Krista and Brian Demcher
She Sells He Sells
Most people think selling is something you do at work, but Krista and Brian Demcher have spent nearly three decades proving otherwise - in corporate sales rooms, entrepreneurial ventures, and over 25 years of marriage and raising a family, which is honestly where the real persuasion happens. Every week on this sales and communication podcast, they bring one bold idea worth buying and walk you through the story behind it, the case for it, and the pushback against it - so by the end, you don't just know where you stand, you understand exactly how you got there. Think of it as a persuasion and st...
Author
Krista and Brian Demcher
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
140. The Power Of Digital Products with Em Connors Of The Creative Bodega 28.10.2024 1:04:03
In an online world that promises a "get rich quick" scheme around every corner, do digital products *really* build revenue of your dreams? Em Connors of the Creative Bodega, aka Canva QUEEN, is here with us today to dive into it all. You might know Em from Instagram, because her 110k+ following is loyal and strong...but I bet you don't know her whole story. Yes, a viral Reel and digital products...
139. Going Viral On TikTok: What We Learned + Why It Matters 21.10.2024 33:31
A spur of the moment video capture turned into a viral TikTok for Krista, and she's breaking it down in this episode. From the elements that made it work to whether or not having your personal life as a part of your content plan matters, this is a study in what makes people pay attention...and what to do AFTER you've piqued their interest. -- Amplify, the ACORN Storyselling Program: www.kristadem...
138. From $0 To 6-Figures: The Five Big Lessons I've Learned Along The Way 14.10.2024 50:28
If you've ever wondered what it really takes to build a successful online business from scratch as a solopreneur...this is the episode for you! In today's episode, Krista pulls back the curtain on her 5-year journey with ACORN. She's sharing all the ups, downs, and "uh oh" moments that come with growing a business while trying to keep your sanity intact. You'll hear: • How Krista went from making...
137. Amplify Success Stories: Naomi Kreske 11.10.2024 13:11
Welcome to Amplify Success Stories, a series that showcases the transformative journeys of diverse entrepreneurs who have participated in the ACORN Amplify program. Each compact 10-minute episode features a different business owner, offering listeners valuable insights into real-world business challenges, innovative solutions, and the power of effective storytelling in building brand loyalty and d...
136. Amplify Success Stories: Emma Kozlowski 10.10.2024 16:44
Welcome to Amplify Success Stories, a series that showcases the transformative journeys of diverse entrepreneurs who have participated in the ACORN Amplify program. Each compact 10-minute episode features a different business owner, offering listeners valuable insights into real-world business challenges, innovative solutions, and the power of effective storytelling in building brand loyalty and d...
135. Amplify Success Stories: Charlotte Pottieger 09.10.2024 14:56
Welcome to Amplify Success Stories, a series that showcases the transformative journeys of diverse entrepreneurs who have participated in the ACORN Amplify program. Each compact 10-minute episode features a different business owner, offering listeners valuable insights into real-world business challenges, innovative solutions, and the power of effective storytelling in building brand loyalty and d...
134. Amplify Success Stories: Shannen Coleman Siciliano 08.10.2024 15:41
Welcome to Amplify Success Stories, a series that showcases the transformative journeys of diverse entrepreneurs who have participated in the ACORN Amplify program. Each compact 10-minute episode features a different business owner, offering listeners valuable insights into real-world business challenges, innovative solutions, and the power of effective storytelling in building brand loyalty and d...
133. Amplify Success Stories: Tarcela Knight 07.10.2024 14:46
Welcome to Amplify Success Stories, a series that showcases the transformative journeys of diverse entrepreneurs who have participated in the ACORN Amplify program. Each compact 10-minute episode features a different business owner, offering listeners valuable insights into real-world business challenges, innovative solutions, and the power of effective storytelling in building brand loyalty and d...
132. The Easiest Way To Tell Stories That Stick (And Sell!) 30.09.2024 40:57
Storytelling can feel overwhelming, especially when it comes to your business and your brand. But this new, fresh way to approach the way you tell stories will change the way you approach them forever! Previous episodes mentioned: 104. What's Your Sales Style Pt 1 105. What's Your Sales Style Pt 2 23. The 6P Sales Stories 55. Cracking The Code On Building Trust: Pt 1 56. Cracking The Code On Bui...
131. Making Your Mess Your Message With Meaghan Murphy 23.09.2024 54:08
In this episode, Krista sits down with Meaghan Murphy, a dynamic force in media and personal development. Meaghan wears many hats - she's the Editor-in-Chief of Woman's Day magazine, author of ""Your Fully Charged Life,"" and host of the TV show ""My Perfect Day."" But Meaghan's journey to success wasn't always smooth sailing. She opens up about her transformation from a self-described ""grumpy""...
130. What The NFL Can Teach Us About Selling 16.09.2024 33:06
After a small break, Krista and Brian are back in the studio together, ready to bring you fresh insights on sales and entrepreneurship. In this episode, they're testing out a new format that includes practical sales lessons drawn from current events and pop culture. Today we're digging into the NFL. As a football lover (Brian) and a football non-lover (Krista), we can both agree that outside of t...
129. In A Content Rut? Listen To This! 09.09.2024 23:55
Love it or hate it, creating content is a non-negotiable part of your business strategy in 2024. But how do you continue creating the right kind of content (you know...the kind that SELLS for you), how do you repeat your message without sounding boring, and how do you know if you're even on the right track with all of it? We cover all of this and more in today's solo episode with Krista. She als...
