The Contractor Fight with Tom Reber

Whether it's a TV commercial, a social media post, or a blog post, telling the right story can make all the difference in building your brand. In this episode, Tom talks with Logan Shinholser of Contractor Growth Network about how to identify your brand's story and tell it effectively with your marketing.   In this episode, we talk about…  Logan's definition of brand and his approach to building a...

Tom and Steve explore how contractors can use sales coaching as a strategic advantage in business. Listen now to learn how to improve the overall performance of your sales and increase the revenue of your business.   In this episode, we talk about…  Experiences of Tom and Steve with bad salespeople The real purpose of coaching The concept of holding space and why Steve doesn’t like it How selling...

Are you one of those contractors and business owners who wonder why people won't follow them, why they don't want to be part of their team, where are they going wrong with their culture, etc.? Then this episode is for you. Tom discusses the power of vulnerability and the benefits it brings to connecting with people.   In this episode, we talk about…  Leading with vulnerability What being vulnerabl...

What's one thing in your professional or personal life that causes you pain and distracts you from your goals? Tim and Greg are here to tell you that no matter what pain you are going through, it's best to keep focused on your goal and continue on your journey.   In this episode, we talk about…  Not letting the pain stop you from moving forward The analogy of the mouse and the maze Being able to i...

Some people are born with the gift of leadership, while others learn it through experiences. As a leader, have you made any mistakes so far? If so, what have you learned from them? Dan shares the mistakes he made as a leader and the lessons he's learned from them. Let's learn from his mistakes! In this episode, we talk about…  Mistakes that Dan made as a leader and what he learned from them Some a...

Tom and Dan provide advice to David, who is in talks with a commercial client regarding a project involving work at 59 different stores; however, the client offers a significantly lower amount than David expects.    In this episode, we talk about…  Roleplay of what the prequalifying process would be like in this scenario How working at different locations at the same time looks like Not being lock...

Today's guest on the show is 28 years old Troy Galletly, the owner of Excavation Contractors, who established his business two years back during COVID-19. He discussed with Tom his thoughts on recruiting younger people and the poor reputation young people have among the older generation regarding easy success, no effort to work, untrustworthiness, etc.   In this episode, we talk about…  The benefi...

Tom, Steve, and Derek talk about three ways you may be pushing clients away instead of attracting them. Listen in and check with yourself if you're making any. These mistakes are not only about how you're pushing your buyers away; it's about how you're pushing them toward your competitors.   In this episode, we talk about…  Ways you're pushing your buyers away: Lack of communication skills — learn...

The idea of avoiding discomfort is like trying to stop yourself from aging; it will happen anyway, so why not embrace it? You can't really make progress in life or business if you don't experience discomfort. Tom wants you to be the type of person who walks into the punch, i.e., embraces the discomfort.    In this episode, we talk about…  Jumping outside your comfort zone and embracing the discomf...

If you are not fully being yourself, you're robbing the world of your best qualities, your greatest talents! Tim and Greg want you to be authentic and not hide behind a mask that is not really you.   In this episode, we talk about…  The importance of being true to yourself  Having confidence in yourself and doing things your way, not the way others do them Being yourself when commun...

Listen to Dan as he tells a story about an experience that taught him his biggest leadership lessons. He shares what he learned from that experience and how it can help you.   In this episode, we talk about…  The incident happened to Dan while he was on a trip The lesson Dan learned from that incident that he applies to his business Complacency — Don't be blinded by your complacency when it comes...

Tom answers your questions about the 50% GP rule, charging labor costs, the breakeven point of new locations, applying Shin Fu principles to commercial business, hiring, advice on getting contractor licenses, and more.   In this episode, we talk about…  Question1: What's the easiest and fastest way to pass the builders test and get work? The easiest way to pass the test is to study to put in the w...

Tom talks with Matt Adamiec — the founder of Valdek Construction, an interior remodeling company in Winnipeg city of Manitoba, Canada. They discussed Matt's experience at the Mile High-Profit Summit, as well as challenges he experienced along the way and the secrets behind running a successful business.   In this episode, we talk about…  Matt's backstory and his business Challenges he faced and en...

