The Game with Alex Hormozi

It’s not about doing more, but rather about examining all of the decisions and tasks that will make the most money. Today, Alex (@AlexHormozi) discusses the challenges entrepreneurs face when deciding which tasks to prioritize to grow the business. He suggests that entrepreneurs identify and focus on weak links in their business and allocate resources to tasks that will make the most money. Welcom...

Learn from the past and keep moving forward. Today, Alex (@AlexHormozi) discusses the importance of embracing change and letting go of old business models to achieve growth and success, even if it means short-term losses. He emphasizes that accepting mistakes and making informed decisions is crucial for personal and business growth. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, found...

The more offers you make, the less goodwill you have. Today, Alex (@AlexHormozi) talks about how to balance goodwill and conversion in order to maximize profit. He emphasizes the importance of building strong relationships with customers and providing value to them while cautioning against nickel-and-dime tactics that can damage the brand. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur...

It’s more effective to focus on what can be removed from the plate, rather than just adding onto it. Today, Alex (@AlexHormozi) and his wife Leila (@LeilaHormozi) discuss a different approach to goal setting for the new year, suggesting that it is more effective to focus on what can be removed from the plate, rather than just adding onto it, in order to create sustainable goals. They also provide...

Even the smallest improvement can make a big difference. Today, Alex (@AlexHormozi) discusses how to achieve success in various areas, including gaining muscle and acing the GMAT. He stresses the importance of intense effort and the placebo effect and shares strategies for achieving goals. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and co...

Are you paying attention to the lifetime value of your customers? Today, Alex (@AlexHormozi) talks about the potential impact of leveraged buyouts (LBOs) on the economy and the business landscape, as well as how businesses can effectively acquire and retain customers by focusing on the lifetime value of customers and lowering the barriers to entry. Welcome to The Game w/Alex Hormozi, hosted by ent...

Micro gyms must be aware of their competition and realize they cannot offer the same amenities as larger gyms. Today, Alex (@AlexHormozi) shares the challenges of running micro gyms and the importance of understanding the fitness industry. He highlights the need for businesses to offer more than just fitness classes, such as nutrition and accountability, and to provide premium services to succeed....

"You need to have momentum in order to succeed as an entrepreneur." Today, Alex (@AlexHormozi) encourages business owners to take their business to the next level and shares stories of entrepreneurs who have achieved success through self-induced pressure and momentum. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hor...

"It’s about having honest conversations, not sugarcoating them." Today, Alex (@Alexhormozi) discusses the importance of identifying talent and "cancers" in the workplace, shares examples of successful and unsuccessful promotions, and how overconfidence and pride can lead to difficulty managing star performers. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, p...

"They're not smarter. They're just more persistent." Today, Alex (@AlexHormozi) talks about the challenges of content creation and the importance of valuable and original content to stand out in a crowded market. He also emphasizes the significance of acquisition, marketing, and sales skills for those looking to make money and provides examples of how mastering one's craft can lead to success. Wel...

"I just worked my ass off to not have it be right."Today, Alex (@AlexHormozi) reflects on the risks he took to pursue his dreams and start his own business, including owning a gym in Huntington Beach. He shares his experiences and emphasizes the importance of taking risks and documenting special moments before they fade. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor...

"Sometimes the problems don't manifest the way that would be obvious." Today, Alex (@AlexHormozi) discusses the importance of focusing on the big domino and prioritizing tasks to grow a business. He also emphasizes managing stress and anxiety, saying no to activities that do not move the business forward, and making the most of time to achieve growth and profitability. Welcome to The Game w/Alex H...

"Our job as the entrepreneur is to maintain these high expectations." Today, Alex (@AlexHormozi) discusses the role of entrepreneurs and the importance of understanding the details of a challenge to create solutions. He also highlights the importance of believing in the impossible and pushing boundaries to achieve business success. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founde...

"All of the things we do should be geared around how can we get them to stick with it?" Today, Alex (@AlexHormozi) discusses the importance of understanding individual needs and goals when it comes to fitness training, as well as the trade-offs of certain types of training in regard to long-term health. He also touches on the challenges of running a profitable gym and the need to optimize training...

"Labeling as a great way of manipulating positive behavior." Today, Alex (@AlexHormozi) discusses using positive labeling to manipulate others into creating the environment you want. He also talks about the negative effects of labeling oneself with a disorder and encourages listeners to view their supposed weaknesses as strengths. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder...

"The only way to break through that is to fall in love with your customers." Today, Alex (@AlexHormozi) discusses strategies for staying motivated and growing your business, including understanding and fulfilling your client's needs, bridging the gap between clients and gym owners, and falling in love with your customers to create solutions and being excellent with your field. Welcome to The Game...

"The reason that a lot of people aren't successful is because of their beliefs." Today, Alex (@AlexHormozi) explores the challenges entrepreneurs face when trying to grow and change, including dealing with family perceptions and beliefs that may hold them back. He emphasizes the importance of being intolerant of certain behaviors and beliefs to achieve success and take control of one's life. Welco...

"The reason that a lot of people aren't successful is because of the beliefs that they have." Today, Alex(@Alexhormozi) discusses the power of reminders and the importance of being consistent in business and relationships. He emphasizes the idea that people often already know what they need to do, but they just need to be reminded and take action. Welcome to The Game w/Alex Hormozi, hosted by entr...

“You know, you're going to do it sooner or later. Might as well do it now." Today, Alex (@AlexHormozi) talks about the "Three Horsemen of the Sales Apocalypse," which are the three main obstacles entrepreneurs need to overcome in order to succeed in sales: price, delay, and decision-maker. He offers strategies and techniques for overcoming these obstacles and emphasizes the importance of understan...

"At the end of the day, in every market, there's always a gym owner who is doing better than you are with less." Today, Alex (@AlexHormozi) discusses the importance of owning one's circumstances and having an internal locus of control in order to achieve success in business. He emphasizes the value of identifying and acquiring the necessary skill sets to overcome deficits and move quickly through...

"And so the question is, can you give yourself no other choice but to make more money?" Today, (@AlexHormozi) talks about how having a need that's greater than oneself can drive a person to make more money. He provides two ways to trick oneself into making more money: actively choose to make more money and focus on serving customers at a higher level. Welcome to The Game w/Alex Hormozi, hosted by...

"Money works differently than status does." Today, Alex (@AlexHormozi) talks about the importance of making one gym location successful rather than opening multiple locations to satisfy ego. He explains how holding off on opening a second location until the first location has consistently made $20,000 a month net for six months and has grown during that time can lead to better profits and success....

"Most people don't grow straight up. Like most people don't grow. Most people don't innovate." Today, Alex (@AlexHormozi) discusses the loneliness that often comes with being an entrepreneur, particularly in the fitness industry. He explains how entrepreneurs are constantly growing and evolving, while most people remain stagnant, leading to a disconnect in relationships. Welcome to The Game w/Alex...

"And so I'd highly recommend sticking to your guns and they'll respect you more and they'll be way less of a pain in the ass customer." Today, Alex (@AlexHormozi) discusses six things that gym leaders do differently than the average gym. These include charging higher prices, not offering discounts, optimizing space utilization, having lower payroll and higher commissions, and being located in high...

"Because once you have a deficit, then it means you can identify the gap and then you can solve it." Today, Alex (@AlexHormozi) talks about the importance of owning your circumstances and identifying the skills you lack that may cause your business to not be successful. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex H...