Kwadwo [QUĀY.jo] Sampany-Kessie
The Art of Online Business
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle. Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes • funnels and of course • Facebook & Instagram ads for seamless scaling! Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches. Enjoy a mix of actionable solo episodes, interviews with online exper...
Author
Kwadwo [QUĀY.jo] Sampany-Kessie
Category
Podcast website
Latest episode
Jul 6, 2026
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Episodes
Sales Funnels, Creating An “Ideal” FB Ads Business & More with Liz Tennyson 17.10.2018 1:07:34
On today’s show, I’m joined by Liz Tennyson, who runs a Facebook ads business and is helping female entrepreneurs who are building businesses that support their families. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this episode, we talk about how Liz got started in the online space as a health...
Quick Tip: Why Are So Many Facebook Ad Accounts Getting Shut Down? 05.10.2018 18:01
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about why are so many Facebook ad accounts getting shut down lately and what you can do about it. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Onli...
How Aaron Pearson Grew His FB Ads Business from $5K/mo to $25K/mo 03.10.2018 47:35
A while back I had someone join my Facebook Ad Manager program, and in one of the very first conversations I had with him, he told me that it was his goal to be a case study here on the podcast. Guess what? Aaron Pearson has come full circle and he’s here to talk today about how he’s grown his Facebook Ads business from about $5,000 a month in revenue to around $25,000 at this time. Cut your l...
Quick Tip: Why Are So Many Facebook Ads Getting Disapproved Lately? 28.09.2018 15:41
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about why are so many Facebook ads getting disapproved lately and what you can do about it. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Bus...
How Bedros Keuilian Is Selling $30,000 Franchises with Facebook Ads 26.09.2018 43:18
Today’s guest is Bedros Keuilian, someone who I connected with through our mutual friend Craig Ballantyne, who has also appeared on this podcast. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Craig shared with me how Bedros is using paid traffic to effectively sell $25,000 fitness franchises (as yo...
Quick Tip: How to Fix a “Broken” Sales Funnel 21.09.2018 10:49
Today’s quick tip is about figuring out where to focus your efforts when optimizing your sales funnel. There’s a lot of moving parts to a funnel so how do you know what to focus on first when trying to improve your results. And specifically, I’m going to share a recent example that an FB AD manager student of mine brought to a recent coaching call. Cut your lead gen costs in HALF with my $37 m...
How to Use Challenges to Grow Your List & Make More Sales with Zach Spuckler 19.09.2018 53:28
I’ve been talking about having today’s guest on the show for a long time now, so I’m very excited to welcome Zach Spuckler to The Art of Paid Traffic. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help When I think of challenges Zach is the person who comes to mind, and he’s here today to dive into the...
Quick Tip: How to Overcome the Enemy of Progress In Your Business 14.09.2018 8:59
Today’s quick tip is about how to overcome the enemy of progress in your business. This slows down so many people and they don't even know it! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Kwadwo...
5 Proven Growth Strategies You Can Do TODAY to Grow Your Business 12.09.2018 50:39
I’ve gotten to know today’s guest David Kelly over the past year or so, as he lives here in San Diego (when he’s not traveling, which he does often)! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help David is the General Manager of KingSumo, the 7-figure SaaS business started by Noah Kagan, who has als...
Quick Tip: What’s the Best FB Ads Objective for Retargeting Warm Traffic? 07.09.2018 11:42
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about what objective to choose when you’re retargeting warm traffic. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Faceb...
Why Mindset and Hard Work Won’t Get You the Results You Want In Your Business (And What Actually Can) 05.09.2018 50:15
Today I’m welcoming back Jim Fortin to the podcast, and like last time, we cover so much in this episode. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I received a lot of feedback on the last show with Jim, titled How to Ethically Use Subconscious Selling to Improve Your Marketing and Sales, and t...
Quick Tip: NEW - Facebook Pixel for Facebook Groups 31.08.2018 8:31
Today’s quick tip is about the new ability on Facebook to track events taken on your website as a result of someone clicking on a post in your Facebook Group. So if you have a Facebook Group with more than 50 members, this one’s for you. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click her...
Facebook Ads Strategy Session with Lianne Kim 29.08.2018 33:13
Today’s episode is going to be a strategy session with one of my Accelerator group coaching students, Lianne Kim. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Lianne and her business partner run Mamas & Co., where they serve mompreneurs through a membership program by helping them start and gr...
