Tavershima Ayede

Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

Sales and Marketing Talk with Taver: The Nigerian Business Blueprint. Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the tools and inspiration here to succeed. Don't just listen—start selling.

Author

Tavershima Ayede

Category

Business

Podcast website

www.linkedin.com

Latest episode

Jul 9, 2026

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Episodes

Episode 374 - are you an artist? Or are you a salesperson? 30.04.2022

Yes creating works of art or being technically precise is what you do in running your business, but is that all that’s important?

Episode 373 - pay the cost to be the boss 29.04.2022

Should you be disgruntled because the boss isn’t paying you your fair share? And is there a burden to making sure that the business grows large enough for salaries to be paid in the first place?

Episode 372 - how do you improve the customer experience? 28.04.2022

Is the user/ customer experience important to growing your profits? And how can traditional sales/ selling practice help you get better with this?

Episode 371 - how to call for a meeting with your debtors 27.04.2022

How do you handle a non paying client? Step 2 is to call for a meeting!

Episode 370 - should you bother with graphic design? 26.04.2022

Should you bother with graphic design? And can interacting with your customers teach you a thing or two and help you come up with the ultimate promo material?

Episode 369 - why bother with content and copywriting? 25.04.2022

Episode 369 - why bother with content and copywriting?

Episode 368 - what has sales to do with digital marketing? 24.04.2022

Episode 368 - what has sales to do with digital marketing?

Episode 367 - content creation VS content promotion? 22.04.2022

Content creation is just one piece of the puzzle for growing your sales... but do you think content PROMOTION is of any use?

Episode 366 - How to respond to the “how much?” question 21.04.2022

When a customer asks “how much for XYZ?” What is the best way to respond, and how do we avoid the “let me think about it problem”?

Episode 365 - separating the wheat from the chaff! 20.04.2022

Episode 365 - separating the wheat from the chaff!

Episode 364 - when to step away from the business? 19.04.2022

Episode 364 - when to step away from the business?

Episode 363 - We’re not meant for each other! 18.04.2022

Episode 363 - We’re not meant for each other!

Episode 362 - should you propose to your client? 17.04.2022

Episode 362 - should you propose to your client?

Episode 361 - luck and hard work in business growth 16.04.2022

Episode 361 - luck and hard work in business growth

Episode 360 - tired of posting on social media? 15.04.2022

Episode 360 - tired of posting on social media?

Episode 359 - sleep to sell more! 14.04.2022

Episode 359 - sleep to sell more!

Episode 358 - are our customers rational beings? 11.04.2022

Episode 358 - are our customers rational beings?

Episode 357 - building your sales team 10.04.2022

Episode 357 - building your sales team

Episode 356 – Short term activities for long-term results? 09.04.2022

Episode 356 – Short term activities for long-term results?

Episode 355 - competition? Or CRM? 08.04.2022

Episode 355 - competition? Or CRM?

Episode 354 - sales pitches or conversations? 06.04.2022

What do you when you’re face to face the first time with a potential client?

Episode 353 - do you have to be Mrs Congeniality? 05.04.2022

Episode 353 - do you have to be Mrs Congeniality?

Episode 352 - I’m a hustler baby! I just want you to know!! 04.04.2022

Does it really matter if we call ourselves hustlers and solopreneur?

Episode 351 – stop negotiating against yourself! 01.04.2022

If you have a look at the potential customer and you think they are not going to be able to afford your product or service, should you drop the price?

Episode 350 – emailing, bootstrapping, and equity funding. 31.03.2022

Does it make a difference to how you sell? Whether you bootstrap or take equity funding?

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