Marketing Over Coffee

In this Marketing Over Coffee: Guest Stephan Spencer brings us up to date on SEO and the new edition of his book The Art of SEO Direct Link to File Brought to you by our sponsors: The Mailworks and Marketing Architects Yes, it's a large book - you can get the early raw version from O'Reilly now at this link So many things have changed since the last version His agency NetConcepts - Doing SEO holis...

In this Marketing Over Coffee: In this episode learn about Thought Leadership, Email Reputation, Better Videos, and more! Direct Link to File Brought to you by our sponsors: The Mailworks and LinkedIn ! What did we learn at MarketingProfs B2B? Replies to improve your email deliverability 7:25 Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mail...

In this Marketing Over Coffee: In this episode best-selling author Jay Baer talks about his new study: The Time to Win! Direct Link to File Brought to you by our sponsors: The Mailworks and LinkedIn ! The Time To Win How has the pandemic changed our notion of time? How does speed affect Customer Experience (CX)? 6:48 Get the high ROI only direct mail can deliver, work with a full service direct ma...

In this Marketing Over Coffee: In this episode learn about Google Tag, BIMI, AirPods Pro 2 and more! Direct Link to File Brought to you by our sponsors: LinkedIn and Trust Insights! Apple adding BIMI (Brand Indicators for Message Identification) - Currently used only by 9% according to Litmus - How to set up BIMI (step 1 SPF, DKIM, and DMARC. LOL) The new Google Tag. Really? Simo Explains 5:49 Get...

In this Marketing Over Coffee: Ann Handley stops in to talk about the new edition of her book Everybody Writes ! Direct Link to File Brought to you by our sponsors: The Mailworks and LinkedIn ! We learn all about the completely revised Everybody Writes! What's been going on at the Market Basket over the past 4 years? Email Newsletters as a major outlet for business writing - Check out Total Annarc...

In this Marketing Over Coffee: In this episode learn about Content Marketing World, Social Media Engagement Rates, Figma and more! Direct Link to File Brought to you by our sponsors: LinkedIn and Trust Insights! Live events are back! Chris at Content Marketing World The Great Churn is real Ashley Zeckman nails it, that relationships are not campaigns. Andy Crestodina solid: Specificity correlates...

In this Marketing Over Coffee: In this episode learn about camera, microphone and lighting for your home studio and more! Direct Link to File Brought to you by our sponsor: LinkedIn Upping your audio and video game Say no to virtual backgrounds Roomrater Kerry Barrett - Helping you look good on video Get a Logitech Brio Plexicam - the less hassle teleprompter alternative Get Blackout Curtains and...

In this Marketing Over Coffee: In this episode author CJ Gross talks about his new book on Diversity, Equity, Inclusion, Mentoring and more! Direct Link to File Brought to you by our sponsors: LinkedIn and Trust Insights! This Atlanta Zip Code will take 13 years off your life Some of the conversations in the DEI space are not healthy, and are often polarizing. This book seeks to address this. What...

In this Marketing Over Coffee: In this episode learn about Private Social Media, AI Image Generation, and more! Direct Link to File Brought to you by our sponsors: LinkedIn and Trust Insights! Private Social Media Stable Diffusion for AI Image Generation LinkedIn  –  We've got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign...

In this Marketing Over Coffee: In this episode learn about Unstoppable Pumpkin, Discord, AI Generated Images and more! Direct Link to File Brought to you by our sponsors: LinkedIn and Trust Insights! Pumpkin Spice Time - Squishmallow Discord You need to get familiar with Discord 7:15 LinkedIn  –  We've got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad...

In this Marketing Over Coffee: In this summer special learn about all the tactics you can use to market a book! Direct Link to File Brought to you by our sponsors: LinkedIn and Trust Insights! LinkedIn  –  We've got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign:  Click here to get a $100 for your first campaign! The Analy...

In this Marketing Over Coffee: In this episode learn about Gladwell on Virtual Work, Multimodal AI, Yacht Rock, and more! Direct Link to File Brought to you by our sponsors: LinkedIn and Superside ! Chris at MAICON Multi-Modal - Type in text, get a photo. SEC in on Rally, crackdown on digital currencies might be illegal outright 7:56 LinkedIn  –  We've got a special offer for  Marketing over Coffe...

