Nauti Nerds

Think back to a time you had a misunderstanding due to poor communication. Maybe it was a misinterpreted email at work, or a heated argument with a loved one. It's astounding how a simple breakdown in communication can wreak havoc, isn't it? Those muddied waters can also seep into your business relationships, particularly when you're in collaboration with an agency. Tom has learnt t...

Ever wondered if working with a UK marketing agency holds any benefits for your US-based business? In this episode, Tom dives into the unique perspective a UK agency can offer, along with the potential cost-effectiveness and the advantage of having a team that works on your projects while you sleep.  However, it's not all smooth sailing, as we also discuss the challenges that can arise when w...

Tom vividly remembers the time when he was working in a theatre and experienced the negative impact of having a terrible boss. It made him wonder, can you be a boss and still maintain a friendly rapport with your team? In this controversial episode, Tom shares his personal insights on striking the right balance between being an effective leader and nurturing a great team culture. Tom discusses his...

It's often difficult to find the perfect balance between work and a well-deserved holiday. In this episode, Tom offers invaluable insights and personal tips on how to take a break while keeping your business running smoothly. Freelancers, you'll discover the importance of pre-warning clients, defining emergencies and setting boundaries for your time off. Business owners, prepare to learn...

As a business owner and self-confessed people pleaser, Tom used to say yes to everything, thinking it would make people happy and improve relationships. However, through his own experiences and personal growth, Tom has learned that saying no is crucial for maintaining mental health, managing time and building better relationships in the long run. Join Tom on this journey of self-discovery as he sh...

Ever been on a roller coaster ride of emotions as a business owner? Tom has experienced it all, from the highs of celebrating successes to the lows of dealing with stress, anxiety and worry. In this week's episode, Tom open up about his personal journey and shares the mindset shift he has had to make to stay motivated, all while navigating the ups and downs of entrepreneurship. Nauti Nerds is...

Rewarding your team for bringing in new business is vital to business growth, team morale and overall, just a nice thing to do for your employees. In this episode, Tom shares his views on the importance of offering commission and explains why you should do the same too.  Tom believes offering commission is one of Nautilus' reasons for success. The Nauti Nerds podcast is an Urban Podcasts prod...

We all are guilty of overthinking and overcomplicating things. At Nautilus Marketing, we design a LOT of logos for our clients. A logo is something that is very significant to your business and something that most businesses invest a lot of time and money in. Over the years, Tom has noticed a trend while working with clients on logo design. And that trend is overthinking. The Nauti Nerds podcast i...

This week's episode is all about one-page websites and SEO. One-page websites are super effective for the user experience but when it comes to SEO and ranking, they can often create problems. So, in this episode, Tom shares his recent experience onboarding a client who wanted to increase his Google ranking but had a one-page website. Tom explores the best practices and answers whether it is p...

Owning and managing a fully remote company has its perks, but it also has its downsides. Tom doesn't like offices. Likewise, many of his employees such as coders need their own space to concentrate and not get distracted. In this episode, Tom looks at the pros and cons of a fully remote business. He also looks at what strategies he and his employees have in place to ensure they find that work...

We've all seen those posts online from business gurus where they're sharing screenshots of their successes. They often also claim you can achieve the same success in under 30 days... Chances are, they will be wanting you to buy a £10k course from them. Tom truly doesn't believe you need this to start, or succeed in your business. So, in this episode, Tom looks at wether a business o...

Everybody has heard of ChatGPT (unless you have been living under a rock) and it's safe to say, it's taking the world by storm at the moment. There are endless uses for apps such as ChatGPT but the question on a lot of peoples lips is, will it replace humans? In this week's episode, we are talking all things copywriting. Specifically, copywriting in the age of artificial intelligenc...

In this episode, Tom talks about something which is very close to him. It’s something which he has mentioned a few times on the podcast and that is stress and mental health. Not enough business owners, entrepreneurs, managers or CEOs talk about stress and mental health. So, in this episode, along with sharing some of his own coping mechanisms and personal stories, Tom wanted to share something a v...

