Marketing Made Easy for HR Consultants

In this episode, we dive deep into alcohol and why you might want to give it up. Tune in and discover: How to handle nights out and the tricky questions that come when you say, “I’m not drinking.” The truth behind the industry’s claims about alcohol – and why they’re not as accurate as you think. Is giving up alcohol really that hard? It might be easier than you think, depending on a few key facto...

This episode is all about alcohol and the damage it's doing to you, your business and your life. So tune in and discover: How even the smallest amount of alcohol disrupts your ability to be the best version of yourself. What alcohol costs you - and it isn't just the cash in your pocket. Alcohol is relatively safe, right? WRONG. It actually kills more people than EVERY OTHER DRUG ON THE P...

Wanna build your business for half price? Then check out this mini bonus podcast. And then join the fun here . Want my help getting more leads and clients for your HR consultancy? 1️⃣ Start with the book — The Complete Guide to Building a £70K HR Consultancy Discover the Client Control method so you attract better clients, win more valuable projects, and charge what you’re worth. 👉 https://theinf...

We’ve all been there—staring at a blank screen, willing the words to appear. You know you need to put out content to attract clients, but no matter how much time you spend, the words just won’t flow. So you procrastinate. You second-guess yourself. And before you know it, another week has passed without a single LinkedIn post, email, or blog. But what if you could get high-quality content written...

In this episode I'm joined by Sara McCracken to discuss using PR strategically in your marketing and why it can be so important for your business. So tune in and discover: Why strategically using PR in your marketing can be SUPER helpful when it comes to getting leads and clients. What awards to try and win - and which to avoid (You shouldn't try and win any and every award!). Where PR i...

In this episode I'm joined by Libby Langley to discuss being authentic in your marketing and why it's so important. So tune in and discover: Why being authentic in your marketing is ESSENTIAL to your success in marketing (even if you don't know what it is). What authenticity in marketing is - and what it looks like. Where you can do your best marketing (and it doesn't have to b...

This episode is specifically for those who want to know what to expect when they join The HR Business Success Squad. So tune in and discover: The exact steps you'll take when you join The HR Business Success Squad. What videos and walkthroughs you'll get access to to help you grow a powerful HR Consultancy. Where The HRCCCCS and The HR Business Success Squad differ. Why Lead Gen is the m...

On the fence about joining The HR Business Success Squad? 🤔 Then check out today's podcast. 🎧 You'll discover: 👇 How "The HR Business Success Squad" will make your professional and personal life 10x better. 🚀 What you can do with your 1:1 coaching call if you want to. 📞 The secret to building a successful HR Consultancy. 🤫 Why you should join The HR Business Success Squad...

This podcast is all about the harsh reality of being a self-employed HR Consultant and how to overcome the difficulties you'll no doubt have encountered, or will encounter. Here's what you'll discover: The Truth About Being Self-Employed – Why running your own business isn’t all freedom and fun like people think it is. Surviving the Feast or Famine Cycle – The simple solution to ens...

This week's podcast is a little bit different than normal. Instead of a discussion about marketing, sales or personal development you're gonna hear from Andrea who I've been working with for the past 8 weeks. We talk about... What it was like to work with me for 8 weeks. The most surprising part of working with me. What could've gone better. What went well. How we met. Her expe...

In this episode you'll discover more about how my membership programme works - and why you should join it. What level of support to expect (Hint - it's a lot). Why I only work with 8 HR Consultants in each cohort. What's covered in the programme and how. The missing ingredient from most programmes that takes centre-stage in this programme. Why I say I can help you earn £70K or more...

In this episode you'll discover more about my big promise - how to earn £70K as a HR Consultant: How to become the go-to consultant for high-paying clients. The secret to creating irresistible marketing messages that grab attention and generate leads. What the best lead generation method to tap into is — that doesn't waste time or money. Why learning to sell is essential (and easier than...

In this episode you'll discover why you should come along to my upcoming FREE 3 day workshop in October including how to: Unlock proven strategies: Discover actionable techniques that successful HR consultants use to attract leads and convert them into high-paying clients. Avoid common pitfalls: Learn the critical mistakes that many consultants make in their marketing and sales processes—and...

