Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

In this episode of the Marketing That Leads Podcast I talk about how a blog helps you stay visible, even when you're going through a slow season or a hard period in life. Here's what to expect from this episode: Maintaining Visibility: Learn how to keep your business running and visible, even during personal challenges. Backup Plan for Coaches: Understand the importance of having a backup plan for...

#77 - How long does a blog take to give you results like leads and income? In this episode of the Marketing That Leads Podcast I touch on how long it takes for a blog to give you results, specifically for coaches, course creators, and service providers who want more leads and income. Here's what to expect from this episode: Blogging Myths: Debunking the myth that blogs take too long to show r...

In this episode of the Marketing That Leads Podcast we delve into my recent autoimmune diagnosis and how it has transformed my business and made me make an unexpected pivot. Here's what to expect from this episode: Business Adjustments: Understand the strategic pivots I implemented to reduce stress and maintain profitability. Profit Squeeze: Understanding financial challenges and how I handled the...

In this episode of the Marketing That Leads Podcast we delve into a personal story about my recent autoimmune diagnosis and what it means for my business. I know many of you are also managing health challenges while running your businesses, so I hope sharing my journey provides some insight and support. Here's what to expect from this episode: Diagnosis Journey: Learn how I discovered my autoimmun...

In this episode of the Marketing That Leads Podcast we delve into what to do if your blog is not seeing results. Whether you're active or not, this episode is for those who want to see their blog achieve its true potential. We'll explore strategies and insights to turn things around and help your blog thrive. Here's what to expect from this episode: Data vs. Feelings: Learn the importance of analy...

In this episode of the Marketing That Leads Podcast, we talk about the blog strategy for Coaches that drives sales to your offers. We talk about: Why having a blog is crucial for coaches , contrary to popular belief in the coaching industry. The importance of choosing one offer to focus o n and conducting deep market research to understand objections and questions. How to create an evergreen conte...

In this episode, I discuss how to create a high-converting quiz in a day to boost lead generation and engagement in your business.  Here's a sneak peek of the topics covered: Discover why quizzes are an effective lead magnet and why they boast high conversion rates. Learn about Interact, a user-friendly quiz-building platform, and its AI quiz builder feature. Understand the process of designi...

In this episode, I talk about how to increase your website traffic every month. The points we discuss: Learn how to create SEO-optimized evergreen blog posts aligned with your offers to attract organic traffic from search engines like Google. Discover how to leverage Pinterest to amplify your blog, podcast, and YouTube content, driving consistent traffic to your website month after month. Understa...

In this episode, we chat about what's working on Pinterest in 2024. I cover: Discover how to create pins leading to evergreen blog content aligned with your offers, driving consistent traffic to your website. Learn the power of leaning into trends on Pinterest and how it can rapidly boost your traffic by tapping into popular topics. Explore the importance of creating fresh content for Pinterest to...

In this episode, we delve into the systems you need desperately in your business.  What we chat about: Learn why having systems in place is crucial for achieving your business goals. Discover how lack of systems can lead to missed opportunities and lost revenue. Understand the difference between working in your business and working on it. Learn how systems can alleviate stress and bring clari...

In this episode, we chat about automations, specifically the three-step task automator you'll learn inside my new membership called EASE Club.  Here's what to expect from this episode: The importance of systems and automation in scaling your business. How EASE Club can help overworked coaches, course creators, and service providers achieve their income goals by automating manual tasks. Overvi...

In this episode, we chat about how you can stay consistently organized in your business.  You’ll hear about:  Strategies to maintain organizational consistency, even when faced with challenges. The importance of setting up systems and automations to streamline your workflow. Practical tips for organizing digital files and prioritizing tasks effectively. Real-life examples and personal an...

In this episode, we dive into how lacking systems in your business can limit your client load or new course students.  I cover: The importance of systems in handling new clients or course enrollments efficiently. How manual tasks can lead to scrambling and inefficiency in managing new business. The benefits of automating processes like client onboarding and follow-ups. Personal experiences hi...

In this episode, we discuss the 4 step framework that allows you to automate your business to save time, and generate automated leads and sales.  We’ll cover: Joining the ‘Ease Club’ membership to get exclusive insights into replacing manual tasks with automated systems, boosting productivity, and hitting income goals effortlessly. Learning the importance of tracking time with tools like Cloc...

In this episode, we discuss the benefits of tracking/categorising tasks, simplifying workflows, and delegating responsibilities so you can save time. We go over: Using systems and automations to improve productivity and reduce time-wasting tasks. Importance of tracking time with tools like Clockify to understand where time is spent, identify tasks that can be automated or delegated, and simplify w...

In this episode, I share insights on how to effectively organise and plan launches for bootcamp events or otherwise. We’ll focus on what systems I have in place that eases the process for my own business. We’ll cover: Significance of organisation in reducing stress during launches, allowing for full energy and focus, which ultimately leads to bigger launches and better outcomes Key strategies such...

In this episode, I give you my top tech programs that make my business automated, systemized, and simple. Steal my tech stack that’s designed to save time, reduce stress, and enhance sales. We go over : An overview of my tech stack and why I choose them for my business The best project management tool that serves as a centralized hub for team collaboration and task management The best automation w...

In this episode,we chat about the value of an onboarding system that will give you a massive amount of data to steer your business into getting more dream clients and more sales. This simple system will optimize sales, clarify messaging, and enhance client satisfaction We dig into: Getting into your current client's head to attract more dream clients and tailor your messaging The power of an intak...

In this episode, we question the importance of SEO in your blogging journey. Is it necessary? Will it make or break your business success? We’ll talk about it all in this bite-sized episode. You’ll hear about: Demystifying SEO and the techniques that can automate lead and sales generation How applying SEO to your blog posts saves you hours of hassle and stress in the long run The simplified strate...

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 4 of the ‘Skyrocket your Sales with Evergreen Content’ Bootcamp. In this episode, we dive deep into the behind-the-scenes of a real-life 7-figure strategy that not only helps you hit your launch goals but also allows you to take up to three months off without sacrificing business success. We cha...

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 3 of the ‘Skyrocket your Sales with Evergreen Content’ Bootcamp. In this episode, I reveal the not-so-secret tool that will take the need for social media out of the equation. You’ll have a business on autopilot and your dream leads falling into your lap (and funnels). The juice: The one thing t...

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 2 of the ‘Skyrocket your Sales with Evergreen Content’ Bootcamp. In this episode, we discuss the three types of evergreen content that can be used in a business: podcasts, YouTube content, and blog posts. We explore the pros and cons of each type and emphasize which of the three has the highest...

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 1 of the ‘Skyrocket your Sales with Evergreen Content’ Bootcamp. In this episode, I cover the five main reasons why a business can't scale without evergreen content. Unless you have piles of money to burn on ads and all the time in the world to kill, evergreen content is the only way your busine...

In this episode of our marketing podcast, we talk about the impact that evergreen content has on your business and life. We aim to make social media a CHOICE not a NEED for your business in 2024. Evergreen content is so important for a healthy business and a healthy life because it truly gives you freedom and space. The points we discuss: Envisioning a life of stripe notifications while relaxing o...

In this episode of our marketing podcast, we focus on creating engaging evergreen content that drives sales and conversions. We get into WHY evergreen content is key to scaling a business and why it should be planned from the start.  What we chat about: Importance of understanding your audience Using effective market research strategies Implementing a five-step process (purpose, obstacle, vis...