Joseph Hughes and Elizabeth Lytle at Contractor Dynamics

NAILED IT! The Business of Construction

Business EN ↓ 308 episodes

NAILED IT! The Business of Construction" is a podcast dedicated to empowering professionals in the roofing and construction industry. Hosted by Joseph Hughes and Elizabeth Lytle, along with contributions from the Contractor Dynamics team and industry experts, the podcast delves into strategies for business growth, effective marketing, leadership development, and operational excellence. Each episode offers actionable insights and real-world experiences to help contractors and construction business owners thrive in a competitive market.

Author

Joseph Hughes and Elizabeth Lytle at Contractor Dynamics

Category

Business

Podcast website

www.contractordynamics.com

Latest episode

Jul 9, 2026

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Episodes

83. Why You Need to Double Down on Video Content NOW 29.06.2022

You might have an idea that you should be doing more video. You hear people like Joseph mention it constantly! But do you really know why? Do you understand the power of it? Do you realize the impact you can have with your video content? Joseph breaks down how anyone can start doing more video content right now, even if you have zero skills and are not comfortable on camera. He also highlights how...

82. How to Get Bigger & Better Roofing Projects | Roofing Contractor Growth Strategies 24.06.2022

We all want bigger and better projects! We all want to continually grow and evolve! But what does it take to actually accomplish that? What mindset, skills, strategies, and tactics do we need to actually elevate the quality of projects that we are doing? John Chan has built an internationally-recognized roofing company by following a few key principles, and executing relentlessly over a long perio...

81. What To Do After a Storm | Storm Restoration Marketing 21.06.2022

A storm came through your area, and you want to maximize the number of property owners you can help. But how exactly do you do that? Sure, you can go out and knock on doors. And that can work extremely well. In this video, Joseph outlines 4 things you can do on top of knocking doors to get in front of more homeowners and commercial property decision makers. Drop a comment below the video. Let us k...

80. How to Plan Your Weekend for Maximum IMPACT 17.06.2022

As with anything else in our life, being INTENTIONAL enables us to make an impact. This is how Joseph plans his weekend to ensure he is investing time and energy into the important areas of his life. Comment below - how do you approach your weekend?

79. Marketing Training for Construction Companies | Contractor Marketing Strategies 14.06.2022

Contractor Marketing - a broad subject! And a sore subject for most people, as they have had horrible experiences with marketing freelancers and agencies. We used to run a contractor marketing agency. But a few years ago we made a SHIFT. We are now a training company. The businesses that have the MOST success with marketing are the ones who truly understand it, and are doing at least some of it th...

78. Your Product Is Your Best Marketing | Business Growth Strategies 10.06.2022

We're all looking for the marketing channel that is going to keep our pipeline full and keep our business growing consistently. And those definitely do exist! Although it's usually not just one channel; it's a combination of executing a few different channels consistently. We too often forget that our product is our best marketing tool. And not necessary the actual product that we provide, but the...

77. This is How Successful Roofing Companies Implement Marketing 03.06.2022

Success leaves clues. In this discussion with Diego Dante of Roofing.com , Joseph shares how successful roofing & contracting companies implement marketing to create leverage, consistency, and predictability in their growth journey. There is no magic to this. It requires intention and hard work. And you can drastically shorten your learning curve by learning from those who have been there and...

76. How We Help Contractors Grow | About Contractor Dynamics 27.05.2022

Our purpose is to equip people and companies with the tools to transform and grow. Our mission is to be the #1 Marketing Training Company for the Construction Industry. While we still focus mostly on marketing, we realize that companies face different challenges as they grow. We have now added a dimension to our marketing training program to help our clients with their non-marketing challenges. Th...

75. Google Ads for Contractors | Generate More Leads, Appts, & Sales 18.05.2022

Google Ads for Contractors | Generate More Leads, Appts, & Sales Join Joseph and Google Ads Expert Ed Stapleton as he shares his best practices for getting results with your Google PPC Advertising. Ed is the founder of ClicksGeek. They’re a Google partner agency, helping their clients to optimize their ad campaigns to get the best results. What Ed shares in this video are some strategic tips f...

74. Why You Need Marketing Training | Elizabeth Lytle from Contractor Dynamics 10.05.2022

Why Do You Need Marketing Training? Contractor Dynamics Client Success Director Elizabeth Lytle shares some key insights that will help any contracting company take more control over their marketing and over their growth. Elizabeth leads our training team that provides industry-leading marketing training for growth-minded construction companies. In this discussion, she shares some of the key chara...

73. #1 Social Media Marketing Misconception | Construction Marketing Strategies 05.05.2022

1 Social Media Marketing Misconception Don't make this mistake that too many contractors make! There are no shortcuts. You need a long-term strategy, and you need to have a process for continually analyzing & adjusting. Learn More About Our Marketing Training Program >>> 📷Learn to Create Consistent Sales Opportunities from Social Media

72. How to WIN With Marketing on a Small Budget | Contractor Marketing Strategies 03.05.2022

How to WIN With Marketing on a Small Budget This is how you win with marketing, regardless of whether you're a startup with a small budget or a large company with a big budget and team. Bottom line: you can't just throw money at a problem! You need to invest in building your brand with content and marketing that will differentiate your company and get in front of the right people consistently. Wha...

