Marketing and Margaritas

Today's episode is all about SEO and if it's dead. Listen in as we discus a somewhat controversial topic that has been circling the internet of late and our opinions on this topic. Enjoy! Ps. come and get social with us: @marketingandmargaritas_ @made_creativeco @ruby.consultants

In today's episode we discus which programs we love (and not so much!) when it comes to websites, course builders, email marketing/ CRM providers and social media tools. We discus the Pro's and Con's and what to look for for both e-commerce and service based businesses. Enjoy! ___ Ps. Are we social yet? Come over and give us a follow and say hello! @marketingandmargaritas_

In today's episode we discus the exact Marketing Strategies and Funnel that are working in both of our businesses; Made Creative Co and Ruby Consultants, right now. We take you through each stage of our Marketing Funnel and how we attract, nurture and convert our audiences. We also give you actionable steps if you would like to adopt our strategies and give them a go in your business too. Enjo...

An omni-channel refers to a marketing strategy that provides customers with a seamless and integrated experience across multiple channels or touchpoints. These channels can include physical stores, websites, social media platforms, mobile apps, and more. In today's episode we discus how having an omni-channel strategy in your business can help increase your sales and customers and how you can...

Social proof: the idea that consumers will adapt their behavior according to what other people are doing. In today's episode we discus what social proof is, how it impacts sales and different types of social proof you can use in your marketing. Enjoy! Ps. Are we social? Come and say hi over at @marketingandmargaritas_

Curious about Meta's new subscription-based verification? Want to know if it's worth the investment? In today's episode we give our thoughts on one of Instagrams latest updated. We discus: What it is Who it's available for The benefits of Meta verified Our thoughts and if we are going to apply Enjoy! ____ Ps. Are we social? Come over and have a chat with us over at @marketingandmar...

Welcome to today's podcast where today we will be discussing the role of User Generated Content (UGC) in marketing. We discus the power of implementing a UGC strategy across both e-commerce and service based industries and dive deep into strategies that we have both applied for various clients. Enjoy! ___ Ps. are we social yet? @marketingandmargaritas_ @rubyconsultants @madecreativeco

Welcome back to another episode of the Marketing and Margaritas podcast! In today's episode, we thought we would dive deep into 4 different marketing strategies that are working for different clients - ones that you can implement into your business too! Enjoy! Ps. Are we social yet? Make sure you come over and follow us at: @marketingandmargaritas_

In this episode, we dive into the world of Instagram Lives and how they can be used to effectively grow your ecommerce or service based business. We discuss the benefits of going live on Instagram, from increased engagement to building a stronger brand presence to overcoming objections and building trust quicker.  We explore the different types of content that work well on Instagram Lives, in...

Unless you have been living under a rock I'm sure you have heard the word 'ChatGPT' going around a bit lately...  In today's episode we have decided to take a deep dive into ChatGPT - what is it, how can you use it in your business, our thoughts on it and if we feel it's going to take away work from copywriters, social media mangers and marketers. So grab your pen and paper, let's get stuck i...

In this weeks episode we discus how to build your email list using an Instagram Giveaway. This strategy is great for both service and product based businesses and can be used with both an organic and paid strategy. Today we discus: - Why you should build your email list using a Giveaway - The exact steps to take to set up your Giveaway - How you can access super warm leads from this strategy - A f...

If you are looking to run a successful Instagram giveaway then this episode is for you! In today's episode we discus the exact steps, what to do (and what not to do) to host a wildly successful Instagram giveaway! ___ Ps. Are we social? Connect with us over on Instagram: @marketingandmargaritas_ @ruby.consultants @made_creativeco

Welcome back to another episode of the Marketing and Margaritas podcast! Today's episode is all about websites - and more specifically 4 website mistakes that are killing your conversations and therefore sales... This episode is for anyone who has a website or is in the early stages of business and is thinking of building a website - there's some gold in there for everyone! Enjoy! ___ Want to lear...

Believe it or not, it is that time of year again! Time to start thinking about how you will grow your business, attract more customers and drive sales for the coming year ahead. Ps. If you are watching this episode later in the year it will still give you a great step-by-step process to plan for success in business at any time throughout the year. A New Year is a great reason to plan for business...

2023 Marketing Trends & Predictions - today we wrap up our last episode of 2022 with our marketing predictions for what will be hot in 2023!

In today's episode we discus our top video strategies for service based businesses.

In today's episode we discus our top video strategies for e-commerce/ product based businesses.

Todays episode is all about TikTok vs Instagram reels - what are the biggest differences and where should you, as a business owner, be spending most of your time.

Should your business be on TikTok? In today's episode we discus if your business should be on TikTok and how to capitalise on this incredible marketing opportunity. We also discus the best type of content to use on TikTok and how you can create it. Grab you pens and paper, this is a juicy one! Ps. Have we got social yet? Come and say hi over at @marketingandmargaritas_

Instagram SEO. What is it and does your business need to focus on it? Short answer, yes. In today's episode we are going to be diving specifically into Instagram SEO and how you can optimise yours to be found on the platform.

Today's episode is Part 3 of our 'How to Build and Grow Your Email List' Series. In today's episode we discuss how you can use Paid Ads to grow your email list. We discus the different types of Ads you can use, how to set them up and the pros and cons of each. For anyone looking to grow their email list, this is a must listen! Enjoy! ___ Ps. are you following us on Instagram yet? Come and get soci...

Do you want to grow your email list? In today's episode we discus 7 different ways you can grow your email list using only organic traffic strategies. Today's episode follows on from last weeks episode which introduced the idea and concept of having a lead magnet and how to build yours plus your opt-in form. So if you haven’t yet listened to that episode yet, make sure you do so! Want to get socia...

Welcome to the first episode of this mini series on email marketing! In this episode we go through why you need to start using email marketing as a part of your strategy and the first step to take to start growing your list. So grab your pen and paper and get ready to take action! --- Get social with us

In this episode we interview the founder of Velo Beauty - Josie on the importance of setting up your start up for success.  We discus the importance of marketing for a new business and setting up your team from the get go.  As always, this episode includes strategies and take aways you can implement into your business right away! So grab your pen and paper or your iPhone notes and let's...

In today’s episode we teach you how to create a high performing landing page using our 7-step method.  These 7 simple steps will ensure you build a landing page that that is set up correctly to convert site visitors into paying customers. Enjoy! ___ Ps. are we Insta-friends yet? Come and say hello over at @marketingandmargaritas_