School of Sales by Macy McNeely

Not many people can say they’ve started two successful businesses from scratch, built a £1m brand in their teens, travel the world speaking internationally, had dinner with the Prime Minister, won 11 national & international business and entrepreneur awards and written a book. And even fewer people can say they’ve done all that – and so much more – before they were 21-years-old. CEO & Foun...

Have you ever asked someone a question and they answer based on why they think you're asking, but they don't actually address the reason that you're really asking? For example: let's say you're car shopping and you ask the car salesman the length of a car before buying it. They may assume it's because you are worried about the space in the back because you have kids,...

Megan Hansen  is a registered dietitian and the founder of The Metabolism Makeover. Better known as The Nutrition Addiction, Megan has over 10 years of experience and is passionate about helping women tackle weight loss through a non-diet approach and experience food freedom so they can live the life they love! In addition to her well-versed nutrition knowledge, Megan has a built a loyal tribe thr...

People who work for themselves often think they work for nobody. The TRUTH is that they work for everyone. ⬆️ that's a comment we heard just the other day on Clubhouse and we couldn't agree more. This concept is what we call having an Agent Mentality because, by definition, an agent is simply someone who represents another. The spirit of an agent is incredibly powerful when you truly thi...

"Why do you really own this business?" That's the one question that Casey Graham, co-founder and CEO of Gravy Solutions, believes that all entrepreneurs and business owners should ask themselves in order to develop their Owner's Intent. So, what exactly is an Owner's Intent? It's a single sentence that answers that question above. It's not just a surface level an...

BONUS EPISODE with Coach Loy Day! In this special episode, you get a peek into the School of Sales Clubhouse room hosted by Loy every Monday, Wednesday and Friday at 10am ET / 9am CT / 8am MT / 7am PT! "Give a man to fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime." That's a Chinese Proverb that Loy repeated in his head during the days he was try...

GUIDE Culture's Spring Cohort is OPEN for enrollment 🎉 In this episode, Macy, Kat and Loy are answering some common questions they've been hearing since opening enrollment for GUIDE Culture's Spring Cohort. Enrollment closes on Friday, April 23rd (or when the seats are filled) so if you've been interested AT ALL, there's no time to waste. Listen to this episode to get ans...

BONUS EPISODE with Coach Loy Day! In this special episode, you get a peek into the School of Sales Clubhouse room hosted by Loy every Monday, Wednesday and Friday at 10am ET / 9am CT / 8am MT / 7am PT! If you're in the online business world, chances are you've been fed the advice that you just need to "show up and add value to your audience." The term "adding value" h...

Have you ever felt like when you communicate with people they just aren't picking up what you're putting down? Maybe you use Instagram stories to talk to your audience, but the words you're saying just aren't hitting, meaning people aren't coming to you with questions, much less taking action (aka buying your offer). Or maybe when you're on sales calls, eyes are glaze...

“After I get people interested, I can’t get them to convert into customers.” “I struggle to create content that gets people interested.” “I know what I have can help people, but I just can’t quite get that across.” A few months back we sent out a survey to see what people are struggling with most when it comes to sales and those ⬆️ were some of the common things we kept hearing… And what's in...

If you're an online business owner or entrepreneur that sees clients 1:1, you may realize that a lot of your clients have the same problem, or even if they don't have the same problem, maybe you've noticed that you keep giving them very similar solutions. This is totally normal because as the professional, no matter the industry, you're typically going to see similar types of p...

Have you ever noticed how all of the big time careers require continued education? If you're a doctor, teacher, lawyer, etc. you typically have to go through recertifications and things like that in order to stay in your field. But what about those of us who aren't in those fields? Does that mean that we don't need to continue our learning and education? Just recently we saw a news...

