LITerally

This episode is all about the decisions we don't always talk about... the tradeoffs, the timing, and the roles we play that either move us forward or hold us back. Jackie and I dive into the kind of support that actually helps you scale, how aligned timing leads to smarter growth, and why stepping into the role you're meant to lead from changes everything. If you've ever struggled with risk tolera...

The coaching industry loves a simplified narrative about scaling: "Hire more support." "Build a funnel." "Go passive." "Detach." But if you've ever tried to grow in a way that actually felt aligned, sustainable, and human you've probably realized those strategies don't tell the whole story. In this solo episode, I'm sharing the truth about what really works when it comes to scaling a service-based...

This episode is a deep dive into the pressure so many entrepreneurs feel to "do it all" and the quiet tradeoffs that come with that mindset. Jackie and I unpack what it really means to build sustainably, why momentum can't carry you forever, and how self-sacrifice often masquerades as strategy. We also explore why ease doesn't mean you're not being strategic, and how to make space for slower, more...

This episode is a powerful one because it hits on something so many high-achieving women feel, but don't always name. Jackie opens up about what's really underneath her resistance to growth. We talk about what it means to grow without staying in fight-or-flight, how over-responsibility shows up in business and life, and why the "aha" moment doesn't mean anything without action to back it up. If yo...

We didn't record a full session this week, but the 20 minutes we did capture? It is so incredibly important. Jackie's wrapping her launch, enrolling multiple clients, and back in flow after a long, hard season. But what she shares here isn't just about the win. It's about what it took to get there. If you've ever wondered what it really looks like to stop spiraling, make strategic moves from self-...

What if the thing holding you back wasn't strategy, mindset, or execution, but the silent tug-of-war between being "too much" and "not enough"? This solo episode is personal, real, and it's something I know so many of you are feeling right now. The tension of wanting more- more growth, more income, more impact- while quietly fearing what comes with it. Inside, I'm sharing the patterns I've seen in...

Sometimes, the most powerful breakthroughs don't come with perfect words or big realizations. They come with tears. The kind that surface when you finally say out loud what you've been holding onto for too long. That's exactly what happens in this session with Jackie. She shows up raw and honest, and I know so many of you will see yourselves in her journey. This episode isn't just about business,...

In this episode, we dive into the big shift Jackie is experiencing- how amazing and terrifying it is- and what it means for her upcoming launch, goals, and sales process. We unpack the art of building trust, truly selling, and the mindset shifts that change everything. This is such a juicy episode that will challenge how you think about sales, success, and showing up in your business. In this epis...

What if the data in your business wasn't just numbers, but a message? In this episode, we explore how to read the data your business is giving you (even if it's frustrating), from recognizing patterns like widespread downgrades to reframing profit as simple math. We also dive into the too much/not enough cycle, the tension between wanting visibility and fearing it, and how to figure out what truly...

Scaling a business isn't just about more strategy—it's about navigating the big shifts that happen in yourself, the market, and your capacity. In this episode, I'm diving into how to scale through those changes instead of feeling like they're roadblocks. Whether you're questioning everything in your business, noticing shifts in what's working in the market, or realizing your personal capacity isn'...

In this episode, we dive into re-working Jackie's high-level mastermind to meet her capacity and serve her clients in a more aligned way. We talk about the logistics of making a change, the vulnerability of admitting we have less capacity, and the strategy behind making this work for her and her business. It's a great deep dive on what it looks like to own what you genuinely need (even when it's h...

In this episode we find out how sharing vulnerably went for Jackie, and talk next steps for scaling. We dive into important questions we need to be able to answer to really trust ourselves in business, and discuss whether it's time for Jackie to hire a social media team. Ultimately, this is a very important conversation on what's working right now, what mindset is required behind that, and how to...

In our first session with Jackie we dive right in and get into the very challenging year she's coming out of and the launch she's currently in. We talk about what it means to heal, to share our story, and how and when to include our audience in that part of the journey. This is such a real, transparent, and useful start to the season that I'm so excited to share with you.   In this episode, you'll...

In this Intro to Season 11, we kick off with a get-to-know-you session with our new coachee, Jackie Murphy! Jackie wastes no time at all taking us deep and being vulnerable and transparent from the start. We dive into the success she's already had, the incredibly difficult season she's been in the last year and a half, and what it looks like to be coming back into her business more deeply as the l...

In this session with Kristin, we are talking all about what her experience on the podcast was like as well as the lessons and breakthroughs she had during this time. She's sharing what being coached publicly felt like, what she's taking into the next iteration of her business and our coaching.   In this episode, you'll hear: The thing Kristin feels like we truly got to the root of the issue on and...

In Session 18 with Kristin, we have a full circle moment as she celebrates how far she's come. We also dive into some stress she's having about what's next and get clear about what's working, what's not, and why. Finally, we talk about where safety REALLY comes from in your business, and how to ensure you're getting the launch results you want.   In this episode, you'll hear: The thing that no one...

In Session 17 with Kristin, we do a big level set on what's happening inside the business and what she wants most. We talk about what it means to run a business that isn't based entirely on your energy and dive into the practical pieces that have to shift to make this true. This is a really useful, eye-opening episode that brings Kristin back to the foundations that matter for not only exponential...

In Session 16 with Kristin, we discuss how she's feeling in the business (hint: it's quite different), her attachment style, her new team member, and so much more. We talk about her overall strategy and focus and do a beautiful re-set on what she's focused on and what matters in this season. This is such a supportive, permission giving episode that any level of business owner will benefit from.  ...

Consider this episode a permission slip and deep dive into the challenges that come with leading a team. We talk about what those challenges are, why it can feel difficult, and the steps you can take to start addressing those challenges to feel more equipped to make the most of your team and get the results that creates.   In this episode, you'll hear: My own journey of the hard and easy seasons o...

In Session 15 with Kristin, we discuss the hiring of her next team member and what that looks like with current team structure and set up. We dive into serious detail on questions to ask, how to be strategic in the hiring process, what I recommend she does before making a hire, and more. This is such a useful session for anyone hiring their first or next team member, and is a reminder that we can...

In Session 14 with Kristin, we discuss the spaciousness Kristin is sitting in and the reworking of what true support looks like in her life and business. This is such a beautiful episode that reminds us that even though we can change our circumstances we also have to change our thoughts, expectations, and experiences of those circumstances to get what we most want too.   In this episode, you'll he...

In Session 13 with Kristin, we discuss some tough feedback Kristin received from a team member, what that means for her, and how to approach it and move forward. This is such a valuable episode on what to do when challenges arise, how to process feedback, and the most important things to really solve for and pay attention to in order to get better results.   In this episode, you'll hear: A small b...

In this episode I dive into the concept of devotion vs. perfectionism. This is a topic that I've personally done A LOT of work about, and talked to my clients about frequently but have never shared publicly. We talk about the path to big results, how mindset shifts around this change everything, and we invite in the idea that you can still have excellence, care, and passion without having to slow...

In Session 12 with Kristin, we discuss the difference between being a full-time content creator and a CEO. We talk about focusing on tasks that generate big ROIs in the business, and how to let good enough be enough in certain cases. We also celebrate some big wins and dive into some team challenges, and the first steps in solving them. This is a great episode if you're finding social a challenge,...

In Session 11 with Kristin, we discuss next steps for her in terms of ads and her evergreen funnel. We talk about options and opportunities, and do some detailed math on what those actually look like. We also dive into social media success and the strategy Kristin has been missing. This is a very strategic episode and is the reminder we all need about what it looks like to be intentional with next...