Nauti Nerds

What if the key to peace of mind was simply letting people be who they are? In this episode, I share my take on The Let Them Theory by Mel Robbins - a book that’s been blowing up on TikTok and Instagram. I’m not usually much of a reader, but I picked it up on holiday, finished it in a single weekend, and found it genuinely life-changing. The core idea is simple: stop trying to control what oth...

What if every founder secretly regrets starting their business? In this episode, I dive into the highs and lows of building and scaling my agency over the past eight years. From the early days of being hands-on with every sale, project, and client, to now leading a 26-strong team across the UK and South Africa, my role has transformed from hustling in the trenches to steering strategy, growth, and...

What if you could pinpoint when your marketing will drive revenue? In this episode, I tackle a question I hear on every discovery call: how long until SEO and PPC deliver results? I break down the timelines, challenges, and strategies for both, revealing how to outsmart ever-changing algorithms with proven tactics. What You'll Learn - SEO Patience: Discover why SEO takes 6-12 months to boo...

What if a rough week in business could spark your entrepreneurial drive? In this episode, I open up about one of my most challenging weeks as an entrepreneur. From HR headaches to operational meltdowns, I dive into the stress, setbacks, and emotional ups and downs of running a business. I share practical strategies, and mindset shifts to recover stronger, highlighting the power of resilience and a...

Could an acting class supercharge your business? In this episode, I share why every entrepreneur should try improv or acting, drawing from my own path - from drama school to founding Nautilus, my digital marketing agency. Improv sharpened my ability to think on my feet, adapt to curveballs, and bring authenticity to client calls, pitches, and even keynote stages. It’s about swapping rigid scripts...

Thinking about using Elementor for your WordPress site? In this episode, I dive into why this page builder’s drag-and-drop simplicity and WordPress’s flexibility make it a go-to for non-developers and businesses. Having built tons of sites, I love how it empowers clients to control their online presence without rigid contracts. Elementor bridges custom Figma designs with easy e...

Why are so many male entrepreneurs battling burnout, isolation, and personal setbacks in silence? In this episode, I dive into the relentless pressures hitting young male entrepreneurs building startups or side hustles. I share why I launched The Foundry, a free Skool group for men in business, after watching a friend lose his startup to burnout. The Foundry is a no-judgment zone to swap advice on...

Upwork has been a game-changer for my digital marketing agency, landing us big-ticket clients like Forbes for link building and SEO campaigns. In this episode, I share how to use Upwork’s affordable connect system, craft winning proposals, and leverage portfolios to secure high-value leads.   With stories of landing major retainers and outshining competitors, I explain why Upwork is a goldmin...

In this episode, I share how everyday conversations can unlock powerful business opportunities. Discover how showcasing your expertise with confidence can ignite game-changing client projects! Through real-world examples—like how a routine hay fever injection visit sparked a long-term client relationship for our agency—you’ll learn practical strategies to seize unexpected moments. Nauti Nerds is p...

I used to ditch early morning conference sessions for a bit more sleep. But a recent London mastermind changed my entire view on conferences. Connecting with agency owners, link builders, and cold email pros felt like no-cost consulting. We exchanged practical, game-changing ideas. These roundtables put you face-to-face with people tackling the same challenges—scaling teams, chasing clients, or ma...

How do you land your first clients as a new entrepreneur? In this episode, I share how I grew my solo gig into a thriving agency. What You’ll Discover : Network Power: How to use friends, family, and LinkedIn to spread the word. Strategic Work : When and why discounted services can build your portfolio. LinkedIn Goldmine : How to target your ideal clients with precision outreach. S...

Kickstart your 2025 business grind with Chrome extensions that pack a punch. In this episode, I’m sharing my must-have tools to save time, cut costs, and keep you at peak performance. From effortless bookmark management to streamlined client outreach, these game-changers will supercharge your tech stack with unmatched productivity. These digital sidekicks snag discounts, pinpoint exact hex colours...

Long-term contracts can trap agencies, not empower them. In this episode, you’ll learn why contracts often backfire, shattering trust and pushing clients away. From my freelance days with agencies hiding sloppy work behind rigid contracts, I reveal how 30-day notices and break clauses build loyalty, not obligation. Nauti Nerds is produced by Urban Podcasts .

