ONE Question: Unapologetic Questions for Unapologetic Results

You can't open up social media without getting a dose of advice for how you're supposed to run your business, make money, create success, and generally live your life.  And, I bet you've heard your fair share of unsolicited "business tips" from well-meaning family, friends, and peers.  It's a funny phenomenon - us humans love to make ourselves feel good by telling others what we know and think wil...

It feels pretty crummy when you book a 'hell yes' client who's all about what you've got to offer only to have them cancel, ask for a refund, or ghost the following day. Or to book people in for your retreat who are SO excited, only to have them bail weeks before your event you've put deposits down for. It's also confusing AF when you have a great sales call with someone who seems like a right-fit...

Most people say navigating sales objections or knowing how to effectively follow up is the toughest part of mastering your sales process. But, judging by the questions my clients have been bringing me for over seven years, I'd guess for many of you the biggest challenge is actually understanding what your potential clients are telling you…and if they have an objection in the first place for you to...

It can be confusing AF to be an entrepreneur online in 2023 - one expert tells you to charge high-ticket prices to attract 'premium clients' while someone else advises you to lower your rates to be competitive in the current economy. One coach tells you they 'codes' they used to energetically quantum leap to multi-millions while Gary V tells you to show up and share more content. And, then there's...

Ever let out a sigh relief when you don't book that PITA client or someone cancels a sales call or live collab? Like, you'd love the cash in the bank, the new lead, or the visibility boost, but everything that comes along with it, not so much. Turns out, not getting what you *say* you want in business is still a result. And, sometimes there's more of a benefit (and useful data) for you in those no...

One of the trade offs with running a service-based business is that you, the CEO, are also usually responsible to show up to deliver a service. No, this isn't a conversation about the pros and cons of a 1:1 practice (though, I'm here for that, too) or to talk about "trading time for money" (don't get me started, every EVERY business owner is trading their time for money in some capacity). It IS a...

Whether you're selling a yoga class or business coaching like me, there are what seems like limitless options for your audience to choose from. I mean, it can be confusing on the buying side, and decision fatigue is real. So, how do you stand out in a crowded online space when it seems like everyone around you is selling the same thing as you - and, let's be honest, saying the same thing? And, how...

Whether you only work 1:1 with clients like me, or run a group program, mastermind, or membership model, balancing capacity, delivery, and income goals is essential if you want sustainable success. In fact, something I support many clients as they're growing to multi-six and seven figures is understanding how to manage their bandwidth so they preserve their passion and avoid wanting to burn it all...

I don't have success because I've managed to avoid challenges or the metaphorical and literal sh*t storms in business or life. My decade acting in Hollywood is littered with hurdles I skinned my knees trying to jump over for as many as I cleared. Manhattan and its overpriced rent greeted me with a bathroom ceiling that caved in on my way to an interview I'd spent six months working to get in the a...

We talk a lot about your role as a CEO, your mindset, strategy - messaging, marketing, sales, and leadership - and the action your business needs from you to make six and seven figures. What we don't talk about much? The financial resources or funding you and your business need to grow and scale. Because what I've seen after over seven years in business scaling my own booked out 1:1 practice to re...

Let's be real, you might know showing up neutrally as a CEO to make decisions and run your business is the name of the game, but that can also create more pressure to get things right. And, you know how it goes, as soon as you think you HAVE to deliver the perfect outcome your ability to think strategically, problem solve, innovate, notice opportunities, and take action to build momentum tend to g...

Want to know the number one place I see smart, talented entrepreneurs leave massive amounts of money on the table? Hint: this is also one of the easiest ways to increase your conversion rate, make more sales, more revenue all without spending more cash on ads or time marketing. A: your follow up process. I know this is pretty much the least sexy answer out there, and it might get a few yaws next t...

Ever wonder what compels someone to stop the scroll, hit click, and buy? Or why someone might tell one service provider "I can't afford it" only to whip out their credit card for something similar a week later? Maybe you're curious about your own motivates to invest - why exactly did you just buy another course teaching you something you already know?! Turns out, us humans can be funny, and as muc...

The simple truth in business is if you want to sell more, sell more. In fact, this is one of the most common notes I give my clients that allows them to make more money. And, not selling consistently is one of the biggest ways I see talented entrepreneurs limit their success and income. But, just how much should you sell or how often can you sell before you're being annoying, pushy, or too salesy?...

Even if you think you "suck at sales" or "hate sales", on some level, you know sales are essential and the lifeblood of your business and making recurring revenue.  And, whether you realize it or not, I betcha you're already selling successfully in your everyday life, outside of business, and know way more than you might admit to yourself about what goes into selling without the ick. That's why th...

Finding the line between being generous and over-giving in business, especially when you're offering free value, can be tricky to walk for many heart-centered and service-driven entrepreneurs. After all, you know being willing to share value and build know, like, and trust before you ask for a sale is not only feel-good, but also smart business strategy. You've probably also heard, 'Why buy the co...

If you're anything like many of my high achieving clients and me, you might have a bit of 'hard work equals success' tape that plays in the background. Look, TBH, business does require a little elbow grease, especially at the start, and there are challenges that will present themselves as you grow and scale. But, there's a difference between working hard and making things harder than they need to...

You've likely heard the concept of "pick and stick". You know, pick one social media platform and stick with it. Ditto for one marketing strategy and one offer to sell. This is solid business advice, and what I'd generally suggest as well.  And, I get it's also confusing when you look around and see entrepreneurs with multiple social media plaforms they're serving audiences on (like my FB group of...

You know what's easy in business? Designing what you want things to look like and daydreaming up what your version of success in and out of business will be at the next level. You know what's not so easy? Showing up to do the damn thing and staying IN it with your mindset and strategy while you're in the 'gap' phase - that time period after you've gotten clear on what you want, have started showin...

Ever hopped off a livestream and thought about all the things you wish you'd said differently? Or had a sales call and kicked yourself after for not leaning into an objection the way you wanted to? Or maybe you've gotten up on stage and delivered your message only to replay how it went for the next two weeks? You're not the only one, and in this week's bite-size biz lesson, I'm answering a questio...

When an actor first picks up a script, there are countless ways to approach the role and lines - and it's in those decisions and actions that a scene is made and a part is booked. Business is no different - there are myriad paths to success and making money, - and it's how you define and show up in your role as a CEO, your choices, and actions that determine your results. Feeling overwhelmed by al...

You know the value of being able to manage your mind to manage your business as a CEO to be able to create and sustain big results. You get the importance of neutrality and leading from this mindset. You journal, work affirmations, unpack your own unapologetic questions, and maybe you also meditate, visualize, tap, do breathwork, and leverage embodiment practices. But how do you "solve the right p...

I know this goes against conventional thinking and teaching, but I love being sold to. I mean, assuming I've "raised my hand to be sold to" as I teach my clients and have indicated I'm interested and in the market, I actually want to be properly sold before I buy or make an investment. But, I also know, no matter how good I tell you this can feel on the potential client and spending side, there ca...

You and I both know mindset is what's steering the business ship and behind 80-90% of your results and what ultimately determines your level of success. So, what's the biggest way I see smart entrepreneurs get in their own way, sabotage and limit how much money and impact you make? After seven years supporting clients to collective multi-millions, I've seen one common and insidiscous "block" almos...

  Ever held back on sharing what you actually think with a client so you wouldn't hurt their feelings? Or maybe you've stopped yourself short of giving feedback or asking for what you need the way you want it with your team? Whether or not you suffer from the 'disease to please', as a caring human and business owner, I'd bet you hold being nice as a value and buy into the adage that 'the customer...