71. Grow Your Sales Career By Being a Trusted Advisor | Alex Kitcher of Contractor Dynamics 26.04.2022

Grow Your Sales Career By Being a Trusted Advisor Meet the Contractor Dynamics Team! Alex Kitcher is a Marketing Advisor for Contractor Dynamics. In this discussion, Alex shares his lessons from roofing sales and marketing sales, and what the keys have been for him to build successful careers in each area. Contrary to what most people believe (Always Be Closing!), Alex shares why expertise and emp...

70. How To Avoid Getting Taken Advantage of By a Marketer | Construction Marketing Tips 24.04.2022

How To Avoid Getting Taken Advantage of By a Marketer Let's face it - most marketers and marketing agencies are horrible. More importantly, here's what you need to do to WIN 🏆 with marketing... ...whether you're doing it yourself or hiring someone to do it for you. What Joseph shares in this video is what 99% of marketers miss, and why 99% of them are incapable of getting results for their client...

69. 5 Things Roofing Sales Reps Get Wrong | Home Services Sales Strategies 19.04.2022

5 Things Roofing Sales Reps Get Wrong | Home Services Sales Strategies As a home services sales rep, you might be getting a few of these things wrong on a consistent basis, without even realizing it. And how many missed sales is that costing you? In this interview, Chuck Thokey outlines the Top 5 Things Home Services Sales Reps Get Wrong - and how to get them right! This one is a note-taker. Buckl...

68. Be Intentional With How You Invest Your Time 15.04.2022

We're overwhelmed. We're busy. We want to get all the things done. But there never seems to be enough time in the day. If we want to have an IMPACT, we must be intentional with how we are investing our time, energy, and money. And we must constantly be reviewing the game film to ensure that we're investing in a way that is in alignment with our vision and our mission. If you found value in this, p...

67. Work ON Your Business, Not IN Your Business | A Construction Company Built on Core Values 01.04.2022

Work ON Your Business, Not IN Your Business | A Construction Company Built on Core Values What a journey Sam Kaufman has been through! He is at a level in his construction business that most owners dream of. But he didn't start out that way. Join this discussion to hear how Sam intentionally elevated himself to be a true CEO of On The Level Construction. Topics Discussed Include: - The importance...

66. Facebook Ads for Contractors | What You Need To Know 22.03.2022

Facebook Ads for Contractors | What You Need To Know Social Ads Expert Carson Nugent shares his best practices for getting results with your advertising. Carson is a marketing trainer at Contractor Dynamics, so he's in the weeds every day with our clients, helping them to improve their ad campaigns and results. What he shares in this video are simple things that 95% of contractors get wrong with t...

65. How to Start a Roofing Company | Roofing Brand Building 10.03.2022

How to Start a Roofing Company | Roofing Brand Building What does it take to start a roofing company the right way, with all the right systems in place and with a solid brand that attracts the right types of customers? Creating and distributing content that adds value to your market is one of the fastest and most effective ways to stand out from your market, cut through the noise, and build a cons...

64. Manage Your Priorities! Your Life Depends On It 04.03.2022

Your inability to manage your priorities is holding you back. It's time to get serious and hold yourself to a higher standard about aligning your daily activities with your priorities. If you want to have an IMPACT, you need to develop a vivid vision, get clear on your priorities, and be ruthless about your calendar.

63. How to Create Energy With Daily Habits | Personal & Business Productivity 24.02.2022

How to Create Energy With Daily Habits | Personal & Business Productivity Here's what Joseph does to create more energy every day to devote to making important decisions and moving big initiatives forward. Learn More About Contractor Dynamics >>> 📷How Roofing Companies Are WINNING With Contractor Dynamics

62. How to WIN Your Week | Personal & Business Productivity WINS 22.02.2022

How to WIN Your Week | Personal & Business Productivity WINS How do you plan your week to give yourself the best chance of success? Joseph shares his strategies with us in this brand new video. Be proactive, not reactive. Produce more, consume less. Learn More About Contractor Dynamics >>> 📷How Roofing Companies Are WINNING With Contractor Dynamics

61. Roofing Growth Plan | How to Delegate & Elevate 16.02.2022

Roofing Growth Plan | How to Delegate & Elevate Dave Owens of RoofCrafters shares the strategies he and his team have used to scale their roofing company to one of the largest in the Southeast US. If you feel stuck where you are, you need to watch this interview! Dave Owens RoofCrafters 📷Professional Roofing Serving the Southeast | Schedule an Inspection Now Learn more about our marketing tra...

60. The Roofing Industry's Most Unpopular Opinions 01.02.2022

What does it take to build a successful roofing company, that most people are NOT talking about? Join Joseph and Shane Campbell in this eye-opening discussion detailing how Green Knight Metal Roofing has become one of the fastest growing roofing companies in the country by focusing on decades-old business practices. Shane is a no-nonsense guy who focuses on core fundamentals (not shiny objects) to...

59. The Path To A Billion Dollar Roofing Company | Bartlett Roofing 13.01.2022

What does it take to build a billion dollar roofing company? It takes a big vision, focused leaders, and an committed team. Joseph Hughes welcomes Ashlyn & Doug Bartlett of Bartlett Roofing to the Nailed It! show. They discuss: - How to attract the best people to join your mission - How to retain top talent with your vision and growth trajectory - Why Brand Awareness is so important - Bartlett...

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