Solo or teamed up? As an entrepreneur, I’ve wrestled with this question, and in this episode, I spill the tea. Going it alone meant late nights, tough calls, and the weight of every decision. Partnering with Jake changed everything—his perspective saved me from bad moves and fuelled our wins. From client chaos to time zone headaches, a co-founder who gets it is a game-changer. Service businesses m...

Sick of hearing you need a 5am routine to crush it as an entrepreneur? This episode kills that myth dead. You’ll learn how to thrive as a business owner without a rigid schedule, sparked by an agency owner’s Instagram question. As a CEO who runs on flexibility (and maybe some ADHD), I share my playbook for staying productive with a loose plan, using tools like monday.com to avoid overthinking and...

In this episode, I share my go-to apps for running a business like a pro: Slack for killer team chats, HubSpot for seamless integrations, and Monday.com’s project boards with automations to nail SEO and sales tracking. I share how Quiller.ai whips up sharp proposals fast and Xero makes multi-currency accounting simple, saving serious time. I also dive into personal hacks: Oura Ring for tra...

Can you grow an agency without losing your soul? I’m sharing how we scaled ours, from social media roots to launching digital PR that lifted our domain authority. No fluff—just testing, refining, and delivering what truly works for clients. I dive into why we never pitch untested ideas, how solid systems keep burnout at bay, and the art of balancing in-house control with client empowerment. If you...

Outsourcing phone calls saved my business—chaos to calm in a flash. Drowning in calls, client meetings, and a nonstop office phone, we got a virtual receptionist that handles calls, books appointments, and filters leads for pennies. It’s freed us to focus and scale fast. Plumbers, cleaners, agency heads—pay attention. Can’t miss a call but can’t afford a receptionist? In this episode, I break down...

Nightmare clients can tank your sanity and business. I’m spilling the tea on spotting troublemakers—ghosters who dodge budgets, micromanagers who think they’re experts, and “can you just” types begging for freebies. I’ve got the cringe-worthy stories and hard-earned lessons from years in the grind. This isn’t just a rant. You’ll get a no-nonsense playbook to sidestep these traps—craft proposals th...

No marketing budget? No problem. If I were starting from scratch today, I’d focus on practical, high-impact steps: master basic SEO, optimise Google My Business for quick visibility, create a sleek website as my digital hub, engage on social media to keep people hooked, and cautiously test ads without overspending. In this episode, you’ll learn what to focus on first, how to avoid rookie mista...

Eight years thrown into the deep end of business—freelancing, steering an agency, juggling a team, and battling cash flow storms. It’s been a wild, bruising ride, with falls that hit harder than any textbook lesson. Perfection’s a trap that’ll freeze you, saying “no” to bad clients keeps you sane, and operations trump slick marketing every time. Nobody’s got it all figured out, polished or not. My...

Picture me in London, juggling auditions while getting by on a few hundred quid from social media gigs—slinging posts on Instagram and Facebook to pay the rent. Then, in a gut-punch moment, I ditched the stage, sacked my agent, and bet everything on those scrappy side hustles. What started as a desperate cash grab exploded—half by dumb luck, half by diving into skills I had no right messing with,...

Think you’ve got SEO sussed? What if I told you some of the advice you’re swearing by is pure nonsense? In this episode, I’m tearing into the wild world of SEO myths that I keep hearing on discovery calls—stuff clients have been fed by other agencies or those loudmouth YouTube gurus. We’re talking 2025 realities here, and I’m stripping away the jargon to show you what actually gets your website cl...

Scared of SEO? Don’t be. In this episode, I’m spilling three dead-simple tricks to boost your small business website—no big budget or agency required. Google My Business: Your local SEO sidekick—think of it like a neon sign screaming, “Hey, we’re open!” On-Page SEO: Pick one killer keyword per page—like “best bakery in London”—and weave it in smooth. Content That Slaps: Ditch the blah-...

Wondering if your business really needs a CRM? It’s a big question, and one that could totally transform the way you work. In this episode, I’m breaking down why CRM systems, like HubSpot, are absolute game-changers for small businesses – but are they the right fit for you? I’ll show you how a CRM can keep your sales team on track, organize your data, and turn customer interactions into smoother,...