Jason Greenwood
THE ECOMMERCE EDGE Podcast with Jason Greenwood
Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface).-THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.-With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
Author
Jason Greenwood
Category
Podcast website
Latest episode
Jul 10, 2026
Where to listen?
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Episodes
E350:🎓WHERE OPERATIONS, PSYCHOLOGY & EMPATHY MEET IN ECOMMERCE CONVERSION RATE OPTIMIZATION (CRO) | MENTORING MOMENTS #76 W/GUEST MENTOR KALEB UFTON | THE ECOMMERCE EDGE Podcast 25.03.2024 1:19:34
Kaleb ( https://www.linkedin.com/in/kalebufton ) is the Co-Founder of eCommerce Wizards - https://ecommercewizards.club eCommerce Wizards is an eCommerce CRO and Growth Agency Kaleb was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Mo...
E349:🎙️DELIVERING AUTOMATED SEO AT SCALE FOR ECOMMERCE BRANDS | ROBIN ALLENSON - SIMILAR.AI | THE ECOMMERCE EDGE Podcast 22.03.2024 1:05:10
Robin ( https://www.linkedin.com/in/robinallenson ) is the Co-Founder & CEO of Similar.ai - https://similar.ai Similar.ai is an intelligent SEO platform that automatically discovers customer intent, cleans and restructures your pages, and creates new pages and content to match search demand at any scale Similar.ai helps brands scale organic acquisition with SEO that perfectly meets demand Simi...
E348:📦BUILDING A DIGITAL B2B TRADE PLATFORM FOR LATAM - DESIGN, MANUFACTURING, LOGISTICS | ANDRES BEDOLLA - YUMARI | B2B COMMERCE CORNER #46 | THE ECOMMERCE EDGE Podcast 20.03.2024 51:37
Andres ( https://www.linkedin.com/in/andresdbedolla ) is the Co-Founder & CEO of Yumari - https://yumari.io Yumari is an end to end, Digital B2B Trade Platform for LATAM Yumari helps global brands Design, Source/Manufacture and Transport goods within and out of LATAM Yumari has a deep specialization in sourcing from Mexico, Peru and Colombia in particular In this episode, Jason & Andres di...
E347:🎓HOW TO PICK YOUR NEXT ECOMMERCE 3PL PARTNER | MENTORING MOMENTS #75 W/GUEST MENTOR PAUL JARRETT | THE ECOMMERCE EDGE Podcast 18.03.2024 1:03:12
Paul ( https://www.linkedin.com/in/pauljarrett ) is the Owner & CEO of Bulu - https://www.bulugroup.com Bulu is a full-service, technology enabled fulfillment company Paul was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments...
E346:🎙️HOW TO PROVE WHICH DIGITAL MARKETING SPEND IS WORKING - EVEN INSIDE WALLED GARDENS | JEFF GREENFIELD - PROVALYTICS | THE ECOMMERCE EDGE Podcast 15.03.2024 54:29
Jeff ( https://www.linkedin.com/in/jeffgreenfield ) is the CEO of Provalytics - https://provalytics.com Provalytics® is a multi touch attribution & planning platform for a cookieless world The Provalytics methodology unifies all media including walled gardens, does not require the use of website tags, and only utilizes aggregated, non-personal marketing & conversion data In this episode, J...
E345:📦THE PROS AND CONS OF BUILD VS BUY FOR B2B ECOMMERCE SOLUTIONS | STEPHEN CALLENDER - FOSTER COMMERCE | B2B COMMERCE CORNER #45 | THE ECOMMERCE EDGE Podcast 13.03.2024 1:06:34
Stephen ( https://www.linkedin.com/in/sjcallender ) is the Founder & CEO of Foster Commerce - https://www.fostercommerce.com Foster Commerce is an eCommerce Design & Development specializing in the Craft CMS and Craft Commerce Platforms Foster also specializes in B2B eCommerce functional development In this episode, Jason & Stephen discuss the pros and cons of building vs buying/rentin...
