Joseph Hughes and Elizabeth Lytle at Contractor Dynamics
NAILED IT! The Business of Construction
NAILED IT! The Business of Construction" is a podcast dedicated to empowering professionals in the roofing and construction industry. Hosted by Joseph Hughes and Elizabeth Lytle, along with contributions from the Contractor Dynamics team and industry experts, the podcast delves into strategies for business growth, effective marketing, leadership development, and operational excellence. Each episode offers actionable insights and real-world experiences to help contractors and construction business owners thrive in a competitive market.
Author
Joseph Hughes and Elizabeth Lytle at Contractor Dynamics
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
58. A Surprising LEADERSHIP LESSON from My Team 07.01.2022 12:49
We all want more value. But how do you engineer value creation? By creating more value for others! In this video, Joseph shares a surprising leadership lesson from our team, and illustrates how to create more value - whether you're a business owner or a team member. At the end, he shares a hiring tip that will help you grow your business exponentially, not just linearly. Access more free Training...
57. The POWER of Being Consistent in Sales | Interview With Ben Menchaca 23.12.2021 44:29
Ben Menchaca has built up a name for himself in the roofing industry by leveraging social media, building relationships, and truly helping people succeed. However, what lies beneath all of that is Ben's relentless commitment to the process. He is a practitioner of The Slight Edge philosophy - doing those small things every day, regardless of whether you see the results of those small actions. Smal...
56. Personal Development In The Roofing Industry | Interview With David Taggart 16.12.2021 44:01
What does it take to succeed as a leader in the roofing industry? Join Joseph Hughes as he sits down with new roofing company owner David Taggart and dives into his mindset, his vision, and his plan for building a powerful and impactful company. They discuss: - Developing a long-term plan - The world's largest free mastermind community - Time management - Daily habits and routines to set yourself...
55. How to Start a Roofing Company - An Origin Story With John Hogan of Blue Nail 26.11.2021 38:14
Want a blueprint for starting and growing a roofing company? There's no one right way to do it, but John Hogan shares his success blueprint with us in this interview. John started like many owners - with a little trades experience and a big dream. He has grown deliberately and steadily over the past few years, and has built one of the most recognized roofing company brands in his local market. Joh...
54. Be Careful Where You Get Advice | Business Growth Strategies 18.11.2021 4:36
How do we know what information and knowledge we need to support us on our journey? There's no shortage of information out there. The challenge is sifting through it all to figure out what is relevant to us, and in what sequence? In this video, Joseph shares his top tips to help you put the pieces in place to continually improve and grow your business. Learn about our marketing training program, F...
53. TikTok for Roofing Companies - Yay or Nay? 16.11.2021 9:25
Should you market your roofing company on TikTok? No doubt it's a popular platform! But, given limited time, budget, and resources, is it the best place to invest your marketing energy and money right now? Joseph shoots it to you straight in this raw video from the mountains of Colorado. Learn more about our marketing training program for roofing companies: Learn How to Generate Consistent Roof Sa...
52. Give Your Contracting Company An Unfair Advantage! 09.11.2021 9:08
It's not about how much information you have; it's about how well you execute. We all have access to the same information. Most people consume information and never implement it. Have you ever thought that your unfair advantage could be a couple key things that your company does better than anyone else out there? In this video, Joseph illustrates the unfair advantage that one of our clients has, a...
51. How to Market Your New Roofing Company - The Essentials 04.11.2021 7:11
Starting a roofing company and wondering what website & marketing work you need to do? In this video, Joseph gives you his recommendations, based on what he would do just starting out. Let us know in the comments where you're struggling or what questions you have. We want to help you become a dominant force in your market! Learn more about our marketing training program for roofing companies:...
50. Become A True CEO Of Your Roofing Company | Kevin Barrelle 02.11.2021 44:24
Your mindset is the key to elevating your role to CEO. Kevin Barrelle started his roofing company like we all do - with a dream and hard work. But his role in his company in different from most roofing company owners. Kevin has intentionally focused on creating a team that runs the day-to-day, so he can work ON the business and grow more leaders. The insights Kevin shares include: - What a CEO doe...
49. Build a Roofing Company That Runs Itself | Benny Fisher of Big Fish Contracting 22.10.2021 1:06:05
How does a roofing company owner actually free up his or her time to work ON the business as opposed to IN it? How does an owner create a self-sustaining company that runs smoothly, whether the owner is involved in the day-to-day or not? How do you build such a powerful brand to where you have more than enough appointments for your sales team every year? How do you earn hundreds of 5-STAR Reviews...
48. Hiring a Marketing Company? Watch This First! 14.10.2021 8:55
Don't get burned by another marketing company! Answering these 4 Key Questions will help you get the best results from a marketing company to help you grow your business. Learn more about our marketing training program for roofing companies: https://www.contractordynamics.com/go Joseph Hughes Contractor Dynamics ContractorDynamics.com (732) 733-2390
47. Create More Time By Managing Your Priorities 07.10.2021 12:35
Not enough time in the day? This video is for you! We all know there are 24 hours in a day. Yet, many of us complain that there's never enough time. So what's the solution? We don't "find more time". We manage our priorities more efficiently, which helps us operate more effectively. In this video, Joseph shares his strategies for getting more meaningful and impactful things done every day. We don'...
