More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

Social media changes all the time, it's why I built Hit the Mic Backstage, and it's why I do this show. So you can get the info that you need right now to make your social media the best it can be (and more fun too).  With that said, I'm trying something new this month, and if you like it, we'll keep it. Here are three things you MUST know right now. We're talking  Faceboo...

Speaking is a powerful way to grow your audience, and your business. During that window though you can use Twitter to really make sure you're connecting with the audience.  Giving them a way to be heard, to connect with you, and to get all of the value they need. Plus it gives you a way to connect with them, follow up with them, and really maximize the 20 - 90 minutes you spent on stage.    R...

Scheduling Facebook content is a big part of being able to produce quality consistent content to your Facebook page. And with more algorithm changes coming (don't freak out it happens all the time) it's more important ever that you be consistently engaging with your audience. Today I'm sharing 3 things you need to know about scheduling Facebook content in groups and to your pages so...

Instagram is giving marketers some new tools, and today I'm covering them with you.  We're talking business profiles, insights, and yes, even promoted posts.  Best of all, I'm sharing what this means for YOU. Resources Join us in Hit the Mic Backstage Instagram for Business Announcement Connect with Me Get YOUR question on a future episode Email me at  hello@thestaceyharris.com Twee...

Investing in your business is critical. We all know that moving our business forward means stretching, and a coach can be a really powerful way to do that. Real talk though, there are a few things to know BEFORE you invest in your next coach. I'm even sharing a story about finding my current coach. Resources Join us inside Hit the Mic Backstage Do I really need a coach?   The power of investi...

276 episodes and it's time to talk about audience growth. As much as I enjoy the sound of my own voice, I really don't think this show would be as much fun to do if you weren't listening.  That's why sharing your show with your community is SO important. The growth of your show will fuel the growth of your community, so make sure you're taking care of both by actually shar...

I started creating content in 2011, I got consistent in 2013. I haven't missed a post since.  And I have editorial calendars to thank for that, it's the KEY to me getting consistent content and value out for you guys. No doubts, no maybes, it's a MUST. That's why I'm breaking down how an editorial calendar keeps me on track, more creative, and how (and what) to use to get...

We know how important it is to create change in our business, but it's also really easy to stick to something even when it's not serving us anymore. That's what happened to me with my video show, Hit the Mic TV. In this episode I'm sharing why I decided to stop doing pre-recorded video content, and what I'm doing now.   Resources Join us inside Hit the Mic Backstage Connec...

Likes and follows don't always equal social media success. Sadly though I see folks all over starting like for like and follow for follow campaigns that leave EVERYONE frustrated.  That's why we're getting real about vanity metrics, and why they're not even good for your ego. Resources Join us Backstage Connect with Me Get YOUR question on a future episode Email me at  hello@th...

I'm getting a lot of tweets and emails and clients asking me if they're too old for Snapchat, and I have one very clear answer. NO. You're not too old for Snapchat. Listen in and you'll find the 3 reasons why you're not and how to get comfortable using this network. Resources Join us Backstage Ghostcodes Connect with Me Get YOUR question on a future episode Email me at  he...

It happens to EVERYONE, business slows down. For some it's because of the seasonal nature of the business, for others it's a lack of marketing. Real talk though, no business misses out on slow seasons. The important thing to do is know how to deal with them, and make the most of that lovely gift of time. So maybe you can make the most of your time when you get busy again. Resources Join...

A lot of us want more visibility, we want to connect with our community, and we want to really serve them. Ok so all of you better want that, otherwise this is going to be a really boring podcast. You wanting all of that is why I'm doing something I almost never do... I'm saying that something is less than optional.  That something.. live video. Now I'm not saying it has to be Faceb...

Facebook groups are a very popular way to grow your audience, and really get some traction on Facebook. They, like every other part of our business, need some attention to grow. One way to do that is by putting a little money on the table. Yep, investing is a fantastic way to grow your Facebook group. In this episode I'm sharing the three things you need to know BEFORE you start using ads to...

I've been obsessed with morning routines for a while. You hear a lot about them from just about every media source. You've seen the articles usually something titled "secret ways billion dollar business owners spend their mornings" or something like that. The thing is though you have to build your own and start trying things, this year that's what I've done. Today I&a...

That's one reason I LOVE Canva, it's brought basic design work to the every business owner. For those of us who could end up losing HOURS to Photoshop to create a basic Facebook cover image we're saved. Now I will say I don't think Canva is a replacement for graphic designers (in fact that's exactly what I said in the Canva episode  of Hit the Mic TV, but it's still a...

If you're spending time on social media (and I'm not sure why you're here if you're not) then you need to know if it's having an impact on your business. That means occasionally your social media time that is otherwise spent on group engagement and posting (or the occasional BuzzFeed Quiz) needs to be spent looking at what's working and what's not. In this episod...

I know you love your business, but you remember when you said you wanted a business because it meant more freedom? Well that might be a distant memory from where you sit now, but it's possible.  I take a pretty good chunk of time off every year. It's important for me to have times to relax (it fuels the hustle). I also build time into my business where I lean back a bit so I can build so...

Outsourcing your social media is likely on your to do list (or at least part of it), but hands down the most popular hand off is Facebook Ads. There is so much to learn, it's always changing, and the best way to execute ads can feel overwhelming to someone unfamiliar. When jumping into hire someone to run your Facebook Ads though it's about a few simple steps up front. Know your goals Kn...

One of the most common Instagram questions I hear is about scheduling to Instagram. Lots of tools are offering ways, but here is the deal, there is not a way to automatically post content through a third party tool. That however doesn't mean that scheduling is impossible.  That's what we're talking about today. I'm sharing a bit more about what I mean when I say it's flat...

Facebook groups are SO valuable for your business, and you're likely spending a lot of time in there. How do you feel about that time though? Do you feel like it's really moving the needle when it comes to business growth? Or do you feel like maybe it's a huge place where time goes to die? Either way you're likely right. Today, I'm pulling back the curtin and sharing how I...

I've known and worked with Julie Cottineau for a few years now. I worked with her on her social media as she was focusing on social media growth at the time because she knew she wanted to write a book. I'm proud to say her social media following (and value) has done nothing but grow the last few years, but even better than that yesterday she released her book.  Her book is twist: How Fre...

Scheduling your social media isn't about tricking your audience. It's not about pretending your engaged when you're not, and it'sNOT about bait and switch.  It's about making the space that allows you to really show upand really provide value. It's about connecting in actualrelationships because that's where the bonds are formed and that'swhere the game gets...

I love repurposed content, I love it HARD! It's a powerful wayto stay engaged on social media, provide value, and here's the dealvalue RARELY has a shelf life. I don't care about your industry,value, real value, can live on for a LONG TIME. Here's the deal when it comes to repurposed content, if you wantto establish yourself as someone who knows what they're talkingabout i...

One of the most common questions I get about running Hit the MicBackstage is how much time it takes to actually keep up withit. Between marketing it, customer service, and creating contentfor it, time can get away from you. So in the spirt of transparency I share some things you mustconsider before launching your membership community. We're going totalk about the power of keeping members, get...

Snapchat has been EVERYWHERE for the first 4 months of this year. And for the first time a lot of marketers are starting to take it seriously. Last year I shared that I was playing with Snapchat a bit, but just wasn't seeing how I could use it for my business. That has changed BIG TIME. Today I'm going to talk about the 3 things You MUST know about using Snapchat to market your business....