NAILED IT! The Business of Construction

Why does your contracting company need a brand?   What is a brand?   How do you build a strong local brand?   What are the consequences of not building a brand?   Joseph answers those questions, and more, in this brand new video for you :-)   What Joseph shares in this video is based on our experience helping several hundred roofing and contracting companies build their br...

Follow these simple steps to consistently generate more 5-Star Google Reviews for your roofing or contracting company.    As with anything else in your business, review generation should be a process. Don't just wing it and expect results.    By implementing a process, and training your sales and project management team on the process, you will be able to generate consistent re...

Learn how to leverage social media to grow your roofing company in this episode with Joseph Hughes and Jon Cater.    Jon is the Chief Marketing Officer (CMO) for Alpha One Exteriors in Dayton OH and Dallas TX.    Drawing from his outside-roofing-industry experience, Jon shares some of his lightbulb ideas around what roofing companies can do to build strong brands, create engagi...

Want to create more predictable sales for your roofing company?   There's a TON of information out there. It's hard to make sense of it all and know what you should do and what you should avoid.   In this video, Joseph Hughes provides insights on roofing leads and roofing marketing. They are not the same thing!   As always, we want to educate you to make informed and empowering deci...

Should roofers be on TikTok? TJ McCormack, aka ' Worlds Greatest Roofer' has built up a following of over 160,000 people in just 6 months. And he's just getting started! TJ is a roofing sales rep / project manager in Colorado. But he's much more of a psychologist, in that he understands at a deep level how people think and act. Tune into this behind-the-scenes interview and learn: - Is TJ actually...

The amount of room for innovation in the construction industry today is still mind-blowing 🤯   Most companies are doing pretty much the same things, and following one another.    However, there are an increasing number of companies entering the roofing and contracting industry every day who are bringing fresh innovation. Innovation includes:   - software - technology - marketi...

What does it take to build a brand that not only makes your roofing company a household name in your local area, but makes your company more profitable?   Check out this raw interview with Joe Ayler of Tar Heel Construction Group LLC in Maryland.    Joe and his team have CONSISTENTLY put in the effort to build Know, Like, and Trust in their local area, which has enabled them to: &nb...

If you're sick of paying marketers and buying leads, listen to this episode to learn how to get your own customers. In the podcast, Joseph Hughes shares our simple 4-step process for generating high-quality inbound leads and appointments, consistently. He also shares why depending on marketing agencies and buying leads is a giant risk to your roofing company 😬

Can direct mail actually help you sell more roofs?   David Carroll owns a data, print, and direct mail company called DOPE MARKETING.    In this in-depth interview, he shares what makes direct mail successful, including:   How to install tracking on your direct mail.   How to stand out.   How to build trust.   Why direct mail is a valuable complement to any marke...

From $0 to $33 Million Per Year in 4 Years - What Does It Take ❓ Logan E. Graff shares the story of Crest Exteriors LLC and details of his partnership with Sam Struthers in this in-depth interview 📽🎙💥 𝗧𝘂𝗻𝗲 𝗜𝗻 𝗧𝗼 𝗟𝗲𝗮𝗿𝗻: 👇 ✔ The ingredients to a successful partnership (including how Logan & Sam split responsibilities). ✔ What it takes to lead a team of 100 (and be responsible for several hund...

Linear Roofing & General Contractors have built a market-leading roofing company in just a few short years. How have they done it? Kirt Linington left a 20-year career in the fitness industry to start a roofing company, and now Linear Roofing has over 120 sales reps in multiple states. Kirt generously shares some of his insights on the following topics: When he knew it was time to go #ALLIN to...

How do you build a Billion Dollar Roofing Company? 🤔   Josh Jerge hasn’t done it yet, but he’s on his way 📈   SmartRoof - Roofing & Solar did $60 Million in revenue in 2020, just their fifth year in business, and they’re on track to double that this year 💥   Tune in to this in-depth interview to get a front-row seat to the thought process of one of our clients, Smart Roo...

