Digible

THE DIGIBLE DUDE

Business EN ↓ 304 episodes

The Digible Dude podcast brings you weekly interviews with the most influential minds in the apartment marketing world. You will learn the inner workings of multifamily marketing so you can know exactly what’s happening. Each week, Reid Wicoff sits down with guests that are at the front of multifamily marketing to share their stories. If you want to get ahead, this podcast is for you.

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Author

Digible

Category

Business

Podcast website

podcasters.spotify.com

Latest episode

Oct 29, 2026

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Episodes

EP173: Virtual Tours in Multifamily - A New Frontier of Marketing? 02.05.2024

Join us for episode #172 of the Digital Dudes Podcast, where we dive into the intersection of AI, machine learning, and the multifamily sector with Tom Chomiak, CTO of LCP Media  and Co-Founder of TourBuilder. In this insightful episode, our hosts David and Reid explore the transformative impact of AI on digital imagery and business operations. They engage in a deep dive with Tom about the evoluti...

EP172: How Apartment List Uses AI to Transform the Multifamily Rental Market 30.04.2024

Welcome to episode #172 of the Digital Dudes Podcast, as we sit down with Matt Service, the COO of Apartment List, for an in-depth discussion on how AI and strategic market adaptations are redefining the landscape of the rental market. We are excited about the timeliness of this episode as Apartment List just announced that Lea Pro is now free for all Apartment List customers. In this episode, Mat...

EP171 Navigating RETCON and Demystifying AI 11.04.2024

Join us on episode #171 of the Digital Dudes Podcast, where David and Reid share their comprehensive recap of Retcon 2024.  In this episode, our hosts dissect the highlights of Retcon 2024, examining the pivotal role AI plays in transforming the multifamily sector. They provide a candid look at the discussions, debates, and revelations that emerged from this year's conference, offering listene...

EP170 Vines & Vibes: Blending Content and Collaboration at this year's Multifamily Social Media Summit 04.04.2024

Join us on this episode of the Digible Dudes Podcast as David and Trevor dive deep into their recent journey to the Social Media Summit in Napa. From the unique collaborative atmosphere to the blending of competitors and potential partners, they unpack the nuances of what makes this summit a standout event in the digital marketing landscape. Listen in for an engaging discussion on the broader impl...

EP169: Transforming Multifamily Housing through Organizational Engineering | Jessica Fern-Kirkland 28.03.2024

Welcome to episode #169 of the Digible Dudes Podcast, where we dive deep into the world of multifamily housing through the lens of organizational innovation and technology. In this episode, David and Reid sit down with Jessica Fern-Kirkland, a pioneer in the multifamily industry who has coined the term "organizational engineer." We navigate through Jessica's journey in the multifamil...

EP168: What's Next for Multifamily Technology? A Deep Dive with 20for20’s Dom Beveridge 22.03.2024

Welcome to episode #168 of the Digible Dudes Podcast, where we navigate the intersections of technology, strategy, and innovation in the multifamily industry. In this episode, David and Reid host Dom Beveridge, a visionary leader and Principal at 20for20, who brings a wealth of knowledge from his extensive background in revenue management across multiple industries. We delve into the significant t...

EP167: Leadership Lessons From Elon Musk, Steve Jobs and More 14.03.2024

Welcome to Episode #167 of the Digible Dudes Podcast, where we delve into the compelling dynamics of work culture, leadership, and the lessons learned from the founders of Big Tech.  In this episode, David and Reid embark on a thought-provoking discussion inspired by their readings of various biographies, including Elon Musk's, exploring the intricate balance between visionary leadership and t...

EP166: How Has Technology Impacted The Multifamily Industry? | Remen Okoruwa 07.03.2024

Welcome to Episode #165 of the Digible Dudes Podcast, where we dive deep into the transformative journey of a proptech startup, from its initial concept to becoming a pivotal player in property technology integration.  In this episode, David and Reid are joined by Remen Okoruwa, CEO at Propexo, a unified API solution for easy integration with leading property management systems, aiming to save tim...

