Market Like a Boss

Have you ever felt terrible after experiencing a certain level of success? Have you ever doubted yourself and felt like an imposter after achieving a big milestone in your life and business?  If so, you're not alone. This is what I call "Success Hangover", and I talk about it in this week's episode of the Market Like A Boss podcast. Success hangover happens to many high-achieving women...and I'm n...

MEET THE GUEST: Courtney Tarrant is a leading Facebook Ads expert who has managed over $2 million dollars in ad spend and has helped grow brands from six to seven figures and beyond.  She has extensive knowledge in the world of Facebook and Instagram paid advertising and works with successful ecommerce stores and online entrepreneurs helping them scale and grow their businesses beyond their wildes...

MEET THE GUEST: Kathryn Binkley is an Integrator/Digital COO for visionary, growth-minded entrepreneurs scaling from 6 to 7 figures and the host of the In Light of Success™ podcast. After 10 successful years in the marketing agency world, Kathryn ventured out to truly take control of the impact she could have on those craving success, flexibility, happiness and financial freedom. And she hasn't lo...

In today's episode, I talk about one of the top three questions that I get from women in business - how to share results without making any promises or guarantees. Landing your dream client requires talking about what you can do for them. But first, you have to know the difference between making a promise or guarantee versus just talking about results. Making a promise or guarantee is like saying:...

If you want to know how you can land clients faster without doing more work or spending more money, you don't want to miss this exciting episode of the Market Like a Boss podcast!  I have built a 6-figure business by showing up and going all in on my Facebook group. If it happened to me, it can happen to you too! So I'm sharing with you these 5 simple tricks to land clients faster that you can do...

How in the world is it possible to land multiple clients in one day?  It's completely possible for each and every one of you. In this episode, I talk about how to land your DREAM CLIENTS - people who are ready and excited to work with you. Not just one, but multiple dream clients in just one day.  A week before I recorded this episode, I landed 3 clients in one day for a total of 23K in sales. I d...

Have you been growing your Facebook group and wondering how you can make money from it? Have you been feeling like your Facebook group has turned into a waste of time? Then this episode is for you! Facebook groups play a huge part in my business. Having my own Facebook group - my own audience of dream clients - has been one of the main reasons why I've hit six figures, why I had my biggest month e...

The Market Like A Boss Podcast is back! It's time to reflect on what we have accomplished, as well as what went well and what didn't on the previous year. 2019 was huge for me because of all the amazing things that happened in my life and business. But it's not all rainbows and sunshines.. there were lessons that I needed to learn which I will share with you on our first episode for 2020.   Here a...

MEET THE GUEST: As a business and career coach, Coryn Quester helps aspiring and existing entrepreneurs bring the business of their dreams to life. Her mission is to help people understand that closing the gap between going from employee to entrepreneur is simpler than you think!  WHERE TO FIND CORYN ONLINE: Website - https://corynquester.com/ Instagram - @corynquester Facebook - @corynquestercoac...

Marketing can be scary if you're an introvert. Many of my clients are introverts, and even though I'm an extrovert myself, I understand how difficult marketing can be for an introverted person. That's why in this special episode, I talk about how to become confident in marketing the way YOU want...not the way someone else says you have to. Here are some of the challenges that you might be facing i...

MEET THE GUEST: Eden Fried ditched her plan to go to law school and started an online business instead. Fast forward a few years, and she's mastered the art of selling digital products online and now teaches other women how to turn their passions into products they can sell online, too. She's the host of the Rebel Boss Ladies podcast, the founder of Rebel Boss University (a membership community fo...

Rest is so underrated, especially in business. Not many people talk about it. Most of us are just hustling our way to success, and it is really exhausting.  On this episode of the podcast, I talk about why rest is so important in your marketing strategy. Contrary to what many believe, you don't always have to be in hustle mode in order to reach your goals. By doing less, your results will be bette...

I'm going to help you come up with new ideas for your content in just 5 minutes! This is an exercise that you can use and come back to at any time to help you come up with more content when you need it. So many women tell me they struggle to come up with what to say to their audience and they don't know what kind of content to put out there. This is going to solve that problem once and for all! St...

Today I am talking about why your marketing feels salesy. I want to let you know how you can turn things around so that your marketing feels genuine and authentic, and so you can land clients with confidence. I hear people say they're afraid to talk about what they do or offer a free call because they don't want to feel salesy. But ladies, we are business owners! And you have to sell and make mone...

Getting clients to come to you and ask how they can work with you is like the Holy Grail of marketing! It's a dream that many people have. So I'm going to share with you steps that you can take now to shift from having to go out and spend all of your time and energy looking for clients, to having people come to you and ask how they can work with you. The steps you need to take to get potential cli...

Today we welcome special guest Tara Bosler to the show! Tara is an amazing creative copywriter. She has the power to craft messages that connect with people at the emotional level. And when it comes to marketing, that is one of the most important things you can do. In this episode, Tara shares the top 2 common mistakes she sees other female entrepreneurs make in their copy and messaging: Skipping...

On this episode I talk about how to show up and act like a 6-figure business owner before you actually are one. We often talk about reaching the goal first and THEN taking the steps to get there. But how are you going to reach that goal if you don't know the steps to take? You reach your goals by truly stepping into that role before you've even made it. That requires the belief that success is on...

When I first started getting on the phone with potential clients I was closing 15% to 20% of the calls. Now I close nearly 80% and there are several specific reasons why. The things I'm talking about today are all related to marketing, not sales. For more information on sales, you can check out the conversation I had with Ryann Dowdy on Podcast Episode 31 . If you want to start closing discovery c...

Today I want to talk about what to do when your marketing isn't working. Because your success rests on how you handle yourself and the situation when things are not working the way that you want them to. "Marketing is not always rainbows and sunshine. There are going to be times where you feel like things aren't working." - Michelle Vroom When we feel like something's not working, our instincts te...

Today we welcome special guest Ryann Dowdy to the show! Ryann is a sales coach, revenue mentor, and founder of Uncensored Consulting. She helps business owners overcome their negative mindset around sales and increase their revenue. During this episode, Ryann shares the top 3 sales myths she hears all the time: Sales is something we do to someone. Sales is about being convincing or persuasive. Sal...

There are many things that I've had to overcome in order to be successful in marketing and in order to bring in clients. A lot of people don't give a behind the scenes look at the challenges they've faced and the things they've had to deal with to get where they are. But I always aim to be open and honest about my journey so here are the things that I have had to push past in order to get to where...

Flying blind doesn't do anyone any favors when it comes to marketing. Many people are flying blind because they're trying to do everything at once. But you need a system to get consistent clients. It's not about doing everything. It's about doing the right things at the right points. A good marketing roadmap should build upon itself. This roadmap will show you where you are in your journey, where...

If you are not sure why you're bringing in people who just want free advice, just want to pick your brain, or don't want to invest, I have a few tips to make this process a lot easier for you. Don't worry; I'm not going to suggest you throw out everything you've been doing in your marketing. These are subtle shifts you can make to start bringing a better quality client your way. What can you do to...

Today I'm talking about a topic that everyone deals with:  perfectionism. Whether you are starting your business or scaling your business, perfectionism can hurt your marketing if you let it get the best of you. I want you to feel empowered and encouraged to not worry about being perfect, and just worry about being real. "Marketing is not about being perfect. It's about being real and authentic."...

Let's talk about 3 reasons why your audience may not be taking action. It is easy to feel discouraged if your audience is not taking action. But this is just one part of marketing that people don't like talking about. It isn't always fun to go back and look at why things aren't working. There are 3 specific things that can help you identify why your audience isn't doing what you want them to do. 1...