Shifting Focus with John Bunn

Things have changed completely in the wedding video industry since 2022. Are you adapting accordingly? Seriously… are you taking the steps you need in order to thrive next year? Or are you sitting back and waiting for things to get 'back to normal.' We have some news for you, things are different, and we don't think they are going back to 'normal.' So what do we do? We have to change our approach...

2024 was a bit rough, but the trend in 2025 is that things are looking up! In today's episode, John walks through how he has built momentum in his brand with some major moves he's been making. From booking a $17,000+ wedding, to booking weddings in Atlanta, Tuscany, and OKC, and figuring out ways to get people to say yes, he has been working his tail off. Listen in as John shares what he has been...

Today John interviews Brittany and Homley with Unleashed Vizuals. We peel back some of the creativity of how they have built their brand, how they produce the films they are putting out in the world, and how they have built a thriving brand through relationships and networking. These two are blowing up their brand (in a good way), and you can check out their work here: https://www.unleashedvizuals...

The How To Film Weddings Course is open for enrollment at the best price we have ever offered it: https://howtofilmweddings.com/thecourse We have been getting DMs from various people asking all sorts of questions about what to do in their business. So, John decided to do an open mentorship call to answer your questions. In this call, John helps answer questions about influencer inquiries, working...

Luxury Wedding Photographers James and Schulze are on the How To Film Weddings Podcast this week, and if we are being honest, this might be one of the best episodes we have ever created. John interviewed these two about 'going after the truly exceptional.' They really dig into the fact that what got you where you are won't get you where you want to go. These two have been in the industry for nearl...

This episode started and a conversation about wedding videographer but turned into something much more. Eugene and Andrea Drake of The Drakes live in Houston, TX after coming to the US from Venezuela. In this episode John and The Drakes cover it all - their background, coming to the US, taking risks in your business and much of the conversation turns to mental health and how to live a fulfilled li...

Over the past month, we have been digging into what the heck is happening in the wedding industry. So many of us are hurting, and I brought on my business coach, and sales guru Sam Jacobson from Ideaction Consulting to dive into what we can do to get results in 2025. This episode will show you what you can be doing right now in order to produce the results you need in 2025. We hope these episodes...

Over the last few weeks we have been digging deep into what 2025 looks like for wedding videographers, and to be honest, a lot of us are going through a pretty big storm. In today's episode, John is back to break down some simple ways we can change our mindset and some practical tips on how we can make more money in 2025. If you need to weather the storm, this is definitely the episode for you. Al...

In today's episode, John talks about how he has adapted his strategy for booking weddings over the last 6 months. Let's be honest, it kind of looks like a storm has knocked out a lot of wedding video business in the last 18 months. Are you going to just let the storm take you out? Are you going to lift your head and look at the market and where it is today and adapt? We sure hope you do. Take a fe...

🚁 Enter to win a DJI Mini 4 Pro: https://howtofilmweddings.com/survey Giveaway Open August 5 – August 28, 2024. We need to be honest. 2024 and 2025 is down in the wedding market. People are scrambling, and weddings are harder to book than ever. So what do we do in this time? How do we stay motivated? Should we quit our jobs? In this week's episode Jaired Sullivan from Wayward North Films joins Jo...

🚁 Enter to win a DJI Mini 4 Pro: https://howtofilmweddings.com/survey Giveaway Open August 5 – August 28, 2024. Over the last few months we have talked to a lot of people that are very worried about the future of their wedding videography businesses. Times are tough for a lot of people - so Nick is asking the question and giving you space to think... Is it time to quit?

🚁 Enter to win a DJI Mini 4 Pro: https://howtofilmweddings.com/survey Giveaway Open August 5 - August 28, 2024. To be honest, things are MUCH harder than they were in 2020-2022 for wedding videographers… but why is that? In this week's episode John breaks down what is going on in the market and what you can do to prepare for an entirely new landscape in wedding videography. If you are hurting for...