This roofing company owner is done with his work day by 9:30 AM each day. Eric Richardson may have dropped out of high school, but he's one of the smartest roofing company owners I've met. Listen in to this in-depth interview to learn: How starting with the end in mind helps you build a business that doesn't own you. How you can spend just a handful of hours per week to generate your own leads (Er...

Find out why your roofing company needs a brand. Owner of Golden Group Roofing, Greta Bajrami, shares her insight on business growth. She reveals how she has grown her roofing business without relying on door knocking. Through her social media presence, prospects get to know her company before they ever even buy. She uses this transparency to generate demand for her services. And because her succe...

Homeowners aren't choosing you? Find out why you aren't getting clients in today's episode. Everyone in your market is going to need their roof replaced at some point. The roofing company they choose comes down to who’s reaching them. You can create that connection with your market so when they think of which business to go with, you’re top of mind. The determining factor is your marketing and bra...

What does it take to adapt your roofing business in 2020? Is it even possible to have a work-life balance while running a roofing business? How do you build a high performing business? Find out in today's episode... Our guest Ryan Groth of Sales Transformation Group joins us to discuss business, mindset, and life for business owners in 2020. If you want to grow as a leader in your business... If y...

Get the inside scoop on how to grow a roofing business. Dan Patrick, Enrollment Specialist at Contractor Dynamics, is in a unique position to share what makes a roofing business successful. Learn best practices for business owners in the roofing industry. Our guest has spoken with countless roofing companies, as well as working in the business himself. Today he shares which roles successful owners...

Learn how to hire roof salesmen and build a high quality, high performing team in your business. Pat Quinn shares how he got his company on the Inc. Top 5000 Fastest Growing Companies list in 2020. The business, PRQ Exteriors, placed #141 and made themselves one of the fastest growing private companies in the United States this year. Discover how he rapidly grew his business over the last six year...

Learn how to sell your roofing company. Business broker Dave Marchese shares everything a business owner needs to know before selling a company. You’ll discover what’s important when it comes to selling your business. This includes business structure, how equipment affects the sale, and how paying a broker works. Here at Contractor Dynamics we believe that branding is important to the long term su...

Do you need high-quality roofing leads? The answer is Yes and also No... Leads are a way to get business but let’s keep in mind the actual goal of lead generation- growing your company. The problem with buying from lead aggregators is that the leads have no idea who you are. And once those leads are in your hands, you not only have to sell a roof… You have to show them who your company is and why...

Sam Taggart- author, speaker, CEO- shares his best sales tips to grow your roofing business. Joe Hughes and Sam discuss everything business and sales, including: Is sales better than marketing? The value of networking How he transitioned from employee to entrepreneur How to attract and keep A-players on your team Why you should always be recruiting Find Sam Taggart: On his website: https://thed2de...

Go behind the scenes of a roofing company’s marketing strategies and discover the best tips for construction businesses. Angelica Brager joins the show to discuss her experience as the Director of Marketing & Business Development for a residential construction company, Young Construction. Angelica is a unique marketer in that she’s right there with the sales team, and that includes going up on...

If you are working 16 hour days, never able to take a vacation, and just trying to land the next roofing client, our guest today knows exactly what you’re dealing with. Eric Oberembt of D&M Roofing has the mantra of working smarter, not harder, in his roofing business. And in today’s episode, he shares what he did to free up his time in the company while still building an amazing business. You...

We have a guest today to share how he went from working on residential homes to working with commercial clients. Jorge Abreu of JNT Developers started out investing in, fixing, and flipping single family homes. He later turned the business into his own construction company and took on investor clients. These days Jorge is working with multi-family/ commercial clients, increasing his profits, and i...

In this episode, Joe Hughes talks to the owner of a nationwide asphalt and concrete provider, Brian Hess. Beyond running his company, The Pavement Group, Brian also runs three podcasts, goes live on Facebook every morning, and has a wonderful family. How does he do it all? Tune in to today’s episode for the details. You’ll learn about: - how his company works - the importance of differentiation as...