Quick Tip: The #1 Thing You MUST Do to Scale Your Business 24.08.2018 13:54
Today’s quick tip is about The #1 Thing You MUST Do to Scale Your Business. I’m actually going to share TWO things you need to do, one mindset based and the other tactical because I want to make this super actionable for you. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an...
Back to Basics: Facebook Ads Lookalike Audiences 22.08.2018 48:07
On today’s episode I wanted to share an interview that I did on Mike Stelzner’s The Social Media Marketing Podcast. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Mike has a way of asking some really great questions and I thought this interview could bring you a lot of value here on my show. If you’...
Quick Tip: What’s the Best ‘Conversion Window’ When Setting Up Your FB Ads? 17.08.2018 7:48
Today’s quick tip is about which Conversion Window do you optimize for when your Objective is Conversions. You know, at the Ad Set level in the Optimization and Delivery area where it asks if you if you want to optimize for a 7-day click window / 1-day view or 1-day click window? I get a ton of questions about this so I’ll be sharing which option I recommend you choose based on your offer. Cut...
Positioning: How to Cut Through the Noise In a Crowded Space with Kira Hug 15.08.2018 52:43
On the show today I’m welcoming back my good friend and brilliant copywriter, Kira Hug. Kira was a guest back on Episode 136 of this podcast, where we talked about 3 steps to writing good copy. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I asked her to come back on the show here because a few mo...
Quick Tip: Facebook Ads Hack for Finding New Relevant Target Audiences 10.08.2018 9:20
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about: A new hack for finding new target audiences that you may not have thought of. And you have Facebook’s increased focus on transparency to thank for this hack. I’ve been using this strateg...
Bonus: Updates to Facebook's Targeting - Here's What You Can Do NOW 08.08.2018 7:44
So it’s been known for several months that Facebook is removing all the targeting that’s related to 3rd party data… This means all behavioral targeting -- HHI, home buyers, renters, likely to move, car buyers, soccer moms, moms with kids between a certain age, purchase behaviors, etc… Well, the time is upon for if you want to be reaching these audiences, you’ll want to be taking action now. After...
How Scaling Back Actually Grew Her FB Ads Business with Rachel McMichael 05.08.2018 48:17
Today’s guest on the podcast is Rachel McMichael, someone who is also a member of James Wedmore’s Inner Circle Mastermind with me and a former student of my Facebook Ads Manager Program. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this episode, Rachel really opens up about the evolution of her...
Quick Tip: How To Know If It Was A “Successful” Work Day 03.08.2018 17:51
When you get to the end of your workday, how do you determine whether it was a “successful” work day? For a long time in my business, once I hit the evening time, I would often question whether what I did that day was “enough”. And it was a struggle, feeling like I “should” have done more. And as I talked to more and more fellow business owners, this seemed to be a common struggle. So today I’m g...
Strategy Session: Basic Sales Funnel Breakdown + Targeting New FB Ads Audiences 01.08.2018 35:00
I haven’t done a strategy session episode in a while, but the feedback I’ve gotten is that you want to hear more of them, so today I’m bringing you a conversation with one of my ROI Club membership students. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Larissa Maclemon serves salon owners in the ha...
How to Quickly Duplicate Ad Sets into a New Campaign 27.07.2018 13:27
Today’s quick tip is about how to save massive amounts of time when you want to create a new Facebook ads campaign that has the same ad sets in it that are running in another campaign. It’s actually a really simple thing to do but yet when I show people how to do it, they’re eyes always get wide and they’re blown away at how easy it was to do yet they had no idea they could do it. This tip is goin...
Facebook Ads "Back-to-Basics" Q&A -- Custom Audiences Style 25.07.2018 32:30
I recently did a Facebook ads class around custom audiences for Social Media Examiner’s Facebook Ads Summit, and on today’s episode, I’m answering the questions people asked during my session that I wasn’t able to answer due to time constraints. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I would...
Flipping the Mic: A deep dive into my Mindset, Money and Motivation 18.07.2018 1:03:50
Today’s a very special show, as it’s the big 200th episode of The Art of Paid Traffic! We’re doing things a bit differently today too, as I’m being interviewed in this one by my good friend, Amy Porterfield. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help You’ll hear Amy get down to business and ask m...
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