Rick & Rick Rule the World: Marketing

Rick & Rick Rule the World

Business EN ↓ 192 episodes

Insights on marketing, media, tech, and pop culture trends—served with an extra-large helping of fun. Join award-winning creative director and bestselling author Rick Mathieson and seasoned Silicon Valley CMO Rick Wootten as they explore the latest trends, tools, and strategies in digital, social, experiential, and content marketing. Plus SEO/AISEO, multi-flavor AI (generative, agentic, neuro-symbolic, etc.), your choice of realities (virtual, augmented, mixed)—and the B2B and B2C brands out to make the most of them. Whether you’re entry-level or CxO, a marketer or a creative, the spoiler aler...

Author

Rick & Rick Rule the World: Marketing

Category

Business

Podcast website

rickandrick.com

Latest episode

Jul 9, 2026

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Episodes

Top 10 Sci-Fi Movies of All Time (Pt 1) 23.01.2019

🍿 A Rick & Rick debate the Top 10 Sci-Fi Movies of All Time in part one of a special, Rick & Rick Rewind from October, 2017. Spoiler alert: There are spoiler alerts. In Part One: Our respective choices for #10, #9 and #8 Ω The Omega Man (at 1:07) 🙊 12 Monkeys (at 4:25) ⌛️ About Time (at 5:44) 🕴🕴Men in Black (at 7:47) 🙉 Planet of the Apes (at 9:00) 👽 Alien (at 11:20) (Approx. 11 mins, 15 sec)

Best Mobile Marketing 2018 19.01.2019

Burger King, Nike, ESPN and more. See what makes a winner most, as the 2nd Annual Rick and Rick Awards continue with Best Mobile Marketing 2018. Winners include: 💥 Brand Reborn: "Player Unknown: Battlegrounds" took its rapidly shrinking world by storm to become the #1 mobile game of 2018 (at 2:02) https://www.youtube.com/watch?v=JFbBNDjezRw 🍔 Trolling Mickey D's: BK's #WhopperDetour offered 1-ce...

Best Adverpranks 2018 02.01.2019

The Rick and Rick Awards continue with our top three picks for the best adverpranks of 2018. Call them prankvertisements, branded stunts or whatever phrase you want to describe pranks, often captured in hidden-camera videos, that brands produce in order to drive home a point by pulling a fast one on unsuspecting consumers. Links to videos on these pranks below. (approx. 20 min) (For US audiences -...

Rick & Rick Review 'Aquaman' 28.12.2018

🍿 At this writing anyway, DC's "Aquaman" has already made a $600 million splash at the global box office, on its way to what is looking like a possible $1 billion run before all is said and done. So it only seems fit that the Ricks would weigh in what sinks, what swims, and WTF is up with the bongo-playing Octopus, the Julie Andrews-voiced monster, and a whole lot more. It's a rip-roaring Rick an...

2018 Best AR/VR Campaigns—Rick and Rick Awards (Ep 205) 25.12.2018

It's awards season here at Rick and Rick, and this is the first of a series of special episodes where the Ricks count down the year's bests in a whole host of marketing channels. We're talking mobile marketing, digital outdoor, augmented reality, viral videos, branded games and a whole lot more. In Part 1: The Best Augmented Reality and Virtual Reality Marketing in 2018. That's right—it’s a roundu...

Avengers Endgame, Whopper Detour, 5 Top SEO Trends & More (Ep 204) 17.12.2018

IN THIS EPISODE: 💥 'Avengers Endgame' Trailer: Stark, Rogers, Romanoff & Lang (at 1:52) 🕷 'Venom' Packs a Big Bite Overseas (at 3:17) 🎨 Pantone's 2019 'Color of the Year' (at 7:40) 🍔 'Whopper Detour' Trolls Mickey D's (at 10:03) 👠 'Palessi': Payless Pop-Up Pulls a Fast One on Shoppers (at 11:29) 🚙 Jeep Gets in Touch with Your Inner 'Gladiator' (at 14:08) 🎅🏼 Holiday PSA Review: Red Cross San...

Rick and Rick Remember Stan Lee (Episode 203) 16.11.2018

💥 Despite the fact that they'd discussed this eventuality in their season one review of "Antman and the Wasp," word that Stan Lee had passed away November 12 still hit the Ricks hard. Also unexpected: The outpouring of love and appreciation from some of Hollywood's biggest names for an icon who entertained and inspired generations of fans. In this quick-take episode recorded just hours after the...