🚁 Enter to win a DJI Mini 4 Pro: https://howtofilmweddings.com/survey Giveaway Open August 5 - August 28, 2024. All videographers want to know what planners are thinking. What is going to make them refer us? What is going to make it so they won't refer us? In today's podcast Nick sits down with Gabby Pinkerton, a high end glamping wedding planner to ask her these questions and so many more. Follo...

When you get started as a wedding videographer you feel the need to film EVERYTHING. It takes filming a few weddings before you figure out what you actually will use in your edit. Eventually, some parts of the day become more important than others. In this week's episode, John and Nick share their thoughts on the importance level of certain parts of the wedding day, based on their needs as a weddi...

Looking for an outsourcing partner? Check out Bride&Groom.video. Use promo HTFW100 for $100 off your first project.  https://bridengroom.video/htfw/ I'm sure you've been there - you plan and have an idea about how you'd like your wedding film to go... only to get 'stuck.' "Editing Block" can be a frustrating thing that can really bog down your process. So, what do you do when you don't know what t...

Most wedding filmmakers don't take the time to think about serving their clients or vendor network. In today's episode we bring on Drew Coleman of Drew Coleman films to talk about how he went from starting his business, to now averaging over $7000 per wedding, all through having a humble heart, and serving.  Drew took the time to 'get in the room' with the right people, serve them well, and focus...

In today's episode, John is flying solo as he discusses how he builds relationships with wedding planners. Recently, John went from not knowing a luxury wedding planner in Georgia, to being her top referral. How did he do this? He breaks it all down in this week's episode. Also, a huge shoutout to our sponsors this week Mediazilla, and The Creative Cabana. Be sure to check them out at https://www....

It seems over the past few months Content Creators are popping up all over the place and many wedding videographers are a little worried that their jobs are in jeopardy. We view the idea of content creation as a way to shift and grow your business, not as something that will take away from what we do. In today's podcast John interviews Kenzie Sikes of Content by Kenzie. She is a wedding day conten...

Welcome to "You Asked," our short from podcast where we answer your questions. Today, Nick tackles the question: "What are the qualities that make someone successful as a wedding videographer over the long run?" Want to be a wedding videographer for the long haul? Make sure you incorporate these 4 things.

Do you struggle with Instagram? This week we are joined by Instagram growth expert Brock Johnson to answer your questions! We cover everything from how to grow your following, to attracting the right buyers, to trends he is seeing in 2024 As a bonus, we have 10 Instagram prompts as a freebie at this link: https://howtofilmweddings.com/instagram/ Follow Brock here: https://instagram.com/brock11john...

Welcome to "You've Asked," our short-form podcast where we answer your questions. In today's episode Austin from Creative Cabana tackles the question, "How do I rank on Google without paid advertising?" Austin compares paid ads to organic SEO and which will work best for your business. Paid ads, like Google or Facebook, offer quick results if you're ready to invest, but organic SEO is like a marat...

In this week's podcast, John brings on educator Rachel Traxler to talk all about how she has grown her photography business, as well as her educational brand. She is the host of the Gold Biz Podcast (https://racheltraxler.com/goldbizpodcast) and helps wedding professionals learn the ins and outs of the business. She is a Photographer Turned Business Coach Helping Photographers Scale Their Business...

In this episode of 'You Asked', Nick tackles the common question: "How can I become a better shooter?" Join us as we dive into five essential tips to enhance your shooting skills. Discover why manual control is crucial and how adjusting your shooting style can make your footage more dynamic and interesting. Don't miss out on our practical advice to help make you a better filmmaker.

Most of us try to sell to people in a way that would appeal to us. But the truth is, there are 4 different buyer types and you need to know what they are if you want to maximize your chances at selling them your services. Grab a notepad because if you take the info from this week's episode with Sam Jacobson and apply it, it will change your business. John sat down with Business Expert Sam Jacobson...

Welcome to "You Asked," our short form podcast where we answer your questions. Today's question: "why should I use a service to deliver my wedding films?" Our guest, Michael from MediaZilla, sheds light on this vital aspect. MediaZilla is our preferred platform for delivering wedding films due to its promise of lifetime access for our clients, even if we sell or go out of business. Why consider su...