Building rapport is a crucial component of the sales process. The more rapport you build with a customer, the more likely they are to buy your service. Tom and Derek talk about various ways to build rapport and make more sales.   In this episode, we talk about…  One of the unique ways Tom ever built rapport What rapport building is all about Finding common ground or having a conversation is not th...

Being uncommon is a way to be original, and it is the best way to stand out from the crowd —it is a way to show that you have an opinion that matters and are not afraid to voice it out. Tom encourages you to live the type of life that’s uncommon and inspires others.   In this episode, we talk about…  Choosing to go against the grain and being uncommon Doing the uncommon things to set up yourself f...

What is the biggest decision you have ever made in your life? Was it marriage, a career change, or buying a house? Or are you considering making a life-changing decision but hesitating to do so?   Tune in to Tim and Greg as they talk about making the important decisions in life, and then get out there and take a chance on yourself!   In this episode, we talk about…  The deed decisio...

Comparing ourselves to others is a natural human tendency. It is a way to learn, grow and evolve. But it can also be dangerous — it can lead to negative thinking, feelings of inadequacy, self-doubt, diminish our successes, and derail our goals. Dan talks about the dangers of comparison.   In this episode, we talk about…  The dangers of comparison Not setting our standard of happiness or satisfacti...

Tom and Dan reply to a question asked by Liam, an electrician, about making 50% gross profit. Liam states the cost of electrical materials can be extremely high. So, how can he still make that 50% gross profit other than doubling the labor?   In this episode, we talk about…  Present your cost to the client with confidence Don't be afraid to price your service at 50% Gross Profit - If you have 100...

How big should my team be? How to know when the ideal time for hiring is? Should I grow on my own or hire people? These are the common questions many contractors have. Tom, Steve, and Derek help you with these questions as they discuss the ideal depth of your team, determining when to hire and provide you with some helpful hiring tips.   In this episode, we talk about…  How many people do you actu...

The reasonable person adapts to the world, while the unreasonable person persists in adapting the world to himself —this is why progress depends on unreasonable people. Tom tells you to be unreasonable with your goals and stop being like everyone else.    In this episode, we talk about…  Putting some pressure on yourself to step up.  Having unreasonable goals that push you and make you the best yo...

Listening is a skill that is often overlooked —it is the key to good customer service and can make or break your interactions with customers. Listen to Tim and Greg as they discuss the importance of good listening skills.   In this episode, we talk about…  Understanding the importance of being a good listener Instances when Tim and Greg weren’t listening properly and landed themselves in...

Patience is a virtue that is often forgotten in this fast-paced world. We want everything now, and we want it all at once. But this kind of impatience can lead to problems, especially in the business.    Dan discusses impatience and the need to give yourself a little time for your actions to give the results you’re looking for.   In this episode, we talk about…  Having patience — things take time...

Tom and Dan discuss a question submitted by Ben about setting up a commission-only sales team as well as the power of sharing stories, connecting with people and the advantage it gives you over your competition with big companies and prominent brands.   Question1: I want some advice on hiring a commission sales team. Rather than hiring a salesperson, do things in an uncommon way that is efficient...

Tom speaks with Mike Nunez, owner of Nunez Vineyard Management, which installs, maintains, and manages vineyards in Napa and Sonoma Valley of California. Mike shares how he used The Fight teachings in his business and grew his sales.   In this episode, we talk about…  About the vineyard industry —installation, average size, competition, suitable places for growing grapevines, etc. Mike’s backgroun...

Are you satisfied with where you are in your life and business? Are you aware of the path that will lead you toward your goals? Then, what are you waiting for? What are you afraid of? Why do you keep delaying that decision and stay miserable? Tom, Steve & Derek are here to encourage you to take a leap of faith and jump into the decision you want to take to chase your dream.   In this episode, we t...