'Peak Millennial' & the 'Fur Baby' Economy—a Rick & Rick Quick Take 09.11.2018

Are pets really "starter children" for Millennials? Rick and Rick defend this unfairly maligned generation and debunk the marketing BS that goes with it. As for this "fur baby" stuff? You won't believe your ears. A Rick & Rick Quick Take from the archive.

Rick & Rick Quick Take: Rick M. Does ASMR 07.11.2018

We called it—when this segment first ran late last year, Rick & Rick predicted a rise in the number of marketers using ASMR, or Autonomous Sensory Meridian Response, for better or for worse (you'll understand why when you listen). Since that episode, Renault launched a 15-minute ASMR video. Newegg used ASMR in an April Fool's Day prank. Applebees created an hour-long ASMR video experience. Even Ha...

Rick & Rick's Post-Halloween Special (Ep 202) 04.11.2018

Frankenstein's Bunny: A look at what happens when AI brainstorms for costume ideas. The Ricks review "Halloween," starring Jamie Lee Curtis. How Deep Fakes could make for a living nightmare. Plus, you won't believe which actor's face was the inspiration for the Michael Myers mask—and a whole lot more, as Rick & Rick bring you one last hit of Halloween! IN THIS EPISODE: 🎃 The Ricks' Go-To Hallowee...

Rick and Rick Quick Take: Silent Gifs You Can 'Hear' 25.10.2018

Our full segment on silent gifs ... you can hear? You've got to hear it to believe it—straight from the Rick & Rick archives

Rick and Rick Season 2 Premiere (Episode 201) 22.10.2018

In the Season Two Premiere of Rick & Rick: How Mattel's Barbie wants to put an end to the "Dream Gap" for girls, McDonald's Gets all Banksy on us, 2018's hottest Halloween costumes and a whole lot more. Does P&G want exclusive rights to use WTF, LOL and NSFW? (at 5:13) From the McNutty Department: McDonald's get all McBanksy on us (at 7:30) Brands and politics don't mix? A YouGov consumer survey b...

Rick & Rick Quick Take: Pumpkin Spice World 16.10.2018

By popular demand, our full segment on "Peak Pumpkin Spice." Sure, Kai Ryssdal can relate, we're sure. But the Pumpkin Spice people will not be amused. Pumpkin Spice Bologna, anyone? (Yes, that's really a thing.)

Season 1 Finale (Pt 2) 09.10.2018

Our Season One Edition of "Loaded Questions" comes to a head in Part 2 of the "Rick & Rick Season One Finale"—full episode breakdown below! IN THIS EPISODE: Rick M Impersonates Ashley Graham Doing ASMR/at :15 Silent Gifs You Can Hear/1:40 How 'Stranger Things' & Audi RS5s Cause Memory Problems/3:20 'Aquaman,' 'Titans' and Underwater Fart Clouds/6:40 A Fast Food Brand That Gives a FCK/8:47 The Rick...

Season 1 Finale (Pt 1) 09.10.2018

It's time for a super-sized Rick & Rick Rewind as Rick Mathieson and Rick Wootten revisit all the mirth, mayhem and wild moments that made Season One of 'Rick & Rick Rule the World' an international sensation. IN THIS EPISODE: What's our most popular episode so far? (at 1:20) Did our first episode really feature a Robot Priest?(at 3:21) What DC superhero movie do we hate least? (at 7:11) When your...

Rick & Rick Review 'The Meg' (Podcast Episode 144) 01.10.2018

The Ricks review splash hit "The Meg"—and go for the bonus points when they play Loaded Questions: Summer '18 Box Office Trivia. It's another can't-miss episode of the one show where everybody's name is Rick, and everybody rules the world! Original airdate: Sept 3. Visit us at RickandRick.com! IN THIS EPISODE: From the WTF Dept: Wasabi- and Hot Chicken Wing-flavored ... Oreos? (at :25) 'Infinity'...

Eleven '70s Sci Fi Movies ... Better Than 'Star Wars'? 20.08.2018

Episode 143: Rick Mathieson & Rick Wootten discuss eleven sci-fi movies from the 1970s that Geek.com claims are better than "Star Wars"—plus: the advice they'd give their 22-year-old selves about their careers in marketing.

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