In this Marketing Over Coffee: In this episode Brooke talks about her new book on how to connect, converse and covert! Direct Link to File Brought to you by our sponsors: Zapier and LinkedIn Conversations that Connect on Amazon or grab the first chapter for free at bit.ly/B2book Starting with her work for the Cystic Fibrosis Foundation - Generating awareness before Facebook Ads or Pages were a thi...

In this Marketing Over Coffee: In this episode learn about Accessibility, Disinformation, Skimpflation and more! Direct Link to File Brought to you by our sponsors: Superside and LinkedIn Now in streaming video! Accessibility - Search Console, W3C, A11y, IBM's Able 7:20 You need a video or design ad for your next campaign, and you need it done by yesterday… But there's nobody on your team with the...

In this Marketing Over Coffee: In this episode learn about Escape Games, Virtual Events, and more from Jonathan Murrell, co-founder and CMO of The Escape Game! Direct Link to File Brought to you by our sponsors: Superside and  Wix ! Learn more at: TheEscapeGame.com and TeamBuildingHub.com Transitioning Escape Rooms to Virtual for Disney, Amazon, the San Francisco 49ers and more! Catching the conce...

In this Marketing Over Coffee: In this episode learn about CoTweets, Missing Search Console Terms, Gear and more! Direct Link to File Brought to you by our sponsors: Superside and Trust Insights Twitter deal not happening? Twitter testing CoTweets Gen Z vs. Millenials 8:06 You need a video or design ad for your next campaign, and you need it done by yesterday… But there's nobody on your team with...

In this Marketing Over Coffee: We're resting this week, we hope you do too! Direct Link to File Brought to you by our sponsor : LinkedIn John's doing the Global Week of Rest But he is using his time off to update the audio workflow, this episode is the first on the new hardware! Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: In this episode learn about Seth's Collaborative Project on Climate Change Direct Link to File Brought to you by our sponsors: Superside and Zapier Get the Carbon Almanac here More than 300 people from 40 countries to create a 97,000 word compendium Stop arguing with the people in the back row 10:31 - 11:13 You need a video or design ad for your next campaign, and yo...

In this Marketing Over Coffee: In this episode learn about Crypto hit, Google LaMDA, Ecosia and more! Direct Link to File Brought to you by our sponsors: Terminus and Trust Insights Tough run for Crypto Starlink for work at home Is Google LaMDA sentient? 9:10 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing and sales teams work together, helpin...

In this Marketing Over Coffee: In this episode learn about Keynote Captioning, Email Images, Server Side Google Tag Manager and more! Direct Link to File Brought to you by our sponsors: Terminus and Wix Real time close captioning and translation in PowerPoint PowerPoint vs. Keynote 6:32 - 7:46 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing an...

In this Marketing Over Coffee: In this episode learn about Cornett owner Christy Hiler and the Until You Own It Initiative Direct Link to File Brought to you by our sponsors: Terminus and LinkedIn The path to Cornett Transitioning from delivering service to giving strategic guidance 8:55 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing and sale...

In this Marketing Over Coffee: In this episode learn about AI Generated Copy, GA4 for Marketers, Digital Ad Antitrust and more! Direct Link to File Brought to you by our sponsors: Terminus and Zapier Bill Slawski recently passed away , you may know him from SEO by the Sea - Danny Goodwin on obituary spam LightSpeed and Grammarly 7:33 Terminus – the marketing platform for efficient revenue growth....

In this Marketing Over Coffee: Learn About The New Book from the Most Legendary Name in Branding Direct Link to File Brought to you by our sponsors: Terminus and LinkedIn What's happened since 2017? Link to previous interview The Book: Why Design Matters: Conversations with the World's Most Creative People How'd you trim it down to the 55? Art Direction and Photography for the book 8:54 - 9:54 Ter...

In this Marketing Over Coffee: In this episode learn about Leveling up Twitter Chat, Culture of Trust, Quantum Machine Learning and more! Direct Link to File Brought to you by our sponsors: Terminus and Wix Twitter Deal on Hold Is Culture of Trust the answer to The Great Resignation ? 7:56 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing and sa...

In this Marketing Over Coffee: In this episode learn about The Future of Twitter, 360 Cameras, Bad Advice and more! Direct Link to File Brought to you by our sponsors: Terminus and LinkedIn Marketers split Elon Musk buying Twitter You can now remove Google results that contain personal info 7:45 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing...