Make It Visible

In this episode, we dive into the power of storytelling for your coaching business. I’ll walk you through how to craft a story that not only connects with your ideal clients but also converts leads into paying clients. Sharing your personal journey can set you apart in a crowded market and build deeper trust with your audience. Key Takeaways: Why storytelling is essential in your marketing strateg...

In this special episode of Make It Visible , I open up about the story behind the creation of my signature program, the Profitable Coach Formula . If you’re a coach struggling to gain traction in your business, this episode will resonate with you. I discuss why so many talented coaches face challenges in marketing themselves and how this program is designed to solve that problem through the power...

If you’ve been struggling to showcase your unique skills and attract your ideal clients, this is the episode for you!  We’ll talk about the essential elements of a compelling offer, how to communicate the transformation it provides, and tips for pricing and promoting it with confidence.  Ready to craft an offer that makes you the go-to expert in your niche?  Key Points: The importance of having a...

Feeling overwhelmed or afraid to say "no"? You’re not alone! In this episode, we’ll discuss why boundaries are essential for your energy and business success, common challenges new coaches face, and how to set and maintain boundaries without feeling guilty.  If you want to avoid burnout and create a healthy, sustainable coaching practice, this episode is for you! Key Points: Why setting...

In this episode of Make It Visible , we tackle the all-too-common challenge of Imposter Syndrome that many newbie coaches face.  Are you feeling like a fraud or losing sight of who you really are in your coaching business? You're not alone.  We'll explore how Imposter Syndrome creeps in, why it often leads to an identity crisis, and, most importantly, how to break free from it. Key Takea...

Struggling with no-shows and last-minute cancellations for your discovery calls?  In this episode, you'll learn:  1. How to manage your scheduling link to avoid misuse and ensure commitment.  2. What works best to keep your appointment on their calendar.  Plus, here's my bonus pro tip on how to make your call IRRESISTIBLE so that potential clients can't wait to talk to you. Drop me...

In this episode, we tackle a pressing question for many coaches: How do you use social media to attract and secure coaching clients?  Whether you're new to social media or have been relying mostly on referrals, this episode is packed with practical tips to help you build a strong online presence and create meaningful connections with potential clients. We'll cover three key steps:  optim...

In this episode, I discuss a common challenge faced by new coaches: the struggle to find their niche and the identity crisis that often accompanies it.  If you’ve ever wondered, “Am I good enough to coach on this?” this episode is for you.  We explore practical strategies for overcoming perfectionism and imposter syndrome and for leveraging your unique experiences to build a thriving coaching busi...

Have you ever wondered how the simple act of sharing your personal story could revolutionize your coaching business?  In this episode, I'm pulling back the curtain to share what you want to learn and the stories you wish to tell, fostering a supportive and collaborative community.  From filling gaps in your marketing strategies to creating straightforward systems, I'm here to help you bu...

I know you’ve seen the bold claims about how coaches use Facebook or LinkedIn to get paying clients. But when you’re actually on these platforms, it can feel like a never-ending pitch fest. 🙃 Remember when Facebook was like the new MySpace – a place to make new friends and have fun conversations? This phenomenon makes being on social even harder for coaches who are trying to leverage an online pr...

Struggling with selling and marketing your coaching business because it feels icky or you're unsure how to articulate the tangible value of your services?  You're not alone. In this episode, I'm breaking down the 10 best ways to effectively market your coaching business, helping you overcome these common hurdles and connect with clients who need your expertise.  Drop me a line and s...

In every entrepreneur's journey, there comes a pivotal moment when the familiar ground of a stable career gives way to the thrilling yet daunting path of coaching.  For me, that moment arrived amidst a family emergency while tied to the confines of a pharmacy job.  I leaped full-time coaching, and this episode delves into the raw emotions and mindset shifts that accompanied that decision. In...