E344:🎓HOW AI IS TRANSFORMING ECOMMERCE IN THE FURNITURE INDUSTRY | MENTORING MOMENTS #74 W/GUEST MENTOR ALEX BACK | THE ECOMMERCE EDGE Podcast 11.03.2024 57:38
Alex is the Founder & CEO of Co uch - https://cou ch.co Couch is an all in-one, AI driven educational portal for people that want to successfully buy a couch and other furniture online Alex was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Mo...
E343:🎙️HELPING AUTO PARTS SELLERS MAKE MORE MONEY THROUGH ADVANCED SALES ANALYTICS | LAUREN MCCULLOUGH - TROMML | THE ECOMMERCE EDGE Podcast 08.03.2024 49:14
Lauren ( https://www.linkedin.com/in/laurenrmccullough ) is the Co-Founder & CEO of Tromml - https://www.tromml.com Tromml is an advanced analytics and reporting platform designed for auto parts sellers Tromml offers growing eCommerce businesses a unified view of financial and operational data, equipped with insights and alerts designed to enhance profitability Tromml connects to all sales and...
E342:📦BUILDING A B2B CENTRIC ECOMMERCE PLATFORM TO RIVAL THE BIGGEST PLAYERS IN THE MARKET | ANDREA BOSIO - REWIX | B2B COMMERCE CORNER #44 | THE ECOMMERCE EDGE Podcast 06.03.2024 59:14
Andrea ( https://www.linkedin.com/in/andrea-bosio ) is the Co-Founder of Rewix - https://www.rewixecommerce.com Rewix is a fully featured B2B eCommerce platform Rewix has a goal of creating a B2B platform that is as easy to use as Shopify, while coming in at a super accessible price point Rewix bills itself as a B2B Ecommerce eXperience Platform (EXP). Rewix is a fast, flexible and reliable SaaS b...
E341:🎓THE INSIDERS GUIDE TO BUILDING GREAT TECH PARTNERSHIPS | MENTORING MOMENTS #73 W/GUEST MENTOR JOE FOX | THE ECOMMERCE EDGE Podcast 04.03.2024 57:01
Joe ( https://www.linkedin.com/in/joefox88 ) is a long time friend and SVP of Partnerships at Growave - https://www.growave.io Growave is a Marketing App for Shopify Stores providing feature-rich multiple apps in one place: loyalty & rewards, referrals, wishlist, reviews, and Instagram UGC Joe was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! -------...
E340:🎙️WHY DOES ECOMMERCE MARKETING ATTRIBUTION MATTER & WHAT SHOULD YOU DO ABOUT IT? | ROHIT MAHESWARAN - LIFESIGHT | THE ECOMMERCE EDGE Podcast 01.03.2024 53:07
Rohit ( https://www.linkedin.com/in/rohitmah ) is the Co-Founder and CPO of Lifesight - https://www.lifesight.io Lifesight is a full stack marketing analytics platform Lifesight is a unified marketing measurements platform that empowers modern marketers to make better decisions using Universal Attribution, Marketing Mix Modelling, Incrementality Testing, and Causal AI Lifesight helps marketers Dri...
E339:📦WHAT IS B2B ECOMMERCE CPQ (CONFIGURE, PRICE, QUOTE) AND WHY DOES IT MATTER? | KEVIN ZAW - ORACLE | B2B COMMERCE CORNER #43 | THE ECOMMERCE EDGE Podcast 28.02.2024 49:46
Kevin ( https://www.linkedin.com/in/kevin-zaw ) is a commerce and CPQ Solution Engineer at Oracle Kevin has specialized in the Enterprise B2B CPQ (Configure, Price, Quote) space for over 4 years Kevin is a CPQ expert and helps merchants design and implement CPQ solutions for both sales teams and B2B eCommerce experiences In this episode, Jason & Kevin discuss the value of CPQ technology to B2B...
