The Cash Flow CFO Podcast

“it's important that you really focus on your mindset and have more of an abundant mindset and take those steps to get to that achieve that” - Shawniel Chamanlal Welcome to a brand new episode of the Cash Flow CFO Podcast. Joining me today is Shawniel Chamanlal. In a world where stress and mental health issues are increasingly prevalent, the role of therapists and counselors has never been more cr...

“I'm always making sure like, do you have the right financial partner? And even from a wealth perspective? You know, do you have the right financial partner and then understanding like where you take that money to put it, so even if it isn't MCA, so let's say that you got, you know, you got hacked, and you now recognize that, okay, I got these loans. And now it's like this cash cow. If you put it...

“This is not a cash transaction. This is a what we call in the accounting world, it's a paper transaction. So it's saying, for example, you go out and buy a piece of machinery. And instead of, let's say you spent $100,000, on this piece of machinery, instead of on your books, you're taking that full $100,000 line item in the period you bought it, we're saying we're going to use it for the next 10...

Episode 38: Smart Financial Decisions and Investing for Business Owners Ft. Jaden Sterling “ You need to have somebody that you know, a financial advisor, that's going to give you these strategies and go, Okay, here's what we have, here's what I recommend, and walk you through and build up that education process too. Because I think that's where a lot of business owners stop short. “  - Andrea Jen...

Episode 37: Passing the Torch: Navigating Business Exit and Succession Planning ft. Dianne Kelley “You are concentrated with, 80% of your revenue coming from 20% of your clients, things like that. And they just start knocking that price down. And then you're devastated as a business owner. Which could all be prevented, if you do these steps before you take it and put it out there for sale.”  - And...

Episode 36: How CFOs Know if your Business is Financially Healthy (or not) in 5 Minutes “I hop over to the balance sheet. And I look at what's going on in their assets and their liabilities and how up-to-date things are. So those are some of the really quick things I look at when I'm checking out some financial statements for a client. And it's one of the things that you can really quickly gather...

Episode 35: How to Use Financial Projections and Forecasting “So as a CEO, you should be looking at that revenue section and saying, “What are my growth goals and what do I want over the next 12 months to happen in my business?” So that's the first section, that's going to drive all of the other forecasted expenses that you will have to support that revenue.”  - Andrea Jenson Welcome to a brand ne...

Episode 34: Maximizing Your Profit Margins: The Ultimate Pricing Strategy “So, when we talk about a blended rate, that means that we're looking at, I pay an hourly rate of $25 an hour, but then I also have benefits that I'm paying for this employee. It could be a 401k match; it could be medical, dental, or all of those types of things. Those are going to go into your blended rate. You're also goin...

Episode 33: The Value of Persistence for Entrepreneurs ft. Michelle Hon “I certainly did not set out to be an investor. It was more of like, I can see so much potential in the business, and after working with someone you know that they're just lacking that support or maybe lack of specific resources, whether it's just money at that point in time or human resources, which I have, right? So, I'm lik...

Episode 32: Ever Heard of A CEO Day? Is It Necessary? ft. Kirsten Screen “A lot of entrepreneurship is you're solving problems. And I think that's super admirable of entrepreneurs and why they're the backbone, right? To make the world go round because we're constantly looking at identifying, “Hey, this is a problem. Let me find a solution for it.”  - Andrea Jenson Welcome to a brand new episode of...

Episode 31: Mastering Evergreen Marketing and DM Selling Ft. Rose Radford “So I scripted what was working for me at the time and then shared them with my demo system. [I said] use your intuition here as well. Here's our ideal client for each of these offers. Here's what makes them an ideal client, best to ask questions around this, this, and this. And then, if they answer these sorts of things, th...

Tips for Streamlining Expenses and Maximizing Growth Ft. Morgan Chavis “I'm so glad that you have this segment. I am in the process of scaling my business. We are in the phases of sourcing businesses up to fill our micro storefront spaces, and in that, I think it's really easy to spend a lot of money. So I’d be happy to know how a CFO, like yourself can impact eliminating waste?” Morgan Chavis, Th...