128. 8 Principles That Will Change The Way You Think About Back To School "Busy- ness" 02.09.2024 44:52
You've spent the Summer with the kids at home while you've tried to juggle keeping the business moving forward while keeping your kids happy + fed (whyyy do they eat so much?!) and now, CONGRATS - it's time to load them up on that big yellow bus and get back to your routine. But - oftentimes that routine involves a whole lot of chauffeuring and managing other things, so the so-called 'balance' we...
127. The Life Is Long Theory: Change The Way You Look At Your Time With This Simple Shift 26.08.2024 19:47
WATCH THIS EPISODE HERE! https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g You've heard that "life is short" time and time again, and yes - that could be true. But what if you flipped that idea on its head and thought of your time as oozing with abundance? Krista talks us through this mindset shift of this short and sweet episode, and provides some cold hard numbers to back it up. Listen...
126. Overrated Strategies For Leadership + Life (and some underrated ones too) 19.08.2024 32:16
In this episode, Brian dives into some underrated strategies to help you get the most out of yourself and your team. Tune in for some of Brian's thoughts on overrated ideas as well (including a couple pet peeves). Listen in for: - Why leadership is uniting; avoid falling into the dividing trap - The difference between advice from a true mentor and buzzwords from a fake expert. - Why doing always b...
125. Try These 8 Olympic Strategies If You Want To Accelerate Your Personal Growth 12.08.2024 45:38
In this episode, Krista and Brian explore inspiring Olympic stories and extract valuable lessons that can be applied to individual growth and business development. Listen in for inspiring stories including Olympic athletes Simone Biles, Noah Lyles and more: - How "it's not how you start, it's how you finish" applies to both sprinting and long-term goals - The power of perseverance and pursuing lif...
124. What Do You Do When Someone Says No?! 05.08.2024 25:33
Getting objections is a part of selling anything, but it doesn't mean that the conversation needs to end. You want to think of objections as invitations for conversation, but easier said than done, right?! Well - GOOD NEWS! There is a simple method that you can follow to take an objection, show empathy and then use it to drive action, and that's exactly what we are teaching you in this episode....
123. All Great Offers Have This In Common 29.07.2024 22:52
In this episode, we are giving a sneak peek into our new private podcast by sharing a lesson and challenge for free for you here! Sell Anything: 21 Days To Master Sales With Confidence is an offer that walks you through 3 weeks of daily actions that will help you build confidence and certainty in your ability to sell yourself, your offer and your ideas and beliefs. In today's episode, you are pr...
122. Understand This One Thing To Be More Successful In Every Area Of Your Life 22.07.2024 47:07
Is the art of communication lost? Perhaps...but it shouldn't be. Forbes tells us that communication skills are the #1 soft skill that will make you more money, and 70% of hiring managers report this as what they look for the most in candidates. But what about beyond your professional life? How do communication skills uplevel your relationships, your family, even your friendships? Krista and Bri...
121. How Do You Get Your Kids To Do What You Want? Bennett Demcher Weighs In 15.07.2024 43:28
After our last 'Ask Us Anything', we got so many questions about how to get your kids to do what you want them to...so we decided to bring in an expert. None other than...our son, 9 year old Bennett Demcher! This conversation is sweet and tender, and Benny drops some great truth bombs that we needed to hear as his parents - and you might need to hear too. Enjoy one of our top 3 favorite episodes e...
120. The 2 Tools You Need To Tell Your Story (without feeling like you're reading a page from your diary) 08.07.2024 28:51
Telling your story is easier said than done, EVEN THOUGH you know you need to do it to build that personal connection with your audience. In this episode, Krista introduces the 30-3-30 principle, which is a framework for telling authentic stories, and the spotlight effect, which will help you tell personal stories without revealing too much personal information or involving other people in the nar...
119. Sell It Like A Real Estate Agent: Michele Langhauser On Having Fun, Building Community + Sharing Love Through Real Estate 01.07.2024 1:04:47
One chance encounter with Michele Langhauser over 8 years ago completely changed our lives, and also changed the way we think about real estate forever. It wasn't because of how much she knew or the success of her business Compass Home Group (although both of those things are very impressive), it was because of how she connected with us and cared more about our family than she did about the sale....
118. You Asked, We're Answering! Tackling Your ?s About Business, Interviewing, Sales + Life 24.06.2024 37:08
We're tackling 5 viewer questions in this episode, and the topics run the gamut from what to do when your sales are zero, to how to give opinions without being pushy, to starting businesses and more! Have a question you want us to answer on a future episode? DM us @shesellshesellspodcast on Instagram! ---- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz JO...
117. Sell It Like A Video Coach: Kim Rittberg On The Power Of Showing Up On Video 17.06.2024 41:17
Are you ready to skyrocket your business growth and create genuine connections with your audience? It's time to embrace the power of video and podcasting – even if the thought of showing up on camera makes you want to hide behind your computer screen. Kim Ritberg, a six-time award-winning digital marketer, is here to share her game-changing strategies for using video and podcasts to increase your...
116. 5 Simple Steps To Make Money AND Memories This Summer 10.06.2024 33:57
School is out, Summer is here, and if you're anything like us you're probably wondering how the heck you're going to run your business and your family with everyone home ALL DAY LONG - while having some good old fashioned Summer fun along the way. This will be Krista's 15th Summer running a business with kids at home, and Brian has been working from home for the past 20 years...so they know a thin...
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