E338: 🎓MENTORING MOMENTS #72 | HOW TO EXECUTE ON B2B SALES PERSONALIZATION AT SCALE | THE ECOMMERCE EDGE Podcast 26.02.2024 26:02
Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference We also regularly feature 'Guest Mentors&#...
E337:🎙️TURNING YOUR ECOMMERCE PRODUCT FAQ/Q&A EFFORTS INTO SEO RICH CUSTOMER EXPERIENCES | JAMES ARNOLD - ANSWERBASE | THE ECOMMERCE EDGE Podcast 24.02.2024 59:32
James ( https://www.linkedin.com/in/james-arnold-b68a38a ) is the Co-Founder of Answerbase - https://answerbase.com Answerbase is a Helpful Content Platform, Lifting SEO & CRO Answerbase’s AI-Enhanced Helpful Content Platform Drives a Measurable Lift in Organic Traffic and Conversions Answerbase generates content that services long-tail queries that customers are asking, but also simultaneousl...
E336: 📦B2B COMMERCE CORNER #42 SE | BREAKING DOWN THE NEW FORRESTER 2024 STATE OF B2B ECOMMERCE REPORT | JASON GREENWOOD - ECOMMERCE CONSULTANT | THE ECOMMERCE EDGE Podcast 22.02.2024 30:57
In this Special Edition episode, Jason reviews the new Forrester '2024 State of B2B eCommerce Report' and gives his thoughts You can download the full report here : https://zoovu.com/resources/2024-b2b-ecommerce-report
E335: 🎓MENTORING MOMENTS #71 W/GUEST MENTOR JUSTIN IRVINE | HOW TO ENSURE YOUR ECOMMERCE LOGISTICS ARE ON POINT FOR PROFIT & THE PERFECT CX | THE ECOMMERCE EDGE Podcast 20.02.2024 46:51
Justin ( https://www.linkedin.com/in/justin-irvine-670a9a22 ) is the Co-Founder and CEO of The Aggregate Co - https://www.theaggregateco.com The Aggregate Co is a boutique eCommerce logistics consultancy and Justin is an expert in the eCommerce logistics space Justin was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! --------------------------------------...
E334:🎙️INCREASING ECOMMERCE CUSTOMER LOYALTY THROUGH A SEAMLESS MOBILE APP EXPERIENCE | PIETRO SACCOMANI - MOBILOUD | THE ECOMMERCE EDGE Podcast 16.02.2024 48:46
Pietro ( https://www.linkedin.com/in/pietrosaccomani ) is the Founder of MobiLoud - https://www.mobiloud.com MobiLoud is a low/no code platform that helps merchants develop a mobile app version of their website in 2 weeks or less Mobile Apps increase customer stickiness and loyalty via direct access to the customers mobile device Mobile Apps alert customers to deals, promotions and specials via Pu...
E333: 📦B2B COMMERCE CORNER #41 | HOW TO CREATE MEMORABLE B2B ECOMMERCE EXPERIENCES THAT BUYERS LOVE | JENNIFER ALEXANDER - ECOMMERCE CONSULTANT | THE ECOMMERCE EDGE Podcast 15.02.2024 59:27
Jennie ( https://www.linkedin.com/in/jenniferralexander ) is an eCommerce Consultant and long time B2B eCommerce Specalist Jennie has helped build out B2B eCommerce capabilites for some of the worlds largest, household name CPG brands Jennie is a B2B eCommerce UX/CX specialist In this episode, Jason & Jennie discuss how B2B brands can create the best, most frictionless digital commerce experie...
E332: 🎓MENTORING MOMENTS #70 W/GUEST MENTOR MICHAEL KAUFMAN | INSIDER TIPS TO BUILDING A 7+ FIGURE PURE-PLAY AMAZON BRAND | THE ECOMMERCE EDGE Podcast 12.02.2024 56:23
Michael ( https://www.linkedin.com/in/protuffproducts ) is the Founder of ProTuff Products - https://www.protuffproducts.com Michael was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's...
