Marketing O'Clock - Digital Marketing News

Google’s Consent Mode V2This week on Marketing O’Clock, we have a special guest to help you make ConSense out of Google’s Consent Mode V2 Announcements. Plus, Reddit makes an AI-nonymous deal to provide Reddit user responses into a large language model. Then, Google Ads’ sales team is up to their dirty tricks again, this time in Gmail inboxes. SAVE YOUR GA3 DATA - https://uadataextract.com/ Take t...

Google Pulls Back on Web Story Placements This week on Marketing O’Clock,  Is Google closing the book on Web Stories? Plus, Google launches a Brand new update to LSAs and Google has a Pinteresting new advertising partnership. SAVE YOUR GA3 DATA - https://uadataextract.com/ Take the Marketing O'Survey - https://survey.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Disc...

Enhanced Conversions in Microsoft Advertising This week on Marketing O’Clock, some updates are coming to Microsoft Ads that will enhance the experience. Then, Google unveils a reBard of its AI chatbot. Plus, who took the cookie from the cookie jar? The UK’s Competition and Markets Authority, that’s who. Google ‘cannot proceed with third-party cookie deprecation’ in the UK until they address privac...

Single Headline RSAs, Campaign-Level Headlines, & More Google Ads Announcements This week on Marketing O’Clock, If you like it then you better put a pin on it! Google explains why you might see single-headline RSAs in the SERPs and other changes to search ads creative. Then, TikTok is testing new ways to make posts shoppable. Plus, we’re shocked to learn that Google CPCs are going up. WIX.com,...

Conversation stA(I)rter. Google Ads’ AI-driven Conversational Experience Rolls Out This week on Marketing O’Clock, Chalk it up to Conversational Experience. Google Ads is rolling out their AI-powered campaign setup tool. Plus, LinkedIn is LEADing the way for B2B advertising with sponsored post ad format. Take our survey - http://survey.marketingoclock.com/ Visit us at - https://marketingoclock.com...

Immoral Support | Google Ads Advertisers are Fed Up With Customer Service Google Ads Advertisers are Fed Up With Customer Service This week on Marketing O’Clock, We find out why Google Ads customer service is hardly serving customers. Plus, a new Google Ads campaign feature is making headlines. Then, Google announces more layoffs. Visit us at - https://marketingoclock.com/ Join our Discord Communi...

New Story oVERGEneralizes Google (and SEOs) Impact on the Web This week on Marketing O’Clock, A new article on SEO has us on the Verge of our sanity Then, We *check out* the changes coming to Microsoft Advertising’s hotel ads. Plus, TikTok adds some new Partner Tools, for Good Measure. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Joi...

That’s the Way the Cookie Crumbles | Chrome’s Third-Party Cookie Phase Out Has Begun Me want privacy! Chrome’s third party cookie phaseout has begun. TikTok has a new AI Creative Assistant that AIms to help you with content ideas. Plus, no more missing links? We’re unpacking Facebook’s new Link History settings. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://communi...

This week on Marketing O’Clock, Google will let you ADjust your ad copy from the SERPs.  @lilyraynyc found a SERPrise, lots of spammy search results on Google. Plus, POV: TiktTok lets creators see analytics on desktop devices. Intro - 00:00 📰 Main News Edit Ad Copy in the SERPs - 5:02 Lily Ray found a landfill of spam in the SERPs - 8:23  TikTok is improving tools for creators and marketers- 12:4...

The 2023 Clockscars Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Join Marketing O'Pick'em (NFL picks) - https://www.runyourpool.com/p/j/fb9b6d706ebf46cc931ea45ab3668e47

Coming Soon! Longer YouTube TV Ads Is this what streams are made of? YouTube announces fewer (and longer) ads on the TV app. It’s “Open” season for local SEO. Plus, X is going the extra StreamYard with a new integration for livestreams. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Join Marketing O'Pick'em (NFL picks) - https:...

This week on Marketing O’Clock, If you want no part(ner) of SPN placements, Google Ads may now let you opt-out. We say “yes!” to the new YouTube Engagement campaign subtype in Google Ads. Plus, Google Ads is rolling out their verified advertiser badge and they are playing favorites. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Join M...