EP165: The Future of the Multifamily Tech Stack with Ben Steward 26.02.2024

Welcome to episode #165 of the Digible Dudes podcast, where we dive deep into the technological innovations reshaping the multifamily industry. This episode features Ben Steward, co-founder of Revyse, as he shares the journey of creating a platform designed to revolutionize how multifamily operators discover, evaluate, and manage software and services.  Ben reveals the challenges and insights gain...

EP164: The AI Revolution in Multifamily - Separating Hype from Reality 22.02.2024

Welcome to Episode #164 of the Digible Dudes Podcast, where we unravel the complexities of deploying AI tools in the multifamily industry and question its actual application in our day to day business.  In this episode, David and Reid delve into the surprising parallels between fish fraud in the U.S. and the misrepresentation in AI technology marketing. They dissect how such practices impact trust...

EP163: A Guide to Elevating Your Multifamily Marketing Strategy | Janet Rosseth 01.02.2024

Welcome to Episode #163 of the Digible Dudes Podcast, where we explore the forefront of marketing innovation in the multifamily industry. In this episode, David and Reid are joined by Janet Rosseth, founder and CMO of Cadence Marketing Solutions. We delve into the creation and evolution of Cadence Marketing, highlighting its pivotal role in shaping community, connection, and education among market...

EP162: How to Build a Winning Team in 2024 30.01.2024

Join your hosts, David Staley and Reid Wicoff on #161 of the Digible Dudes podcast for a deep dive into the evolving corporate landscape in 2024. We kick things off with a thought-provoking review of Adam Grant's "Hidden Potential," analyzing its impact and insights on modern hiring practices. The conversation then pivots to the forefront of talent acquisition, unveiling the latest s...

EP161: Edmund Keith - How Is AI Impacting Multifamily in 2024? 30.01.2024

Welcome to Episode #162 of the Digible Dudes Podcast, your deep dive into the future of multifamily! Today, we’re joined by Edmund Keith, Head of Content at OnlineMarketplaces.com We dive into the evolving real estate landscape, starting with how companies like Aviv Group and CoStar are integrating diverse platforms, each with its unique model and technology. We also look at how Homes.com is chang...

EP160: Digible Dudes 2023 Year-End Special - Growing Gains & Pains 30.01.2024

Welcome to the Digible Dudes podcast where we dive deep into the digital world of Multifamily with your hosts David Staley and Reid Wicoff.  In this special year-end episode, we sit down with Nicole Staley, Co-Founder and CXO of Digible Inc, as we reflect on the significant strides we’ve made as a company this year.  We explore Digible’s key milestones, team expansion, and cultural evolution. The...

EP159: Strategies to Transform Your Multifamily Marketing with Dustin Lacey 24.01.2024

Welcome to the Digible Dudes Podcast, Episode #158. Join us today with our hosts David Staley and Reid Wicoff as they delve into the world of multifamily marketing with Dustin Lacey , the Vice President of Marketing and Technology at Mark Taylor Residential. In this episode, Dustin shares his experiences and strategies in the multifamily marketing sector. He delves into the challenges and emerging...

EP158: Innovating Multifamily Operations with Adam Cowley 05.01.2024

Welcome to Episode #159 of the Digible Dudes podcast. Join hosts David Staley and Reid Wicoff as they explore the innovative world of multifamily and real estate management with Adam Cowley, Founder & CEO of Rooof & Pivott. This episode provides a comprehensive look at Adam’s extensive experience in the multifamily industry, focusing on his innovative approaches to vendor management and pr...

EP157: Addressing the Barriers to Housing Stability with Fiona Forward | Jill & Sophie 20.11.2023

Welcome to episode #167 of the Digible Dudes Podcast with your hosts, David Staley and Reid Wicoff. In this episode, we're joined by Jill, a Senior Account Manager and President of Fiona Forward, and Sophie, an Account Manager and the Internal Communications Director at Digible. Fiona Forward is an employee-driven volunteer initiative at Digible aimed at addressing the barriers to housing stab...

