THE DIGIBLE DUDE

Join hosts David Staley and Reid Wicoff on episode #148 of Digible Dudes as we sit down with Jacob Carter⁠ founder and CEO of Nurture Boss, a premier lease-conversion automation tool that provides marketing solutions for the multifamily industry. Jacob shares his company's unique approach to managing multiple automated systems and the potential of leveraging broader databases of renters. As we...

Join hosts David Staley and Reid Wicoff on episode #147 of Digible Dudes as we sit down with Courtney Wright , our Director of Employee Experience. Courtney shares her journey from insurance agent to HR professional and explains how a balanced benefits package and employee engagement play a crucial role in an organization’s success. In this episode, we dive into how the dot-com bust caused a proli...

Join hosts David Staley and Reid Wicoff on episode #146 of Digible Dudes as we delve into the revolutionary impact of technology on the multifamily real estate industry. In this episode we sit down with Zach Sloan , the co-founder of Rentgrata, a lead nurture platform that is revolutionising the residential rental landscape. Through our conversation, Zach Sloan provides unique insights into the pl...

Join hosts David Staley and Nicole Staley on episode #145 of Digible Dudes as we explore bridging the gap between financial planning and operational execution in multi-family property management. Our guest, Briant Cárcamo , Co-Founder at Vizibly, shares his decade-long journey in the multifamily sector. He has expertise as the ‘Excel guy’, which has driven his passion for innovating financial fore...

Welcome to Episode #144 of the Digible Dudes podcast, hosted by David Staley and Reid Wicoff. In this session, we dive deep into the world of insourcing versus outsourcing in business operations and how this dynamic develops as you scale. Gone are the days of a simple debate. This discussion has taken on extra dimensions in the business world. From real estate to marketing, we explore the benefits...

Welcome back to episode #143 of Digible Dudes with David Staley, Careena Daly and Nicole Staley! Ever feel you’re shackled to a strategy that’s just not working? Tired of depending on ILS? In our latest episode, Careena and Nicole share their journey in breaking free from the limitations of ILS. We’ll take a deep look into the complexities of budgeting that guided their bold transition from ILS to...

Welcome to episode #142 of The Digible Dudes podcast, hosted by David Staley and Reid Wicoff. In this episode, we have the pleasure of welcoming Chris Hood, the industry marketing team leader at Apartments.com. Prepare to gain insights into renter demand and behavior, as well as a comprehensive understanding of the current state of the multifamily market. Chris Hood delves into the findings of a s...

Welcome back to another episode of The Digible Dudes podcast! On episode #141, David Staley and Reid Wicoff are live from NAA. Imagine unlocking the full potential of multi-family properties through technology and lean operations. That’s exactly what David Shaw , the COO of Livly, has set out to achieve with his prop tech SaaS company. Join us for another conversation as we explore Livly’s unique...

Welcome to another episode of The Digible Dudes podcast! In this episode, hosts David Staley and Reid Wicoff engage in a conversation with Tyler Christiansen, the CEO of Funnel. Get ready to explore the world of centralized property management and multifamily marketing. Join us as we uncover the technology platform developed by Funnel, which is reshaping the industry by adopting a renter-centric a...

Join hosts David Staley and Reid Wicoff on The Digible Dudes Podcast as they discuss the future of work and the limitless opportunities brought by technology. In this episode, they delve into the impact of AI on jobs and innovation, uncovering the strategies to thrive in the new era of technology. Explore the concept of leveraging AI and learn how it can reshape industries, build new technologies,...

Welcome to another episode of the Digible Dudes podcast! Join hosts David Staley and Reid Wicoff as they engage in weekly interviews with the most influential minds in the apartment marketing world. In this episode, David and Reid explore the delicate balance between embracing life’s unpredictability and making strategic, essentialist decisions. Join us as we dive deep into the philosophies of And...

Welcome to another episode of the Digible Dudes podcast, where hosts David Staley and Reid Wicoff engage in insightful conversations with industry leaders. In this episode, we dive deep into the art of “letting go of the vine” and exploring the power of elevating and delegating tasks. Join us as we tackle the challenge of finding the right balance between letting go and managing expectations. Disc...

