Phil Graham

The Fitness Entrepreneur Podcast

Health EN ↓ 100 episodes

The Fitness Entrepreneur Podcast will teach you how to generate more money, impact and freedom with your fitness business. The show covers a wide range of important business topics from Marketing, Sales, Service Delivery, Team Building right through to Personal Productivity and Self-Development. The show is hosted by Phil Graham and often includes guest interviews with some of the world's most successful fitness entrepreneurs.

Author

Phil Graham

Category

Health

Podcast website

www.phil-graham.com

Latest episode

May 6, 2026

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Episodes

I Quit! 06.05.2026

The Fitness Entrepreneur Podcast has moved. Every week, Phil drops fresh episodes on money, marketing, sales, and building wealth through your coaching business, over on Life On Your Terms. Search it wherever you listen to podcasts. Follow it. Don't miss another one. https://open.spotify.com/show/11QWnY13VQ6Ews2qsnPisU?si=f6370e4faf5e47b7

7 Things You Must Know to Become An Online Personal Trainer 16.03.2026

Ready to stop watching and start building? Speak with one of our industry-leading coaches and get a clear action plan to grow your coaching business. Your empire is waiting. Book your 30-min growth session: https://fitness-entrepreneur.com/youtube/?utm_source=Youtube&utm_medium=description&utm_campaign= Thinking of becoming an online personal trainer? In this episode, we uncover the seven harsh tr...

Before you raise your prices, raise your standards 09.03.2026

Stop obsessing over raising your prices. Raise your standards first. In this episode of the Fitness Entrepreneur Podcast, we break down why so many coaches chase high-ticket offers before mastering their craft and building a product that actually delivers. We cover: • What "minimum standards" really mean in coaching • Why need analysis and clear client roadmaps are non-negotiable • The balance bet...

Hiring a Team as an Online Personal Trainer 02.03.2026

In this episode, I reveal the key to building a successful and scalable fitness business - creating a team that allows you to grow, create impact, and gain freedom. If you're tired of doing everything yourself and want to learn how to delegate, hire, and lead effectively, this one is for you. I'll guide you through the exact steps you need to take to transition from a solo fitness coach to a thriv...

How to Run a 30k/pm Online Personal Training Business 23.02.2026

Are you a fitness coach feeling stuck, burnt out, or overwhelmed in your online business? If you left the gym floor seeking freedom but find yourself trapped once again, it's time for a change. This episode is your ultimate guide to building a small, highly profitable team that gives you back control, increases your revenue, and reduces your workload significantly. You'll discover how to delegate...

Bikinis, Abs & Bullshit - The Real Reason Coaches Stay Broke 16.02.2026

Your empire is waiting. Book your 30-min growth session: https://fitness-entrepreneur.com/youtube/?utm_source=Youtube&utm_medium=description&utm_campaign=

Scaling Your Fitness Business: Expert Coaching Call with Sonny Webster 09.02.2026

Ready to stop watching and start building? Speak with one of our industry-leading coaches and get a clear action plan to grow your coaching business. Your empire is waiting. Book your 30-min growth session: https://fitness-entrepreneur.com/youtube/?utm_source=Youtube&utm_medium=description&utm_campaign=

Online Fitness Business: 0-10k per month. Step-by-Step Guide. 04.02.2026

Ready to stop watching and start building? Speak with one of our industry-leading coaches and get a clear action plan to grow your coaching business. Your empire is waiting - link below. In this episode, I break down the 5 crucial steps you need to take to consistently hit $10K months in your health and fitness coaching business. Whether you're just starting out or looking to scale, these insights...

What Bodybuilding Taught Me About Business 26.01.2026

07Ready to stop watching and start building? Speak with one of our industry-leading coaches and get a clear action plan to grow your coaching business. Your empire is waiting. Book your 30-min growth session: https://fitness-entrepreneur.com/youtube/?utm_source=Youtube&utm_medium=description&utm_campaign= Most entrepreneurs spend a lifetime chasing success. I did it in a decade. In this video, I b...

Why most content creators will fail in 2026 19.01.2026

Most creators will lose in 2026. Not because they're bad. Because they're chasing attention instead of building authority. In this episode, Lee and James break down why vanity metrics are killing real businesses, why one-platform strategies are already outdated, and how long-form content is becoming the filter for higher-quality clients. We cover: Why consistency on a monthly and quarterly level b...

Why some coaches fail and others don't. 12.01.2026

Discover the six crucial reasons why many fitness coaches fail and how you can avoid these common pitfalls to thrive in your coaching business. In this episode, learn the essential strategies for successful marketing, authentic communication, confident selling, effective investment in yourself, and maintaining continuous growth. Whether you're a personal trainer, online fitness expert, or wellness...

The 3 Essential Steps to Get Incredible Results Fast 05.01.2026

Book your 30-min growth session: https://fitnessentrepreneur.com/youtube/utm_source=Youtube&utm_medium=description&utm_campaign= In this podcast, I break down the core principles behind real client transformation. Not motivation. Not hype. Results. We cover how to set expectations properly, build a winning culture, tell the truth when it's uncomfortable, and coach clients to think bigger than they...

