Negronis with Nord

On episode 175 of A Drink With James, Fohr CEO James Nord shares his thoughts on influencers as small business owners, automating influencer marketing, in-feed post frequency and the relationship between post frequency and growth.

In this week’s episode, Fohr CEO James Nord shares his thoughts on gifting campaigns, throwing shade at brands on social, and addresses an article giving advice for fashion bloggers.

In this special episode, Fohr CEO James Nord sits down with Jason Harris, president and CEO of Mekanism, a creative agency based in San Francisco. From his book, The Soulful Art of Persuasion, Jason shares the four principles of building trust: originality, generosity, empathy, and soulfulness. Influencers, you might want to take some notes. The two also chat about where hard work ends and talent...

This episode of A Drink with James has it all! Fohr CEO James Nord is joined by Krista Roberson to discuss how she got her start on Tiktok and her advice to influencers who are looking to start an account. He also gives his best practices on how influencer's should be doing unboxing videos, Finally, more broadly, he gives some insight on the state of the industry and whether or not he feels influe...

Fohr CEO James Nord talks about the FWRD x Givenchy giveaway, how it can affect influencers in general, Instagram reach, and how to get good engagement when you post.

Fohr CEO James Nord explains Facebook's fine for inflating view counts, why it matters, and what influencers should take away. He also talks about the ideal relationship with agents or managers plus the biggest pitfalls of being a travel influencer.

Fohr CEO James Nord talks about Instagram’s latest updates (even those rumored to be released) and the role brands should play in shaping an influencer’s content. Fashion influencer @tezza sits down to discuss her app and the rising trend of influencers releasing digital vs. physical products.

This week, Fohr CEO James Nord talks about Instagram's impact in pushing us to find the "perfect photo" and how every platform seems to be hiding likes now. He also shares his thoughts on the age-old influencer adage: "Not sponsored—I just love it."

Fohr CEO James Nord delves into the results of Instagram hiding likes in Australia, what we at Fohr look for in a good influencer partner, and what to do if you feel harassed by a brand. He also recaps some of the insight he heard from a recent talk at Facebook HQ.

Fohr CEO James Nord discusses knockoff products, renewing your passion, and the swipe up feature. Bonus segment: Fohr Marketing Director Tim Jeffreys takes to the streets to interview the people of NYFW.

For this special episode, Fohr CEO James Nord is joined by LA-based content creator Casey “Quigley” Goode of @officiallyquigley. Their conversation covers many topics—from the details of content creation to the big picture of adding value to the influencer space.

Fohr CEO James Nord shares the insights we found on engagement rates during NYFW. He also addresses a popular Facebook conspiracy and what we can learn from Kacey Musgraves’s small business endorsement on Instagram. We also circle back on the fried chicken sandwich debate with special guest Brittany B.

Fohr CEO James Nord discusses fried chicken sandwiches and what we can learn from other Internet phenomena, cutting to a conversation with Grace Atwood who recently went viral with a $30 Amazon nightgown. James also shares how you can be proactive and start planning your holiday content, plus how influencers outside of New York can approach NYFW.

Fohr CEO James Nord moderates a session on the most popular topics from our show. Think questions on brand partnerships, content creation, and much more. Caitlyn Warakomski, Vic Styles, and Drew Jessup share their insights and advice as full-time influencers.

Fohr CEO James Nord reflects on the recent trip he and three content creators took with Concern Worldwide to Bangladesh. He also answers questions on seeking mentorship from talent managers and on our post about engagement rates.

Fohr CEO James Nord kicks off the episode with a few words on NYFW coming up next month. He discusses how influencers should handle unsolicited gifting and what to do if a brand uses your image without permission. Finally, with Tumblr being acquired for the second time, he gives his thoughts on the news.

James shares innovative ways influencers can get brands’ attention, what to do when brand-influencer morals don’t align, and how to use your influence for good.

Fohr CEO James Nord shows us how to repost Instagram Stories that give value to audiences, what you can do to update your Fohr influencer profile, and how you should think about photo usage rights.

Fohr CEO James Nord discusses how to use Instagram Saves as a performance metric. He also gives his thoughts on editorial content and revisits the topic of Instagram hiding Like counts.

In A Drink with James episode 157, Fohr CEO James Nord discusses ways you can hype up a product launch (even if you can’t post beforehand). He also gives his thoughts on Instagram’s new anti-bullying features and on Kevin Roose’s New York Times article about influencers.

James shares ways influencers can talk about low engagement rates, plus the difference between influencers and content creators. He also discusses how brands can tell if influencer marketing is relevant to their industries.

In this special episode of A Drink with James, Fohr CEO James Nord gives his thoughts on all aspects of storytelling. Taken from key excerpts from his keynote at Fohr's recent brand conference, James goes in-depth on three different points regarding stoytelling—why should you care about storytelling, how to approach telling stories, and how does this play out in a sponsored post.

Fohr CEO James Nord gives tips on retaining your audience and how you should proactively pitch brands. He also discusses @fashionambitionist’s viral Instagram proposal and Instagram’s new Explore page ads.

In this very honest and real conversation, Fohr CEO James Nord is joined by Patrick Janelle and they have a very candid conversation about many things including the Instagram algorithm, why (and how) Patrick's getting into YouTube, how he is planning for life outside of Instagram, and much more. This conversation pairs nicely with their first conversation, which we would recommend you listen to ge...

In Episode 152, Fohr CEO James Nord gives his thoughts on whether (and how) you should be responding to every direct message, should you be switching to the new creator profiles, and how we are working with influencers who have bilingual content.