Welcome to another episode of the Digible Dudes podcast, where hosts David Staley and Reid Wicoff engage in conversations with industry leaders. In this episode, they have the pleasure of sitting down with Nicole Ryan and Brandon Hammond from NAA Gives. NAA Gives is an integral part of the National Apartment Association’s mission to create a world where rental housing is a valued partner in every...

Join David Staley and Reid Wicoff in this episode of the Digible Dudes podcast as they sit down with Victor Dozal.  The trio dive deep into the world of AI, exploring the trend of generative AI and natural language processing, and discussing Digible’s background in natural language generation (NLG). Victor shares his insights into the different applications and use cases that should be considered...

This week’s episode of the Digible Dudes Podcast features Edmund Keith. He is the head of content at OnlineMarketplaces.com. His team writes in depth about global real estate marketplaces. He joined us today to talk about the North American real estate market, a performance-based model, estate portals and their algorithms, apartment locators, and more. Every market is different. Starting the conve...

Welcome back to another interesting episode of the Digible Dudes podcast. This week’s episode is all about motivation. Throughout the conversation, David and Reid talk about phases of motivation, consistency, having a purpose, adapting to changes, and more. The desire for change, either in oneself or in one's surroundings, is known as motivation. Starting the conversation, Reid explains the th...

It’s been six years! This April marks the six-year anniversary of Digible. This episode features David, Digible's President and Co-Founder, Nicole Staley, Chief Experience Officer, and Reid Wicoff, CEO. Throughout the conversation, we talk about coming up with a name for the podcast six years ago, challenges along the way, operational changes, protecting company culture, and what we're exc...

Today's episode of Digible Dudes Podcast features Kristi Fickert, VP of Enterprise Growth at Realync. Realync is the fabric of real-time real estate, connecting the world's real estate marketplaces and streamlining and improving the touring process. In other words, it is the top video leasing and engagement solution for multifamily buildings, offering live video tours, live virtual open ho...

Today's successful brands put extra effort into providing a seamless, enjoyable, consistent customer experience across all touchpoints. However, a company's web presence is the natural starting point. A company's website is a hub for details about its wares and services, as well as any relevant news or updates. There, they can make purchases, and potential clients can end up as paying...

This week’s episode of The Digible Dudes Podcast is all about predictions. David and Reid discuss the predictions they had for multifamily in 2022 and their predictions for 2023. AI marketing is the use of artificial intelligence to make automated decisions and communicate with customers without the intervention of team members. We start the conversation with David’s prediction that AI marketing i...

There's no doubt effective recruitment is essential for hiring in the multifamily industry. It guarantees that the workforce possesses the necessary knowledge, expertise, and skills to meet the organization's present and future demands. This week’s episode of The Digible Dudes Podcast features Kelly Taylor, Recruiter at Digible, to talk about talent acquisition for the multifamily industry...

New year. New goals. Welcome back to the Digible Dudes podcast. We are here this week with David and Reid to talk about our six goals for 2023. Throughout the conversation, we cover the EOS (Entrepreneurial Operating System) model, marketing tactics, partnerships, new hire onboarding, and more. The entrepreneurial operating system is an extensive business system that helps businesses of any size g...

Everybody has brands they feel loyalty to. Brand loyalty is simply the dedication a customer feels about a specific product. Brands build loyalty and trust with their audience to purchase the product regardless of competitors or the price. This week's episode of The Digible Dudes podcast features Phil Matsuhashi, an entrepreneur, advisor, and consultant, to talk about brand loyalty. Throughout...

The holiday season is almost here. We are back with our last episode before the holiday season this year. In this week's episode, we are joined by Allysa Whitebird, Senior Account Manager, and Eliot Meade; Senior Paid Media Strategist at Digible, to talk about the 2022 holiday season. Throughout the conversation, we dive into changes with paid media initiatives, follow-ups, channels, geo-fenci...

Welcome back to the Digible Dudes podcast. We have another interesting episode this week, and our guest today is Michaela Derenne, Partner Success Manager at Engrain, a computer software in property touring and map visualization technology. We discuss how to support new tech partners to use their technology. Throughout the episode, we explore Michaela’s background, what Engrain is, supporting busi...