Ever received something unexpected and “lumpy" in the post?  Something you know isn’t just a letter… but you have no idea what it is…  Or who it’s from? Exciting isn’t it? Kinda like Christmas or your Birthday. And that excitement gets you to open the package with glee and anticipation. Well, that’s the beauty of lumpy mail:  An underused-but-compelling lead gen strategy that could be just th...

The HRi have their annual conference on September 27th and this episode is dedicated to celebrate that and to try and persuade you to come along! As such, I'm joined by Mary Asante, CEO of HRi and Charlotte Allfrey, Operations Director to discuss the event and what you'll get out of it if you join in the fun. We'll be talking about... The 6 Speakers and what each Speaker will talk a...

HR Consultants often go self-employed because of a love for what they do, coupled with a desire to forge their own path. Which is admirable, amazing, and I love seeing people take this bold step. But here’s the thing:  Being an expert HR consultant doesn’t guarantee you’ll get all the leads and clients you need to earn the money you want. In fact, going self-employed turns into  a prison for many...

If you’ve heard me bang on about how you need a niche if you want to hit £70K or more, but you have no idea where to start… Then this episode is the one for you, my friend. And if for some reason, you haven’t heard me bang on about needing a niche, and you’re here just because you’re curious what a niche is and why you should have one… Then this episode is the one for you, my friend. So strap your...

This week's podcast is something a little bit different to normal. Rather than listening to me drone on about an element of marketing, sales, copywriting or personal development... you're gonna get access to footage of a real-life consultation call with one of my clients, Ruth Barker Magowan. So tune in to discover what Ruth struggles with... how I help her... the advice I offer... and a...

Your website is your second most valuable business asset. Done right, it can bring in leads and clients on autopilot - even while you’re busy elsewhere. But most HR consultants' websites fail at this. They’re bland, boring, and sometimes even plain ugly. That’s because they’re missing up to 16 critical elements that turn casual visitors into paying clients. And if your website isn’t consisten...

In this episode, we're joined by Style Guru, Lisa Gillbe and she's on hand to share all sorts of style tips for HR Consultants. So make sure to tune in and discover: 👉 Why what you wear is as important as what you say. 👉 The 3 things to consider BEFORE going shopping for a new wardrobe. 👉 Where to find your perfect style if you've no idea where to start. 👉 How to command respect...

Last week I ran my first ever webinar so I wanted to share a quick episode with you to share my thoughts, feelings, and reflections on it. Additionally, here's what you'll discover: The most important thing to consider before deciding to host your own webinar. Whether hosting is a good idea for you as a HR Consultant and whether it'll generate leads, clients, sales and profits. The...

HR Consultants typically go self-employed because: They love HR. They want more flexibility in their life. They want to be their own boss. They DON’T go self-employed so they can become an expert marketer. But when one goes self-employed, one needs to do their own marketing. And the lack of knowledge in this arena means most HR Consultants struggle to get the leads and clients they need to build a...

Does any of this sound familiar? Paralysed by “Blank screen syndrome,”  knowing you need to write that website page to make sales, but not even knowing how to begin… Posting on LinkedIn (because that’s what you’re supposed to do,) but getting crickets for the umpteenth time in a row. Spending hours creating a proposal doc for a potential perfect-fit client, only to be ghosted… Again. If so, then i...

One thing I hear repeatedly from HR Consultants is their struggle with lead generation. And that’s completely understandable. After all, no HR Consultant went into self-employment so they could work in marketing. But unfortunately, all business owners have to do their own marketing. And that includes HR Consultants. See, without marketing, there’s no sales - and without sales, there’s no business....

In this episode you'll discover: 👉 Why you need to identify your Big Domino so you can 10x the success of your HR Consultancy. 👉 The 5 major insights I got from Europe's biggest marketing conference which you can discover for free and use to increase your clientbase. 👉 What the Brad Pitt experience is and how you can use it as your sole marketing strategy to get clients for your HR Co...