Kwadwo [QUĀY.jo] Sampany-Kessie

The Art of Online Business

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle. Join fellow online course creators and coaches as we dive into things like  • sales and marketing optimization,  • and systems and processes • funnels and of course • Facebook & Instagram ads for seamless scaling! Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches. Enjoy a mix of actionable solo episodes, interviews with online exper...

Author

Kwadwo [QUĀY.jo] Sampany-Kessie

Category

Business

Podcast website

theartofonlinebusiness.com

Latest episode

Jul 6, 2026

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Episodes

How to Find Your Facebook Ads Target Audiences 20.02.2019

A few shows back I did a Quick Tip episode, which talked about how specific you should be getting when it comes to your Facebook Ads targeting.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ It raised a lot of questions from listeners who messaged me and asked how to go about finding target audience...

Quick Tip: Facebook Ads Campaign Budget Optimization 15.02.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is all about Facebook Ads Campaign Budget Optimization. Let’s jump into it..  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for...

What’s Working Now: LinkedIn Marketing for Leads & Sales with David Tash and Joe Rizzo 13.02.2019

On today’s show we’re going to be discussing LinkedIn, both from an organic and paid advertising standpoint for generating leads and sales.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ This is something I haven’t talked awhole lot about on the podcast, and as you’ll hear, it’s not something that I...

Quick Tip: How Specific Should You Get With Your Facebook Ads Targeting? 08.02.2019

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about how specific should you get with your Facebook ads targeting. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Busin...

Case Study: How a Photography App Uses Facebook Ads to Increase Monthly Revenue & Generate Leads 06.02.2019

Last Fall at my FBA Live event in San Diego, one of the attendees approached me with his laptop and showed me some charts of his revenue and email leads.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Not only was he showing me a massive spike in both, but he said it corresponded with when he starte...

How to Build Your Influence Online So You Can Sell More & Have a Bigger Impact with Julie Solomon 30.01.2019

Are you looking to build your influence in order to have a greater impact with your online business?   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ On today’s episode I’m super pumped to bring you my friend Julie Solomon, who is an expert in this field. Julie is the host of The Influencer Podcast, w...

[Case Study] How a Beta Course Launch Earned $16k Without a Sales Page with Chanti Zakariasen 23.01.2019

On today’s show I wanted to share an inspiring case study with an amazing copywriter who’s appeared on the podcast before, Chanti Zakariasen (or Chanti Zak as she’s known)!   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Last time Chanti was here we talked about how to use quizzes and Facebook ads to...

How to Get Traffic & Leads With Podcast Sponsorships with John Lee Dumas 16.01.2019

On today’s show we’re going to be diving into a traffic strategy that I’ve never covered here on the podcast, with John Lee Dumas of Entrepreneurs on Fire.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ For those of you who have a very clear understanding of your target audience, an offer that attra...

Strategy Session: Troubleshooting Facebook Video Ads, Webinar Funnel & Audience Targeting 09.01.2019

Today’s episode is a strategy session with one of my students, Alan Beckley. Alan is an entrepreneur whose mission is helping inventors and entrepreneurs to achieve their dreams more quickly.  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Alan has been running video ads and testing short versus longe...

(Encore) Back to Basics: How to Avoid the Biggest Mistake People Make with Their Facebook Ads 02.01.2019

There have been a handful of episodes here on the podcast that have really stood out for me, that people have consistently reached out to me about because it’s helped their business.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Today’s episode is an encore of Episode 190, a show that I’ve gotten a...

Setting Yourself Up For Success in 2019 19.12.2018

On today’s episode I’ll be sharing what I think that you should be doing to set yourself up for success marketing your business online in 2019.  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ A lot of what I talk about today are things that I discuss almost every single show, like the importance of te...

7 Business & Mindset Books That Have Changed My Business (and Life) 12.12.2018

I’m always asked what books I recommend for business, because I absolutely love reading these types of books (in fact, I usually have 3 or 4 on them on the go at once)!   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ So on today’s show I want to share 7 books I’ve read that have changed my business,...

Quick Tip: How to Increase the Quality of Your Facebook Ad Leads 07.12.2018

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is all about How to Increase the Quality of Your Facebook Ad Leads. Let’s jump into it...  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business...

[Case Study] How a Facebook Messenger Ad Campaign 10x’d ROI For a Snow Plowing Business 05.12.2018

It’s the third installment of our Messenger Marketing mini-series here on the podcast, and today I’m speaking with one of my FB AD manager and ROI Club students.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Steve Loiselle is a former police offer who decided to start his own Facebook Ads managemen...

Quick Tip: Want to Increase Your Email Open Rate? Do This... 30.11.2018

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is all about how to increase your email open rate.  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍...

How to Crush It With Facebook Messenger Funnels with Ethan Sigmon 28.11.2018

On today’s episode, we’re continuing our Messenger Marketing mini-series, and I’ve got a special guest here to share his expertise.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ I’m joined by Ethan Sigmon, who is the founder and CEO of Opesta. Opesta is a Facebook Messenger marketing and automation...

Is Facebook Messenger For You? (Your 2019 Messenger Marketing Game Plan) 21.11.2018

On today’s show, I’m kicking off a three-part mini-series on Facebook Messenger marketing, because I believe it’s a strategy that’s only going to become more important as a marketing channel going forward.  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ You might be wondering why it’s been a while sin...

Quick Tip: Important Facebook Messenger Marketing Deadline 16.11.2018

Welcome to another Quick Tip episode here on The Art of Paid Traffic! My goal for The Art of Paid Traffic podcast is to help you grow and scale your business through smart online marketing strategies so you can have a bigger impact and thus a better life. Today’s quick tip episode is about, starting Jan. 1, 2019, Facebook is requiring page-level subscription messaging permissions. What this means...

[Case Study] How the Savannah Bananas Generated $22K On a FB Ad Spend of $720 (In 2 Days) 14.11.2018

If you follow sports you may know that minor league baseball teams are marketing machines, which is why I think you can learn so much from this episode.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ My guest today is Jared Orton, who is the President of The Savannah Bananas, a team that is making b...

Quick Tip: These Seldom Used Facebook Ad Types are GOLD 09.11.2018

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about a Facebook ad type that is super effective yet few people are using it.  ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website...

5 Simple Ways to Write Better Copy with Kirsty Fanton 07.11.2018

It’s been awhile since we’ve talked about copywriting on the podcast, so I’m super excited to be welcoming copywriter Kirsty Fanton to the show.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ I met Kirsty recently at Kira Hug’s mastermind event, where she was telling me how she effectively uses psyc...

Facebook Ads Strategy Session: Troubleshooting a “Failed” Webinar Funnel 31.10.2018

Today’s strategy session is with one of my students, Rachel Lindtiegan, who use to be employed with an ad agency in New York City.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Rachel left the corporate world to start her own coaching, consulting and online training business, and in this episode, s...

Quick Tip: How to Keep Your FB Ad Copy Within Ad 'Policy' 26.10.2018

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. And with today’s quick tip I wanted to share my thoughts on some actual Facebook ad copy from people who were having a hard time either getting their ads disapproved or they weren’t sure if their copy was within po...

How Realtors Can Grow Their Business with Facebook Ads 24.10.2018

This is an episode that’s been a long time coming, and it’s a topic I get asked about a lot. Today’s episode is for real estate agents as well as people wanting to manage Facebook ads for realtors.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ If you fall into neither category, don’t turn this off,...

Quick Tip: Updates to the Facebook Pixel 19.10.2018

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about the new update to the Facebook pixel that’s rolling out on October 24th.   ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business websit...

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