The fitness industry is going to be wiped out 29.12.2025

The fitness industry is about to change forever. AI, market saturation, and collapsing trust are wiping out unprepared coaches. If you're still running your business the same way you did a year ago, you're already behind. In this episode, I break down the four biggest threats facing fitness coaches right now, and the exact strategies you need to stay ahead, dominate, and scale your business.   ► B...

3 Step Guide for Fitness Coaches to Get Online Clients Today 22.12.2025

In this episode, I share three simple yet powerful fundamentals for getting clients online. If you're a fitness coach struggling to grow your business, these strategies will help you increase your client base, make a bigger impact, and ultimately achieve true freedom. I cover: - The importance of making an offer every day. - How to market yourself authentically. - Why every piece of content needs...

5 Unbeatable Systems to Grow Your Online Fitness Business 15.12.2025

From building my dream house and dream life to hitting consistent £10K+ months—every bit of it came down to systems. In this video, I'll walk you through the five high-leverage systems that allowed me to scale without burning out, working 80-hour weeks, or relying on guesswork. If you want to run a lean, profitable coaching business with predictable growth… this is the blueprint. Let's build a bus...

8 Rules to Build a Highly Successful Fitness Business 08.12.2025

Most coaches start a business for freedom… then end up trapped by metrics, burnout and doing everything themselves. This episode breaks that cycle. Phil walks through the 8 core rules every fitness entrepreneur needs to build a business that actually pays well, scales, and gives you your life back. If you want mission, money and momentum - start here. ► Book a call with our team today and we'll sh...

The Truth About Black Friday & Seasonal Offers (And Why Your LTV Tanks) 27.11.2025

A lot of Fit Pros chase gimmicks. The ones who scale focus on solving real problems. In this episode, Lee and James break down why Black Friday deals don't build a business, why pricing-shoppers kill your LTV, and how to create year-round demand through consistent, high-ROI marketing that speaks to real pain points. Perfect listen before you plan 2026. ► Book a call with our team today and we'll s...

Stop copying fitness influencers 24.11.2025

Most fitness coaches are following the wrong strategies - chasing followers, copying influencers, and posting content that never converts. The industry is contracting, attention is harder to get, and generic branding won't save you. This episode breaks down the new rules for building a real coaching business in 2026 — one that attracts high-ticket clients, creates safety and clarity for buyers, an...

Keeping clients longer - the secret to retention 17.11.2025

Most coaches obsess over lead generation, but that's not where real profit lives. Retention is. In this episode, Phil reveals the simple systems, client classifications, and brand touchpoints that keep clients paying longer and referring more. ► Book a call with our team today and we'll show you exactly how to add more clients, more revenue, and more freedom to your fitness business: https://fitne...

AI & Ozempic: The Biggest Threat (and OPPORTUNITY) for Fitness Coaches 10.11.2025

If you're a fitness coach, online trainer, or gym owner, this is essential to understand. The coaches who lean into AI and Ozempic in their mindset, marketing, sales, delivery, and team will win. The ones who don't will get left behind. ► Book a call with our team today and we'll show you exactly how to add more clients, more revenue, and more freedom to your fitness business: https://fitness-entr...

Control Your Environment or It Will Control You 03.11.2025

Your environment dictates your success. Here's how to control it before it controls you. ► Book a call with our team today and we'll show you exactly how to add more clients, more revenue, and more freedom to your fitness business: https://fitness-entrepreneur.com/an-business-growth-session/

Sell High-Ticket Without Calls (The Inbound + Loom System) 27.10.2025

The sale is made before the call. Build long-form + proof, then close in the DMs. Here's the full workflow. Watch the video on my Fitness Entrepreneur YouTube channel ► Book a call with our team today and we'll show you exactly how to add more clients, more revenue, and more freedom to your fitness business: https://fitness-entrepreneur.com/an-business-growth-session/

Your Attitude Is Killing Your Business 13.10.2025

Most coaches glamorise 10k months and think success is easy. The truth? Your attitude is either building your business or killing it. In this episode we break down the mindset shift every fitness entrepreneur must make if they want to last. ► Book a call with our team today and we'll show you exactly how to add more clients, more revenue, and more freedom to your fitness business: https://fitness-...

Rory Phelan - How I Turned a Small, Uncommon Niche Into a Six-Figure Online Fitness Business in 1-Year 06.10.2025

Rory Phelan went from £800 a month and a third shoulder surgery to 13k to 16k months in under a year. We unpack the levers. Kill the fear of money. Compress work to 60 minutes a day and revenue lifts 20 percent. Sell the result, not the plan. System over self. Niche hard. Build community that retains. This is the path from scattered PT shifts to a focused, profitable offer. ► Book a call with our...

Why Most Fitness Coaches Feel Broke (no matter how many sales they make) 29.09.2025

Ever had a record week… only to wake up the next day worrying where the next client will come from? That cycle keeps coaches stuck in fear, never enjoying the business they built. In this live training, I break down the mental block behind it, and how to finally escape the trap so you can grow, earn, and actually enjoy your life. Listen now. Your business will never feel the same again. ► Book a c...

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