More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

Real talk time, a little off topic but important. Let's talk about investing in ourselves, and yes it's about more than money.  I'm sharing the 4 ways I make sure that I'm taken care of so that I can see the results I want from not just my business but my life. It's all about mindset, daily rituals, community, and creativity in this episode of Hit the Mic.   Resources Join...

Facebook rolled out some big changes to their live streaming option recently, and I'm ready to tell you exactly what that means for you.  We're talking about using Facebook Live in your groups, on your event pages, and even on your page. It's so amazing to see a network "keep up" with the evolution of how we consume content. Staying fresh and evolving, but make sure you do...

Recently I received an email from a listener who had noticed that videos that were well produced on Instagram were not getting the same engagement as photos taken on the run. That inspired me to talk about why perfection is sometimes the problem.  In fact I'm talking about a few ways that striving for perfection can be costing you and your business big time.   Resources Join the VIP Community...

Publishing content on LinkedIn used to be a privilege for the few, but now anyone can use LinkedIn to produce content and share it. In this episode I share the 3 things you must know about publishing content on LinkedIn.  We'll cover Why it's valuable? Do you need fresh content? Why it's a 2 way street of value   Resources Hit the Mic Backstage The Stacey Harris on LinkedIn See my L...

Facebook is changing everyday, but the value of it is still there. It becomes about evolving how you use the tool to make sure you're using it to power up your business and engage your audience. That's why we're covering the 3 mistakes you might be making on Facebook that cost you BIG TIME. We're covering To many groups Not using your page Boosting without thinking Resources Jo...

Ahh Facebook ads, the wonderful and incredibly complicated piece of marketing. Depending on who you talk to it's a huge waste of money or a critical part of growing their business.  I sit in the school that they're amazing and wonderful, when executed correctly. Meaning there are a few things you need to make sure you figure out FIRST.  Today we're going to cover the power of planni...

Holy episode 250! Thanks for listening and being a part of this community, I love doing this show!  Today we're talking about Q2 of 2016, but it could just as easily be any next season in your business. Maybe it's a new month, new 12 week year, or even a new week. The principles remain the same when it comes to making sure your marketing is ready.    Resources Join the VIP Community Hit...

I get this question so often, it's about time we bring it to the show. How do you outsource your social media?  I'm breaking down the three things you need to know. We'll start with defining some job titles, Virtual Assistant, Social Media Manager, and Social Media Strategist. We'll talk about goals and why they're CRITICAL to your ROI success. Finally we'll wrap up w...

Real talk time... social media is likely not your full time job. I mean, it actually is my full time job, and I'm still not on social media all day.  In this episode I'm giving you an inside look at my social media time, and getting super clear on how you can create the same process. If you're feeling like you're spending all your time on social media, or maybe you can't s...

Launching a podcast was a game changer in my business. Not so much because podcasting is the best thing ever, although it is, but because I started creating content in a way that was aligned with my voice. That's incredibly powerful. There are a few lessons I've learned a long the way, launching not only this show but Your Biz BFF . Today I share the biggest 3 things you MUST know about...

It's easy to fall into the race for the most followers, page likes, or subscribers. What's more difficult though is to make sure they're engaged, REAL supporters. To do that you have to step back from the follower count and dig into your analytics a bit. Find out how many are watching or listening, learn how many are clicking through to your website, opening your email, and commenti...

If you're not loving your current social media tool, and past tool reviews haven't done anything for you, today I'm brining you another tool! We're talking about Sendible.  Sendible is another social media management tool, and brings a lot of really valuable pieces together in a really easy to manage way. The best part, there is a 30 day free trial for you to get a feel for the...

I'm seeing a lot of talk in Facebook groups about ditching Facebook pages. That they don't have any reach, no one is seeing the content, and that people refuse to give any money to greedy Facebook. Here's the thing, Facebook, like you, is a business. In business the goal is to make money, and to make money Facebook needs to protect the users and the experience they have on the site....

Content is a powerful tool for providing your audience with value. The opportunity is missed though when you start creating content for the sake of content. So we're talking about the 3 things you MUST know about your content. Who's reading it? Frequency vs Consistency My favorite way to get it done Click play to hear more!   Resources Join the VIP Community Hit the Mic Backstage Grow Yo...

What's more important, your website or your social media? That was a question dropped in a Q and A I did in a Facebook group recently, and you know what, it's a GREAT question. Websites are important, but they're not easy to stumble upon. I'm breaking it all down on this episode. Resources Join the VIP Community Hit the Mic Backstage 3 Ways to Grow Your List with Facebook - Fre...

We're breaking down a few key pieces when it comes to branding because, real talk, branding is not set it and forget it. These are choices you need to make time after time as your business grows. We're talking why branding and marketing aren't the same thing, personal vs company branding, and why consistency is so important.   Resources Join the VIP Community Hit the Mic Backstage e...

Ahh the shoulds. This is a SUPER common should question, do you run your program as a live limited option or evergreen and always available?  Spoiler alert... there is no right answer. Yep, it depends on a few things, your teaching style, your students learning cycle, and where this fits into your revenue plans. I break it down in this episode with a few examples from my own business and a few pro...

We're breaking down a few key pieces when it comes to branding because, real talk, branding is not set it and forget it. These are choices you need to make time after time as your business grows. We're talking why branding and marketing aren't the same thing, personal vs company branding, and why consistency is so important.    Resources Join the VIP Community Hit the Mic Backstage...

If you're struggling to get visible you have probably spent time wondering WHY no one engages with you, and really wondering why no one sees your content. Today we're talking about the three pieces that are killing your visibility online, and best yet, we're fixing them too!   Resources Join the VIP Community Get your Backstage Pass Learn more about Social Pro Connect with Me Get YO...

One of the biggest complaints about social media is that it's a time suck. You hop in and you lose a few hours but you're not seeing results. Today we get real about why!  I'm giving you the three things you need to know to make sure you manage your time on social media and actually see epic results, yes it's totally possible and I'm amped to share it. We're going to...

I get the question a lot about why people actually need x network or social media at all really, and so today we break that down. It really comes down to three factors, connection, value, and visibility.  If you want more customers, word of mouth alone won't do it. You need to make it easy for those customers to share, but also you need to connect with more clients directly so you can really...

Over the last few months we've covered Hootsuite , Buffer , and Edgar ... today we're talking Sprout Social. Social media management tools are everywhere, seriously they're are hundreds of them, and that's because everyone has specific needs. So today I'm sharing with you another option. Check it out, if it's a fit go with it and rock it out. If not keep trying!    Re...

How's the return on your social media? I'm guessing you don't really know. Even if you have a number on the cost per click of your latest Facebook Ads campaign you still don't have a clear picture on what your investment actually is. Are you accounting for your social media management software? Or your virtual assistant or social  media manager? And the biggest one, are you tra...

Getting visible isn't always about getting naked and baring your soul. What it is about is giving your audience something REAL to connect with. An honest and true connection with YOU.  In this episode we're breaking down why it's scary, why it's critical, and why you don't have to get naked! I'm also using two of my favorite brand examples Gary Vaynerchuck and Apple.....

Growing your community and your network is a BIG part of your business growth. If you're not meeting people and connecting how can you expect people to get to know you? Today though I'm being REAL about why networking for me isn't about online vs in-person and a few of the things you MUST be doing to grow your network. We're talking about why people need to be treated as people...