Episode 29: Five Different Phases of Business ft. Allison Maslan “And a year went by and it was just crickets. And I was like, what am I doing wrong here? And that's when I met you and realized,  “Oh, sales and marketing, That's a real thing.” And it was a skill that I absolutely had to learn and I'm still honing that craft because it is such an important part of running a business, but it's just...

Episode 28: Creating and Safeguarding Generational Wealth in The World of Business ft. Len Garza “As an entrepreneur, you're spending so much time and energy to create an asset. That ultimately, at one time, that asset is going to set you up for retirement and/or create that generational wealth that you'll pass on to your children.”  - Andrea Jenson Welcome to a brand new episode of the Cash Flow...

Episode 27: Systems and Processes: How Important Are They to Your Business? ft. Lori Spillane “One of the things that we, say, “Hey, you can get off of this sell, sell, sell, train, reoccurring revenue.” And so, having different types of revenue streams also is going to help solve that and it’s going to increase their valuation by having that reoccurring revenue.”  - Andrea Jenson Welcome to a bra...

Episode 26: How SOP Accounting & Finance Processes Can Make You Millions “Your money is the lifeblood of what you do, how you do your business, how you pay your team, how you pay your bills, how you pay your taxes, all of those things. And so, what I would like to, recommend, encourage, and provide some guidance on is how to set up SOPs in your business for the financial functions that you do?...

Episode 25: Inspiring the Next Wave of Female Entrepreneurs ft. Natalia Graf “Sales is huge for any business to get started. You've got to be able to get out and have the hustle, and then the digital marketing. So, what a great set of skills to bring into a market that had such a need for the apparel you've developed and it's super cool.”  - Andrea Jenson Welcome to a brand new episode of the Cash...

Episode 24: Financial Management for Growing Businesses “If your pricing is set incorrectly, then you essentially tying your hands behind your back on how profitable and fast you can grow your business and smooth out that cash flow roller coaster. If you're on the roller coaster. This is one of the reasons why, it all points back to some variation of your pricing being set incorrectly.”  - Andrea...

“I think it's super important as entrepreneurs to understand where your skills are and where your weaknesses are, right? And surround yourself with, the complimentary people that are going to make the company whole.”  - Andrea Jenson Welcome to a brand new episode of the Cash Flow CFO Podcast. Joining me today is John Kepley, an award-winning entrepreneur with a 20-year track record of founding se...

“As entrepreneurs, we know that what got you to where you're at, usually is that grit and determination, and whatever you're doing, you're really good at it, because people just keep buying from you. So, then it becomes, as your business, evolves, that's when you really get to bring in the experts to prop you up and support you in where your weak spots are. A lot of times that is the accounting an...

“That might be something that a lot of business owners don't realize when they're going into these conversations. I've seen both sides of this. First, is that they're just so excited that somebody's interested in purchasing their company, that they'll just say yes to just about anything. Second, that I've seen is that there's like an emotional tie to the business that they maybe didn't even recogn...

“Retaining employees that you might have not been able to keep before had you not embraced this new model [is an asset]. It costs so much. I don't think business owners realize the cost to attract, train, and onboard, a new team member vs. the cost that you don't incur when you're just able to keep those good “A” players on your team.”  - Andrea Jenson Welcome to a brand new episode of the Cash Fl...

“The clients that we've seen, where we've worked with them for a length of time and have gotten all of those things cleaned up and ready to go into their bank. And their bankers love them and they love us, which at the end of the day you're investing in services that you're going to get that make your life easier as an entrepreneur. And so, things like what you do, what we do, it's just such a vit...

“Makes me think of one of my favorite books, called “Make Them Beg to Work for You”, and in that book, the author is talking about, finding out what their personal goals are in life and see if it's in alignment with the position that you are interviewing or hiring for. Is this going to help them further reach their goals? Is this going to help them get there in some shape form, fashion kind of thi...

“I think if you're going to make that investment to bring in an advisor to give you the guidance, then you better implement what they have told you because you said it yourself, you couldn't pay me enough. You couldn't afford me to come in and implement what I'm telling you. And so that's where it's the grit. It's that sweat equity, I'll give you the advice, but you have to be the one that pushes...