46. Technician To CEO - Your Business Depends On It! 05.10.2021 45:13
Are you a true CEO, or are you still stuck as a technician in your business? In order to grow, we need to be intentional and we need to take the right actions to fire ourselves as the technician in our business so we can elevate ourselves into a leadership role. Tomas Keenan , COO of Break Free Academy, shares his journey from technician to CEO, and eventually exiting his business to pursue a high...
45. How To Generate Sales NOW | Roofing Sales Secrets 24.09.2021 8:38
Want a fast injection of roofing sales? There are dozens, if not hundreds or thousands, of people who have inquired about your services, but who have never become a client. Go out and re-engage them! Roofing is a high-consideration purchase. It takes people time to make a decision. Just because they weren't ready to commit when they initially reached out (very few people are!) doesn't mean they do...
44. How To Become a Top of Mind Roofing Company 17.09.2021 6:24
Be the roofer everyone thinks of when they need a roofer! What does it take to be the "Go-To" Roofing Company in your local market(s)? How do you get people to reach out to you because they already Know, Like, & Trust You? Joseph shares some our top tips in this new video. You don't need a big marketing budget or fancy marketing agency to make this your reality. All you need is a vision, some...
43. The Blueprint for Roofing Success At Any Level | Adam Moss of Moss Roofing 14.09.2021 42:19
One of the great things about the roofing industry is that we get there's a blueprint for success at every level. Want to build a $5 Million a year company? Study $5 Million roofing companies. $100 Million is your target? Study what those companies do. We don't have to reinvent the wheel. Adam Moss, owner of Moss Roofing in Indianapolis, shares his experience taking over his parents' roofing compa...
42. Sell More Without Selling More | Construction Selling Strategies 07.09.2021 10:07
What if you could increase your sales without getting any new leads in the door? If you have a system for proactively communicating with your prospects and clients, and adding value at every point of communication, you will win more jobs, for more profit, more frequently. Most property owners have had a bad experience with a contracting company in the past. Most times, that negative experience com...
41. Roofing Leads - How Much Do FB Leads Cost? 31.08.2021 7:22
Roofing Leads from Facebook - How much should you expect to pay for roof replacement and repair leads? If you want to generate a consistent flow of high-quality, exclusive leads for your roofing company, you need a strategy for building your brand and running lead generation campaigns. Want to follow the 4-step process that our private clients follow? Click here: https://www.contractordynamics.com...
40. Contractor Marketing Videos - How To Get Attention! 24.08.2021 9:36
You have to create interesting content if you want to get your market's attention. In this video, Joseph shares our top tips for creating scroll-stopping videos that engage your audience, provide value, and get them to take action. There's more social media and video content than ever. Therefore, we need a way to stand out from the noise and connect with our target audience. Follow these tips when...
39. How to Build a Roofing Company In a New Market | Chuck Allen of Rio Blanco Roofing 20.08.2021 58:30
Want to learn what it takes to build a multi-million dollar roofing company in a short period of time? In just a couple years, Chuck has grown Rio Blanco Roofing to 3 locations and a team of 25 dedicated team members 💥 He opened up about: ✔ How start up in a new market ✔ How to get those initial few customers (his first customer came from a random FB photo) ✔ How to find those first few key emplo...
38. Video Marketing Tips for Roofing Companies 19.08.2021 5:41
How to create videos your audience will respond to! Strategies for roofing and contracting companies to leverage video marketing to build their brand and generate more consistent appointments and sales. Should you shoot videos on the jobsite, or in the office? Don't just go out and shoot video content. Take the time to plan it in advance. Want to stand out from the crowd and generate more consiste...
37. How to Create Content for Your Contracting Company | Marketing Secrets 17.08.2021 10:49
Implement these 2 Content Secrets to create better content, more consistently. Say goodbye to your roller-coaster of marketing content creation, and start taking your content seriously. When you take your content seriously, your audience will too. These are the strategies that we implement on a daily basis to create and publish multiple pieces of content every day here at Contractor Dynamics. Lear...
36. How To Hire A Marketer to Grow Your Roofing or Contracting Company 13.08.2021 8:30
How to hire a marketing company to help you grow your roofing or contracting company, and not take advantage of you. In this video, Joseph shares our #1 Tip for hiring a marketer or marketing agency. If the marketer you hire is not doing this one thing, you will always be frustrated with the lack of results and lack of quality. Unfortunately, most marketing companies in the construction industry d...
35. Roofing Sales Training - Increase Your Closing Rate | Chuck Thokey 10.08.2021 50:35
Learn how to increase your closing rate and sell more roofs, more consistently. Chuck Thokey shares his decades of experience in this value-packed discussion with Joseph Hughes. Tune In To This Discussion To Learn: - Why most roofing sales training doesn't work - The key metric every roofing company should focus on - One tool that roofing companies don't focus enough on - How...
34. Facebook Ads for Roofing Companies | Brand Building + Lead Generation 05.08.2021 17:27
Want to learn how to market your roofing company on social media more effectively? If you’re looking to crack the code on social media advertising, this video is for you 👍 In this video about roofing company marketing strategies, Joseph Hughes shares: ✅ The biggest misconceptions about Facebook Ads. ✅ What most roofing companies are doing wrong. ✅ What you need to do to have success with FB ad...
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