Starting a coaching business can be daunting, especially when you feel pressured to immediately define a niche.  This pressure might even be the reason why you're hesitating to fully put yourself out there.  Here are some ideas of how you can leverage your existing skills and passions can be a powerful way to create meaningful interactions and build a client base without confining yourself to...

Stuck in the learning loop, hopping from one program to the next, hoping it's the magic pill for success? In this episode, I got the scoop on the 5 DEADLY mistakes coaches are making that are costing them time, money, and sanity.  So, if you're tired of feeling overwhelmed, scattered, and stuck in perpetual learning mode, I've got just the thing. I'm breaking down these pitfall...

💠 Overthinking is the number one reason coaches feel stagnant in their business. Things like creating an online course, giving talks in front of people, and even doing live videos didn't happen because overthinking can easily turn into procrastination.  Having all these cool ideas but couldn't figure out how to start can feel like the more you have on your plate, the harder it is to see...

Ready to amplify your coaching business and cut through the social media noise?  This is the episode where I lay out my top strategies for coaches hungry to boost their online presence without being chained to their content calendar.  Drop me a line and share your thoughts! About the host: Michelle Kuei is a business and marketing coach for coaches. She helps women coaches across all niches stop c...

"Do I really need a website? Can't I just funnel all my traffic to my social media profiles?"  In this episode, we tackled a big question many coaches have...the value a website adds to your coaching business and why relying solely on social media might not be enough.   Plus, I'll walk you through the five crucial steps to consider before investing in your website. 🌐✨ Drop me...

If the idea of selling sends shivers down your spine, or if the idea of self-promotion feels uncomfortably out of sync with who you are, this video is for you! We’re taking a deep dive into how to create content that sells your coaching - so you don’t have to! What you'll learn in this video: 3 tips on how to create content that turns your social media into a 24/7 sales force Why bypassing so...

Navigating the world of social media can often feel like steering a ship through a stormy sea—especially when you're trying to grow a coaching business.  It's not just about posting regularly but posting with purpose, strategy, and intention.  If you've found yourself spending countless hours brainstorming content, only to be met with crickets, you're not alone.  But before you...

In this episode, I shared my top three favorite automation tools in your coaching business for 2024. What you'll learn: The importance of a scheduling system like Calendly or Acuity for managing availability and pre-screening clients Using an all-in-one project management tool like Notion, Trello, Monday, or Asana to track clients, plan social media, and organize coaching session notes and ta...

Struggling to juggle a full-time job and managing your coaching business's social media?   Let's fix That!  📌 What You'll Learn: ➡️ Setting Priorities and Planning: Learn the art of prioritizing and planning your social media activities to maximize impact. ➡️ Leveraging Automation Tools: I'll share my favorite tools like Metricool, PlanThat, and Later to make your life easier....

Do you feel like you're constantly creating social media and blog posts, pouring your heart and soul into your content, yet it doesn't seem to convert into paying clients?   This struggle can be frustrating and disheartening, especially when you're passionate about coaching but can't seem to make the impact you desire.   Discover the top 3 reasons why your social media posts ar...

In today's episode, we're tackling a familiar feeling of déjà vu in the coaching world - doing the same things repeatedly and expecting different results. It's time to break the cycle and gear up for a profitable 2024! 🌟 Key Highlights: The Trap of Inconsistency: We dive into why jumping from one platform to another (hello, LinkedIn, and Instagram!) might be holding you back and ho...

📅 2023 was like a thrilling ride on a digital rollercoaster, right? We zoomed through a landscape that changed faster than we could tweet about it! 😅🚀 In this episode, I'm diving into my 2023 - a year that was all about growth, learning, and some super cool ah-ha moments.  Let's unpack it together! 2023 Key Takeaways: 🗝️ Content is King: It's all about creating stuff that makes y...

In today’s episode, we're talking about Holiday FOMO and what you need to know about marketing our services during this festive season to make them effective.  You'll learn...: why simply throwing out promotional posts doesn't cut it why the essence of selling isn’t just selling What you can do to change and maximize your profit  Wanna know how to build that genuine, trust-filled re...