On this podcast episode we introduce Ninja Nat - the girl behind the scenes at GUIDE Culture who makes a lot of the magic happen ✨ Natalie first joined the GC team in May of 2019 to help the team with anything and everything. Since then, she has evolved into someone who works directly alongside Macy and Kat to help all of their juicy ideas come to life. This episode is perfect for the entrepreneu...

Have you ever been told that the “fortune is in the follow up?” Butttt you feel like fortune, is in fact, NOT in the follow up because either:  people don’t respond 👻 OR  they fall through the cracks (because let’s admit it, it can be easy to forget to follow up) Here at GC, we feel pretty strongly about follow ups, because the data from our last launch showed us what following up can do (we shar...

If you're in the infopreneur space,  it can be hard to know what content to give for free and what content to charge for. You might be in a place on social media where you really want to show people that you know what you're talking about, but also respect your paying customers. So, how do you decide where to draw the line? In this podcast episode, Macy gives a high level overview of som...

On this podcast episode we welcome GUIDE Culture graduate, Tu-Hien Le to talk all things starting and scaling an e-commerce business! Tu-Hien is the Founder & CEO of BeauGen, a mommy lifestyle brand whose mission is to make mommying feel good. Inspired after having her first child, Tu-Hien and her husband started BeauGen to address the pain and struggle of breastfeeding. Since launching into t...

As an entrepreneur selling your product or service, have you ever gotten the “I’m too busy” or “I can’t afford it” objection? I'm sure you have! They’re easily the most common objections people give when they’re not able to make a purchase. The question is: are these objections even real? The truth is, sometimes people use these objections to protect themselves from buying from you! They have...

Last week, we welcomed 100 new students into our 8 Week Signature Program and with that, we spent a lot of time talking with people to help them make a decision that was best for them. As we were talking with people, both Kat and Macy kept seeing a theme and it was something along the lines of: “I’ve invested in a launch system. I’ve invested in branding. I’ve invested in email marketing. I’ve inv...

Remember last month when you sat down and planned out what you wanted 2021 to look like? Maybe you created a vision board or even gotten a big brand new planner so you can write down and plan all the things. We're entering a brand new month, so we're curious - how's it going? Are you executing? We're one-third of the way through Q1 and if things are NOT going as you'd hope...

Have you ever heard the story of the Chinese bamboo tree? This particular tree has a seed that is so hard that when planted it will do nothing for almost 5 years. It has to be continually watered and cared for throughout all of those years and it's not until year 5 that you would see the results from all of that care. In this episode Loy talks about having a 5 Year Mentality in your life and...

In this podcast episode, Macy and Kat get transparent and reflect on 2020... but not in the way you might be used to hearing. They share a few things that didn't go so well and how they moved forward, talk about lessons  learned and excitedly share things that went really well in 2020. Through all of the ups and downs that the year brought, the ONE thing that kept things truly moving forward...

Have you ever heard that you teach people how to treat you? Whether it's conscious or subconscious, it's totally true. The vibe that you give off in conversations, whether it be face to face or online through social media, will train people how to treat you. In this episode, Macy shares what you can do so that people treat you like the expert and professional in your business. She also t...

If you sell a product or service, you might be in a place where you feel like you can't quite get your audience excited about what you do. Maybe you're making sales, but it isn't happening frequently enough for you to hit the goals you have for yourself. If this is you, there might be something missing and it probably isn't what you think... The truth is, you already have the r...

If you are an entrepreneur or business owner, whether it's in the online space or maybe you have a brick and mortar store, there is a way you can play BIG no matter where you are at in your business journey. In this episode, Kathryn talks about three shifts you can make to have the play big mentality. Having this mentality will change the way that you show up to serve your people and will cha...

Have you ever been so excited to create a vision board at the beginning of a new year just to find that you don't actually accomplish many of the things that you set your sights on? If so, you should know that 1) that's super common and 2) there might be a HUGE missing piece in your goal setting and vision casting. Dr. Cynthia Kempinski of The Kempinski Clinic takes us on a deep dive on...