of creating an amazing and consistent customer experience, drawing parallels between the restaurant industry and salons. They share personal anecdotes to illustrate how unexpected challenges, like gridlock during a family trip, can offer insights into business and...

Accountability [EP:135] 08.04.2024

"Send us a message!" Mindset & Accountability In this solo episode, Todd discusses his excitement about experiencing a total solar eclipse from northern New Hampshire.  The episode's main focus revolves around the common reasons for failure or stagnation in career growth, emphasizing the importance of mindset and accountability.  Todd argues that blaming external factors without...

Fear [EP:134] 01.04.2024

"Send us a message!" Navigating Business Decisions Without Fear In this episode, a solo Todd discusses the pitfalls of operating a business from a place of fear, specifically in the context of salon ownership.  The episode centers around making decisions based on fear, such as retaining problematic employees due to their high sales numbers and the negative long-term impacts of such choic...

Get Unstuck in Your Career! [EP:133] 25.03.2024

"Send us a message!" Overcoming Feeling Stuck in Your Business and Career This episode discusses strategies for hair professionals and business owners who feel stuck in their careers or business progress.  We discuss building clientele and increasing business engagement through digital marketing and consistent professional practices.  The chat emphasizes the importance of setting a visio...

Fundamentals [EP:132] 18.03.2024

"Send us a message!" Mastering Fundamentals: A Path to Success In episode 132, we discuss the importance of mastering the fundamentals for new and seasoned professionals.  We chat about the gaps in practical skills among recent graduates; we emphasize the role of mentors in identifying and addressing areas for improvement.  Through anecdotes and experiences, we advocate for focusing on b...

Navigating the Salon Industry [EP:131] 11.03.2024

"Send us a message!" Navigating Salon Culture and Empowerment This episode delves into various aspects of working in the hairstyling industry, focusing on the comparison between commission-based and rental salon setups and the challenges faced by employees in navigating salon culture.  We discuss a message received from a former employee expressing gratitude for a positive working enviro...

Thoughts on Hiring & Client Retention [EP:130] 04.03.2024

"Send us a message!" Staffing and Client Retention in Salons   This week, our conversation covers proactive approaches to hiring, such as participating in career days at local schools and implementing an individualized training process for new hires to assess their strengths and weaknesses.  Hiring and firing to maintain a quality team is emphasized, alongside strategies for breaking bad...

Our Start Up Story [EP:129] 26.02.2024

"Send us a message!" The Journey of Building 'Hello Hair' Salon This week we recount the experience of starting and designing our salon, 'Hello Hair'. During the building process, we frequently reference our foundations and values to guide our choices on aesthetic elements and interior design.  Although we were challenged to launch the business during the COVID-19 pan...

Outlining Our Salon's 2024 Direction [EP:128] 19.02.2024

"Send us a message!" Planning, Business Goals, and Core Values for 2024 In this episode, we discuss the direction of our salon business for 2024.  We cover business goals, planning for the year ahead, reassessing their core values, and looking at past growth to project for the future.  We discuss our commitment to staff and customer service, approaching our business from a fresh perspect...

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