EP156: Scaling, Profitability, and The Hard Truths of Multifamily Industry 09.11.2023

Welcome to episode #156 of the Digible Dudes Podcast with your hosts, David Staley and Reid Wicoff. In this episode, we reflect on the key business lessons learned in 2023. We discuss the importance of defining success metrics for a business and different budgeting approaches clients are taking in response to economic shifts - some are aggressively cutting costs while others argue for the need to...

EP155: Multifamily Trends to Watch - Luxury Apartments' Boom or Bust? | Jay Lybik 02.11.2023

Welcome to the Digible Dudes Podcast, Episode #154. This week, hosts David Staley and Reid Wicoff sit down with a titan of the commercial real estate research world, Jay Lybik.   With almost three decades of unparalleled experience, Jay currently steers the ship as CoStar’s National Director of Multifamily Analytics. His storied career spans roles at Marcus & Millichap, Equity Residential, and...

EP154: Innovation in Property Management - Tech Disruptions & Business Strategies 26.10.2023

Welcome to the Digible Dudes Podcast, Episode #154! In this episode, hosts David Staley and Reid Wicoff dive deep into the world of business innovation. Drawing parallels from Jack Welch's approach to R&D and Digible’s decision to adopt a four-day workweek, we ponder on allocating resources and the risks associated with such business decisions. Our dialogue also touches on multifamily mark...

EP153: The Reality of Risk Management & Business Insurance with David Staley ⁠and ⁠Reid Wicoff⁠ 05.10.2023

Welcome to Digible Dudes, Episode #153! In this episode your hosts David Staley and Reid Wicoff , dive deep into the crucial world of business insurance and risk management.  We kick things off by dissecting the complexities of business insurance and understanding its importance from startup to growth stages. We delve into the world of HR within larger companies, examining the dramatic impact of s...

EP152: Cyndie Spiegel's Journey From NYC Fashion to Effective Leadership 28.09.2023

Welcome to Digible Dudes, Episode #152! Join your hosts, David Staley and Reid Wicoff , as we explore a journey of self-discovery and personal leadership with our special guest, Cyndie Spiegel. In this episode, we delve into Cyndie's incredible journey from the world of New York fashion to a path less traveled, where she's become a sought-after speaker, coach, and mentor.  Cyndie's rev...

EP151: Next-Gen Real Estate Solutions with Jindou Lee from HappyCo 21.09.2023

Join hosts ⁠David Staley ⁠and ⁠Reid Wicoff⁠ on episode #150 of Digible Dudes. We sat down with Jindou Lee , the CEO and Co-Founder of HappyCo, a software company that builds mobile and cloud solutions to enable real-time property operations We dive into Jindou's journey from being a graphic designer and video game enthusiast into a tech entrepreneur and real estate investor. Discover how his j...

EP150: Dissecting the True Value of Digital Marketing in Multifamily with David Staley ⁠and ⁠Reid Wicoff⁠ 31.08.2023

Join hosts David Staley and Reid Wicoff on episode #150 of Digible Dudes as we take you on a journey to dissect the true impact of digital commodities like call tracking and geo-fencing.  In this episode we reveal how the perspective of an agency and an apartment marketer can shift the definition of what we consider a commodity, and guide you through the process of distinguishing between commoditi...

EP149: The Ultimate Budgeting Checklist with David Staley and Reid Wicoff 24.08.2023

Join hosts David Staley and Reid Wicoff on episode #149 of Digible Dudes as we sit down for a solo podcast to breakdown the complexities of budgeting in today's fast-paced business world. In this latest episode, we pull back the curtain on budgeting season, discussing fiscal versus calendar budgeting. We share personal experiences, emphasizing the need for flexibility and perspective when deal...

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