On this week’s show, Google Announces Gemin(A)I - a new AI model that they say is smarter than you. New Reddit ad placements put your ads at the center of the conversation. Elon Musk slings X-rated insults after large advertisers stop spending on the platform. Plus, Google confirms that Supplemental feeds are coming to GMC Next and new advertiser audience capabilities are coming to LInkedIn. SAVE...

Google Search now supporting Discussion Forum and Profile Page Data Google Search now supporting Discussion Forum and Profile Page Data This week on Marketing O’Clock, get rich or data tryin’, profiles, discussions, forums and organization structured data is here. Plus, a new addition to video campaigns is coming to Google Ads - and we’ll give you the long and the SHORT of it. Also, Chrome is wher...

Sam Altman is Back at OpenAI This week on Marketing O’Clock, OpenAI retAIns Sam Altman after a shakeup with the board of directors. Plus, Google Ads may be launching a new tool called “Solutions” and we might have a problem with them if they’re replacing scripts. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Join Marketing O'Pick&...

Notes in Google Search Results This week on Marketing O’Clock, if you Love Notes, you’ll love the latest Google Search test. Plus, where Google leads you can follow with a new “Follow” button in search. Plus, you were nAIeve to think there wouldn’t be more ads in Google’s Search Generative Experience. ------------------------------------------------------------------------- Intro - 00:00 📰 Main N...

This week on Marketing O’Clock, we’re in San Diego recording with a very special guest! First, let there be Grok! X announces it’s NSFW chatbot. Plus, Google wants you to shake your assets up with asset generation in Performance Max. And Google is making a big change that could make them a lot more AdCents. -------------------------------------------------------------------------------------------...

Search Themes for Performance Max in Google Ads On this week’s show, I scream, you scream, we all scream for search themes! Google Ads’ Pmax Beta has us feeling cautiously optimistic. Plus, you can’t DOJ the latest updates from Google Vs USA and we want Google Ads to keep their “pause” off our accounts! Merch - http://shop.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Di...

Google’s Local Service Ads Update #google #googleads This week on Marketing O’Clock, Google’s LSA update pushes users to contact your competitors after conversion. Maybe she’s born with it, maybe it’s Google’s new AI beauty features. Plus, Google Ads’ new Skillshop Certification requirements are certified stupid. Shake the cushions MOC merch - http://shop.marketingoclock.com/ Visit us at - https:/...

Google Tests Discover on Desktop Homepage This week on Marketing O’Clock, Is Google going DiscOVER board? Find out what they’re Feeding to desktop users now. The latest updates from USA Vs. Google is causing “perception problems”. Plus, talk a’bot a money grab! X may start charging new users to cut back on bot traffic. Shake the cushions MOC merch - http://shop.marketingoclock.com/ Visit us at - h...

Google Ads Data Manager is Announced This week on Marketing O’Clock, it’s our 300th episode! We’re managing our expectations as Google Data Manager is announced. Plus, Google Ads supplies Demand Gen campaigns to all advertisers and the latest from USA vs. Google. Shake the cushions MOC merch - http://shop.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Discord Community -...

This week on Marketing O’Clock, we Reddit between the lines to give you the latest advertising news from Reddit. Plus, ChatGPT can now take you straight to the source with direct links and Google may be hiding some skeletons in the closet this spooky season. Shake the cushions MOC Merch - http://shop.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Discord Community - http:...

Microsoft Advertising Announces New Ads in Bing Chat & More Generative AI Features This week on Marketing O’Clock, should we call it Microsoft Chatvertising? Microsoft announces new ads in Bing Chat and other AI features. Plus, more reactions to Google’s auction tinkering, Google results are making a cameo in TikTok search pages, and an ex-Googler is causing ConTRoversy, saying that clicks DO...

Google Executive Admits to Bid Increases To Hit Quarterly Goals #google Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/Join Marketing O'Pick'em (NFL picks) - https://www.runyourpool.com/p/j/fb9b6d706ebf46cc931ea45ab3668e47 This week on Marketing O’Clock, Google admits to "shaking the cushions" to meet revenue targets a...

Toking Shop: eCommerce is Finally Coming to TIkTok This week on Marketing O’Clock. POV: TikTok finally gets eCommerce features that brands have been waiting for. YouTube rolls out “simplified” ad controls that are simply misleading. Traditional ad spend is growing “under the influence”r ad spend. Plus, We have no “issues” with Merchant Center integrated reports in GSC. Join Marketing O'Pick&#3...