Subscription Box Answers

In this episode of Subscription Box Answers, I break down the benefits and negatives of offering free shipping versus charging your customers for shipping. A shipping charge can be a conversion killer, but there are things you can do to help mitigate that. Also, there are customers who are willing to pay for faster shipping, and you can use that as an opportunity to make more money. If you have a...

Welcome to another episode of Subscription Box Answers! Today, we have the pleasure of interviewing Subscription Box Experts Member Jared Latigo, the founder of The Chicken Bawks, a T-Shirt Subscription For Crazy Chicken People. Jared has built an impressive business generating over $500K per year in sales with 800 active subscribers and growing. Jared's success story is a testament to the po...

In this episode, we explore a crucial yet often overlooked metric that reveals the true health of your subscription box business: the Subscription Box Profit Spread (SBPS). Unlike traditional metrics such as LTV, CAC, and payback periods, the SBPS provides a comprehensive view of your business's sustainability and growth potential. Key Topics Covered: Understanding the Subscription Box Profit...

I talk to many people in this space, and it’s fair to say some brands have found 2024 very tough so far. This will heavily depend on your niche and your location, but for some brands, things have been more challenging than usual. In this episode of Subscription Box Answers, I share my current thoughts on the subscription box industry and give some advice about what I would do for the rest of 2024....

Meta ads are usually the best and most effective way of acquiring customers for most subscription box businesses. However, if you don't know what you are doing, you can end up burning a lot of money. On today's episode of Subscription Box Answers, I am covering five common mistakes that subscription box owners make when it comes to Meta ads. We have acquired over 60,000 customers at Bust...

On this week's episode of Subscription Box Answers, I follow up on last week’s discussion. I personally believe anybody can create a successful subscription box, and there is so much opportunity out there. There are some smart decisions you can make, though, which will make everything much easier and drastically increase your chances of success. In this week's episode, I share some very...

There is so much opportunity out there at the moment. The internet has made it really easy to set up our own business with very little barriers to entry. You can literally set up a business from your house and reach customers all over the world. The Subscription Box business model is a great business model and it can change your life (like it has changed mine). In this episode, I am going over som...

In today's episode of "Subscription Box Answers," I'm sharing some essential customer service tips and advice. Providing world-class customer service isn't just a choice—it's crucial for running a successful subscription box business. High retention rates are necessary for our business model to succeed. Poor customer service can drastically increase customer churn, le...

Do you need help winning more chargebacks? If so, you won't want to miss this episode of Subscription Box Answers ! Join me as I sit down with Michael Zavet, CEO of Shieldify, to delve into how their AI-powered solution is revolutionizing the way businesses tackle chargebacks. Shieldify not only protects businesses from unwarranted chargebacks but also boosts their success rate in winning dis...

In this episode of Subscription Box Answers, I'm covering the five biggest mistakes that subscription box owners make. After building my own subscription box business, assisting countless other owners, and spending years in the industry, I've observed these mistakes repeatedly. These are some of the most common issues that are likely to hold you back. I have made some of these mistakes m...

Welcome back to another episode of the Subscription Box Answers podcast! Following up on last week's episode, we're diving into answering questions sent in about follow-up marketing. This episode will help any subscription box owner determined to take their marketing to another level in 2024 and build a highly successful business. If you have a question you want answered on the episode,...

On This Episode Of Subscription Box Answers, I am discussing how important follow-up marketing is. If you want to grow a successful subscription box, you need to ensure you do this frequently and have a system in place for it. Lead capture and following up with prospects is essential if you want to drive a lot of new subscribers and keep your CAC (Customer Acquisition Cost) under control. One of t...

On today's episode of Subscription Box Answers, I welcome back Stefan Pretty, CEO of Subbly, as we delve into the current state of the subscription box industry in 2024. Stefan offers a unique perspective, given his bird's-eye view of the industry through Subbly. He discusses the state of churn, acquisition trends, and his insights into where the industry is headed this year. We also add...

On today's episode of Subscription Box Answers, I am sitting down with Mike Longshaw to discuss the benefits of using a fulfillment center. Mike owns a Fulfillment Center based in the UK called The Prep Centre. I firmly believe that for the majority of subscription boxes, you should highly consider using a fulfillment center as it will save you a lot of time. (and it is nowhere near as expens...

"It’s not about how hard you row. It’s about what boat you’re in" I came across this quote, and it inspired me to record this podcast because it’s very true when it comes to the subscription box industry. Everything dosn't have to always be hard and there are choices you can make as a business owner to make things easier for you and increase your chances of success. Listen to this p...

In today's episode of Subscription Box Answers, I am going to give you a game plan to follow to reach 1,000 subscribers. I believe that getting to 1,000 subscribers as soon as possible should be a priority for the majority of subscription box owners. Typically, reaching 1,000 subscribers is the tipping point where everything starts to improve significantly. When you reach this level, your bus...

In this episode of Subscription Box Answers, I discuss Facebook ads and what's working right now. Over the last six weeks or so, Advantage+ ads have been performing better than ever. I share how we are currently using them at BusterBox and how I recommend testing them for your subscription box. Getting this right on your account can help reduce CAC (Customer Acquisition Cost) and increase vol...

In this episode, I delve into why Subbly remains our platform of choice for our subscription box business.  With an influx of newcomers to the industry in recent months, many have been curious about the best platform to support their business.  While there are many good platforms out there, I'll share the reasons we continue to choose Subbly and why I believe it has everything you need to bui...

In last week's episode of Subscription Box Answers, I discussed subscription box offers in detail. If you plan to scale up your business, you need to become very proficient at creating compelling offers. In this week's episode, I am breaking down the positives and negatives of various offers to help you decide which is best for your business. Different offers can be used to achieve diffe...

If you have big plans for growing your subscription box business in 2024, then you need to get very good at crafting irresistible offers. The most effective way to blow up your box and lower your Customer Acquisition Cost (CAC) is by getting very creative with your introductory offers. In today's episode of 'Subscription Box Answers,' I'll be discussing this in detail.  I'...

In today’s episode of Subscription Box Answers, I'm sitting down with Art Raifi, the CEO of BlackBird Marketing, to unpack the balancing act between growth and profitability—plus a whole lot more on marketing. It's crucial to recognize when it's time to aggressively grow your customer base and when it's wiser to hold steady and maintain. There are times throughout the year when...

Are your Facebook Ads slow and expensive after the holidays? If so, listen to this episode, as I am going to show you exactly what to do to get them performing well ASAP. January can be a strange time where you are either soaring and your ads are working great, or it's really slow and it seems like no matter what you do, you can't get your ads back to performing well. In this episode, I...

I have rounded up the most common questions I have received about the Reply Yes process, and I am answering them so everybody has a clear understanding of how this works and the positive impact it can have on your business. The Reply Yes process helps you make more money from your existing subscribers so you have a more profitable business. For a full breakdown of this, make sure you listen to las...

"In today's episode, we're covering something very exciting (and essential for 2024) – how to make more money by selling your subscribers more products with add-to-box. Let's face it, the more valuable your subscribers are, the more you can spend on acquiring new ones, blowing past your competitors, and building a business that's not just successful, but seriously lucrativ...

Ever wondered how to keep your subscription box business booming when post-holiday belt-tightening hits your customers? That's exactly what I am covering today, with lessons I have learned from my own BusterBox journey. Discover how offering payment flexibility and a pause option can dramatically reduce churn, and why a strong saves process is paramount. And don't let passive churn from...