Rooms with Ronald

Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ explores how trust and relationship management impact resident advocacy in multifamily housing, emphasizing the importance of curiosity and understanding to maintain strong supporter relationships. In this micro episode: - The fragility of resident advocacy - The importance of trust and relationship management - How to recover from lo...

Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ joined forces with SVP of Growth and Marketing at Kurie, Kristi Fickert https://www.linkedin.com/in/kristifickert/ to share strategies about innovative streaming TV advertising for multifamily, emphasizing how to capture and hold renter attention in a crowded digital landscape. In this Podcast Palooza episode: - The shift from attenti...

In this micro living episode of Rooms With Ronald, Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ emphasizes the importance of tone and delivery in leasing and customer interactions. He shares practical tips on how to improve communication by focusing on how you say things, not just what you say. In this episode: - The importance of tone and inflection in communication - How confi...

In part two of the leasing experience gone awry, Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ and Kara Rafferty https://www.linkedin.com/in/kararafferty/ highlight critical lessons property managers and leasing professionals must learn to elevate their service to an influencer level. Discover how communication breakdowns, trust issues, and misaligned expectations can impact tena...

Discover how genuine, relationship-focused communication can transform leasing experiences. In this conversation, host Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ discusses the importance of emotional intelligence in follow-up messaging within the multifamily industry. He highlights how cold, automated messages can harm relationships and offers practical tips to improve communi...

Are you in the apartment industry or a renter who wants to better understand the leasing process? This episode dives into real-life experiences and industry insights to uncover what truly matters in apartment hunting – from building customer trust to understanding product details. In this conversation, host Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ chats with industry titan K...

In this episode, Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ shares actionable tips to boost your on-camera presence, especially vital in today's virtual leasing landscape. Whether you're new to video or looking to refine your style, these insights will help you appear more confident, authentic, and engaging to prospects and decision-makers alike. Key Topics Covered: -...

Discover how industry leader Latrice Leake https://www.linkedin.com/in/latrice-leake-36443972/ approaches contemporary leasing strategies, leveraging AI, customer experience, and innovative training to elevate multifamily marketing. This Rooms With Ronald https://www.linkedin.com/in/ronaldharrington/ episode offers game-changing insights for property managers, leasing agents, and real estate profe...

In this episode, Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ explores the pressing issue of tech fatigue in multifamily, inspired by a recent commercial from Chase Bank. Discover how emotional intelligence and genuine human connection are becoming crucial in a world dominated by automation. This quick-hit episode offers actionable insights to ensure your leasing experience rema...

In this milestone episode, Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ reflects on a century of rich conversations about the evolution of the multifamily industry since his first episode to his most recent. Joined by Jennifer Carter https://www.linkedin.com/in/jennifer-carter-mba-25261b8/ , they explore key trends, industry innovations, and strategies to make leasing memorable...

In this micro episode of "Rooms with Ronald," host Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ discusses the importance of fair housing compliance, especially during April, which is Fair Housing Month. He digs into common pitfalls, including: emotional support animals (ESA), photocopying IDs, the tour route, treating all prospects equally, and following company polici...

Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ shares insights on preparing for the busy leasing season, emphasizing the importance of humanizing automation, differentiating your property, and leveraging local intelligence to stand out in a noisy, competitive market. Chapters 00:00 Introduction and Overview of Busy Leasing Season 03:05 The Importance of Preparation and Company Cul...

Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ explores the fine line between confidence and arrogance in leasing, emphasizing how confidence builds trust and closes deals, while arrogance pushes prospects away. Tune in to hear Ronald explain the differences and share practical tips to avoid arrogance and enhance your leasing approach to create a more calm, inviting experience for...

Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ shares insights from a cruise experience to revolutionize multifamily leasing and community building. Discover how creating memorable moments and personalized interactions can enhance resident engagement and retention. Chapters 00:00 Cruise Insights: A New Perspective on Multifamily Leasing 10:56 Creating Memorable Experiences for Res...

Ronald Harrington explores the critical role of curiosity in leasing, emphasizing how genuine curiosity can transform property tours into meaningful connections that lead to leases. He discusses the pitfalls of scripted leasing and offers practical tips to ask better questions and build trust with prospects. Chapters 00:00 Introduction to Fair Housing and Leasing Season 03:26 The Importance of Cur...

Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ breaks down the concept of urgency in sales, emphasizing that it's about service, clarity, and timing rather than pressure. Learn how to create genuine urgency that benefits both the prospect and the leasing agent in under 10 minutes. Chapters 00:00 Understanding The Real Meaning of Urgency 03:39 Creating Authentic Urgency Without...

In this episode of Rooms with Ronald, host https://www.linkedin.com/in/ronaldharrington/ discusses the critical role of phone communication in the leasing process. He emphasizes the importance of building connections with prospects over the phone, rather than treating calls as mere transactions. Ronald outlines common mistakes made during phone conversations and provides practical techniques for i...

In this episode of Rooms with Ronald, host Ronald Harrington discusses the critical importance of effective follow-up strategies in the leasing industry. He shares insights from his recent experience of digitally shopping for properties, highlighting the lack of personalization and human touch in follow-up communications. Ronald emphasizes the need for a more engaging and varied approach to follow...

In this episode of Rooms with Ronald, host Ronald Harrington speaks with Shelly Steitz https://www.linkedin.com/in/shellysteitz/ , a senior consultant at Cadence Marketing Solutions, about the importance of marketing audits and the challenges of tech to human handoffs in the leasing process. They discuss how to optimize the leasing experience by personalizing interactions, building trust with pros...

In this episode of Rooms with Ronald, host Ronald Harrington discusses the significance of gathering reviews in the microliving sector. He emphasizes the importance of asking for reviews at the right moments, such as after providing exceptional service, and how these reviews can enhance online visibility and reputation. Ronald shares personal anecdotes and practical tips on how to effectively requ...

In this episode of Rooms with Ronald, host Ronald Harrington engages in a deep conversation with Kason Moody, https://www.linkedin.com/in/kasonmoody/ the Director of Learning and Development at Pegasus Residential. They explore the nuances of sales excellence in the leasing industry, emphasizing the importance of customer service, effective communication, and the impact of technology on the leasin...

In this episode of "Rooms with Ronald," host Ronald Harrington delves into the importance of creating memorable experiences in the leasing process. He reflects on his struggles with writing a recent white paper and how a line from a song inspired him to think about the nature of experiences in leasing. Ronald emphasizes that many tours are forgettable, leading prospects to overlook prope...

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In this episode, Ronald Harrington shares exclusive insights from his 2025 shop data, revealing trends in property management and leasing practices. He discusses the methodology behind his property shopping, highlights key trends in appointment booking and customer connection, and emphasizes the importance of personal relationships in leasing. Harrington also addresses the need for better qualifyi...

In this episode of Rooms with Ronald, host Ronald Harrington emphasizes the importance of investing in oneself for career growth, particularly for leasing professionals. He shares personal experiences and practical advice on how to enhance skills and knowledge through various means, including credentialing, utilizing AI, and engaging with local associations. The conversation highlights the signifi...