A few months ago we recorded an episode all about what makes a good agency and any red flags you should look out for. However, it is a two way relationship, which many businesses don't seem to understand. Nautilus doesn't work with every type of person that comes to their door so in this episode, Tom explores what makes a good client and shares how he uses discovery calls to see if if a...

Some businesses can find themselves restricted with a limited number of advertising opportunities available to them, especially when it comes down to paid media. For CBD, betting and dating companies, the 'traditional' options of Google, Facebook, Twitter and Insta ads are non-starters. Their platform policies don't allow these types of companies to advertise, so how are they suppos...

Head Nerd, Tom, loves oceans, water and nature (hence why Nautilus is called Nautilus). In this episode, Tom shares how by helping protect the planet, it has allowed Nautilus to secure more clients. Nautilus frequently donates profits to wonderful charities across the UK who are doing their bit to protect our oceans, environments and future. From working with Cornish seal sanctuaries to carbon off...

Bullying shouldn’t exist but the sad reality is, it does. In this episode, Tom shares his story of how the toughest time of his life became a true force for good. Tom used to get bullied due to the fact he liked drama, acting and simply learning. When he was growing up, he was constantly branded a nerd because he either had his head in a book or spent his free time learning new software, opposed t...

Business partnerships are crucial to help you grow your customer base and add more revenue to your business. In this week's episode of Nauti Nerds, Tom discusses how partnerships have helped them grow their business! One of the most important things to note about partnerships is that they're a form of networking - but in a good way. The Nauti Nerds have several partners, including cybers...

How to win over new customers using customer rapport - and link building! A massive part of successful SEO is link building. Without it, you're not going to get very far. For a while now at Nautilus Marketing, we've been enjoying a partnership with WhitePress, a content marketing platform. The point of the business is it helps you place links to your website using their roster of website...

The Importance of Embracing New Tech for Business Success Technology can make or break a business, and at Nautilus Marketing, we fully embrace it. As someone who gets excited about new technologies and software, our own Tom Jauncey loves implementing them to benefit our clients, team, and business growth. Our entire business runs on HubSpot for CRM and Slack for project management. We also use Tre...

Should you create an app for your business? Listen as Nautilus Marketing 's Tom Jauncey explains whether you need an app for your business, and how much you should expect to pay!  What's in this episode about creating a business app? We're talking about apps and why building an app is so important for businesses. Creating an app can be a pricey venture, but with the help of Nautilus...

SEO vs Google Ads: Which is the Best for Your Bottom Line? Listen as Nautilus Marketing 's Tom Jauncey compares the benefits of both... and the negatives!  What's in this episode about SEO vs Google Ads? Are you confused about whether to invest in SEO or Google Ads for your business? Lawd knows it can be a difficult decision, as both have their pros and cons. In this episode, we'll...

Our 100th episode!! Also, you've probably heard of ChatGPT!.. Listen as Nautilus Marketing 's Tom Jauncey gives you the lowdown on whether you should use it for your marketing copy...  Head nerd Tom explains how you should approach this new technology. In this episode of the Nauti Nerds marketing podcast, Tom explains what ChatGPT is (aka Open AI) and whether we should be using it on our...

Imagine a marketing solution that just handles everything! As Nautilus Marketing 's Tom Jauncey explains, you no longer need to imagine! Head nerd Tom talks us through how you can get started with a marketing solution that removes all future doubt. In this episode of the Nauti Nerds marketing podcast, Tom shares with us a really simple way that we can take care of all aspects of our marketing...

We get the expert view on whether cheap social media marketing (to get you going) is worth the investment. The verdict from Nautilus Marketing's Tom Jauncey is a must listen! Head nerd Tom talks us through whether or not you should consider doing cheap social media marketing to get you started! Tom shares insights from a real-life discovery call with a budding entrepreneur looking for marketi...