E331:🎙️HELPING ECOMMERCE MERCHANTS RECOVER UP TO 30% OF ORDERS LOST TO CREDIT CARD DECLINATURES | PHILIP MCHUGH - FLEXCHARGE | THE ECOMMERCE EDGE Podcast 09.02.2024 52:27
Philip ( https://www.linkedin.com/in/philip-mchugh-9552056/ ) is the Executive Director of Flexcharge - https://www.flex-charge.com You can reach flexcharge via email at: CCO: Zeev.shoval@flex-charge.com VP Sales: Kort.gibson@flex-charge.com Flexcharge is an AI Driven platform that partners with merchants and payment providers to instantly review and recover failed customer transactions at no ri...
E330: 📦B2B COMMERCE CORNER #40 | HOW TO SUCCESSFULLY LAUNCH A B2B ECOMMERCE CHANNEL IN LEGACY BUSINESSES | RUDY ABITBOL - AMG MEDICAL | THE ECOMMERCE EDGE Podcast 07.02.2024 1:02:53
Rudy is a B2B eCommerce expert, speaker, and consultant and he has held senior digital roles within major manufacturing and distribution businesses over the years You can find Rudy at - https://rudyabitbol.com In this episode, Jason & Rudy discuss the rise of B2B eCommerce and how brands can make the jump from legacy systems and processes to fully digitally enabled ones
E329: 🎓MENTORING MOMENTS #69 W/GUEST MENTOR SAMANTHA KOZUCH | FROM AUSTRALIA TO LOS ANGELES TO MANIFESTING A MULTI-MILLION DOLLAR ECOMMERCE BUSINESS | THE ECOMMERCE EDGE Podcast 05.02.2024 53:06
Samantha ( https://www.linkedin.com/in/samanthakozuch ) is the Founder of The Maniscripting Journal - https://maniscripting.com Samantha was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason&...
E328:🎙️HOW NOVEL, CONNECTED DIGITAL RETAIL TECH CREATES UNFORGETTABLE PHYSICAL RETAIL EXPERIENCES | DEAN CHERNY - STOREPLAY | THE ECOMMERCE EDGE Podcast 02.02.2024 58:24
Dean ( https://www.linkedin.com/in/dean-cherny-entrepreneur-storeplay-instore-music-socialq-virtual-queueing ) is the Founder of Storeplay - https://storeplay.com.au Dean and his team have created a suite of retail technology that allows brands to connect with their customers more deeply, creating sticker, more meaningful relationships with them The Storeplay suite delivers the following features:...
E327: 📦B2B COMMERCE CORNER #39 | BUILDING A FLEXIBLE B2B MARKETPLACE PLATFORM FOR RAPIDLY EVOLVING INDUSTRIES | MONIKA JAIN - PRESTO | THE ECOMMERCE EDGE Podcast 31.01.2024 52:48
Monika ( https://www.linkedin.com/in/monika-jain-6661822 ) is the Co-Founder of Presto - https://www.presto-apps.com Presto is a Marketplace technology platform with a deep specialisation in B2B capabilities Presto allows anyone to build a new Marketplace experience quickly and easy with their 'Marketplace in a Box' solution Presto has built out a broad suite of functionality that can supp...
E326: 🎓MENTORING MOMENTS #68 W/GUEST MENTOR ADAM KITCHEN | LESSONS LEARNED FROM BUILDING A KLAVIYO MASTER ELITE EMAIL MARKETING AGENCY FROM SCRATCH | THE ECOMMERCE EDGE Podcast 29.01.2024 1:02:01
Adam is the Co-Founder and CEO of Magnet Monster (https://www.magnetmonster.co.uk) - a specialist email marketing agency He is also the Co-Founder of Content Army (https://www.contentarmy.agency) - a thought leader focused content delivery agency Adam was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- Welcome t...
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