Justin Miller
Jurassic Marketing’s Tricera-talks
Marketing, entrepreneurship, and all things small business.... this is Jurassic Marketing’s Tricera-talks podcast. A podcast built specifically for true small business owners with an eye on growing their service based business using direct response marketing. Our goal is to entertain but also inform on what works in the world of service business marketing. Enjoy!
Author
Justin Miller
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
Ep. 55 - What If? Disaster Planning for Your Business 24.09.2024 20:51
This is the "What If" episode, Kevin. What if? Disaster planning for your business. Oh my gosh. What if? This is what keeps me up at night, and I don't think we've ever talked about it. But it's all like the conditional, how will I survive, yada, yada, yada. And some of it is like easy to figure out and some of it not so much. Join Justin Miller and Kevin as they delve into disaster planning for s...
Ep. 54 - Cultivating Success: HR Strategies and Hiring Insights 10.09.2024 29:49
Join Justin Miller in this episode of the Profit 911 Podcast as he delves into the crucial realm of Human Resources. Discover why growing your people is the key to growing your company and how personal development and leadership play significant roles in business success. Justin shares his unique approach to hiring, emphasizing the importance of cultural fit and the value of employees who align wi...
Ep. 53 - The Fortune's in the Follow-Up: Mastering Post-Event Sales Strategies 27.08.2024 27:41
Welcome to the latest episode of the Profit 911 Podcast, hosted by Justin Miller. In this episode, we delve into the crucial aspect of follow-up after events and presentations. Justin shares his experience speaking at a virtual summit and the importance of staying engaged with potential leads long after the initial contact. Discover the strategies for maximizing your post-event follow-up, includin...
Ep. 52 - Riding the Wave of Inflation: High Ticket Sales, Masterminds and the Impact of Rising Costs 28.05.2024 23:45
In our 52nd episode of 'The Profit 911 Podcast', we take a deep dive into high ticket sales, masterminds, and the current phenomenon of steep service cost inflation. If you've noticed a skyrocketing in prices in the educational, career, and Software as a Service (SaaS) sectors, you're not alone. We explore how these price surges are affecting the industry, shaping customer service relationships, a...
Special Edition: Jim Palmer & Justin Miller on Unlocking Newsletter Success 23.05.2024 28:20
Welcome to a special edition of the Profit 911 Podcast, hosted by Justin Miller. In this episode, Justin joins Jim Palmer on the Dream Business Radio Podcast to discuss the power of newsletters and Profit 911's recent acquisition of No Hassle Newsletters. Jim Palmer, the Dream Business Coach, kicks off the episode from West Virginia, celebrating his 605th episode. He dives into the importance of m...
Ep. 51 - Disrupting Marketing Norms with a Prehistoric Spin 21.05.2024 20:42
Dive into a world where Dinosaurs Invade the Business World: The Power of Themed Marketing. This fascinating episode, hosted by Justin Miller, explores the surprising influence of a dinosaur theme in enhancing brand recognition and business success. Unearth the brilliant ways in which an unconventional theme took on a life of its own, creating unforgettable associations that keep their business fo...
Ep. 50 - An Insider’s Journey into Women’s Basketball and Media 14.05.2024 35:00
In this compelling episode of the Profit 911 Podcast, join hosts Justin Miller and Kevin as they immerse themselves in the exhilarating world of women's basketball. They provide an inside look into their experiences of following the Iowa Hawkeye women's basketball team and their ground-breaking season journey to the Final Four. Listen to first-hand anecdotes of their experiences, focusing on the b...
Ep. 49 - Shock and Awe Packages Done Right 28.11.2023 24:39
Guess what I got in the mail? A shock & awe package... from my bank! And it was done properly. We break down what makes a good marketing shock & awe package and how to use them in virtually any business.
Ep. 48 - What’s with the damn dinosaurs? 14.11.2023 14:07
If you have been following the evolution of Profit 911. you know we have now heavily themed our company with dinosaurs. In this episode, Justin takes a step back and explains why and how this came to be as well as the impact that has happened since.
Ep. 47 - Scary Showmanship - I once owned a haunted house... 31.10.2023 24:45
Justin & Kevin discuss the elements of entertainment and window dressing. How to create the sizzle that sells the steak. I also share the story of when I owned a haunted house.
Ep. 46 - You spent HOW MUCH on a mastermind group? 03.10.2023 22:15
Are mastermind groups worth the cost and hassle? With some of the high end mastermind groups requiring an investment of over $100k annually, are they really worth it? Justin and Kevin breakdown the cost, the experience, and what is really worth the time and effort.
Ep. 45 - Just Breathe 19.09.2023 18:23
How your environment impacts your thinking. Justin and Kevin discuss how your physical world impacts your ability to be creative, productive, and successful.
Ep. 44 - To Meet or Not To Meet 05.09.2023 17:25
Are in-person meetings worth the hassle? How does a remote vs an in person meeting affect your sales process? We discuss the pros and cons of having a sales office.
Ep. 43 -Owner Stress & Mental Health 09.08.2023 29:18
The silent killer of small business... mental health. Justin & Kevin dig in to discuss the often buried enemy of small business, the brain! It ain't easy and that's ok.
Ep. 42 - Focus to Grow & Company Split 01.08.2023 27:57
Justin & Kevin discuss why less is often more and the line between diversification and distraction. We also discuss the recent company split of Profit 911 and why we moved away from offering digital marketing services in favor of direct mail only.
Ep. 41 - Grow or Die 11.01.2023 28:05
Justin, Kevin, and Zack discuss why businesses must continually innovate to survive. Why "riding out success" is a recipe for disaster.
Ep. 40 - Special Guest Zack Wenthe 04.01.2023 40:36
Our guest expert and friend Zack Wenthe discusses content strategy, storytelling, and the psychology of small business marketing.
Ep. 39 - 2022 Year in Review 28.12.2022 33:34
Our hosts discuss the business climate of 2022, opportunities, and trends coming in 2023.
Ep. 38 - AI, Chat GPT, and Humanizing Marketing 23.12.2022 23:34
We discuss uses of Chat GPT, Artificial Intelligence, and it's role in marketing right now for small businesses.
Ep. 37- The Eternal Optimism of the Entrepreneur 22.08.2022 23:49
The chance of succeeding at owning, running, and profiting at your own business is intriguing. Fantasizing about watching your entrepreneurial idea blossom into the foundation that fully supports you can be exhilarating. But is it all that it’s cracked up to be? Long hours, being the boss, and having to skip your own paycheck to pay employees is often the reality. Listen now to explore the behind...
Ep. 36 - Back to School: How to Profit from Conferences 15.08.2022 20:19
You all know the feeling…You go to a giant conference where the presenter shows you the next big, shiny thing that will change your business. You feel double-shot expresso type energy and want to catch the next flight back home to get this stuff into play. Fast forward to a week later…You are back to the daily grind, and the conference "buzz" has faded into a distant memory. The dilemma: How do y...
Ep. 35 - Scaling Personalization & Client Gifting Strategy 27.07.2022 34:02
We all know that personal follow-up, handwritten notes, and one to one communication is the most effective and influential communication but what can you do when there just isn't time? Then, how and why to send client gifts to grow your business. We share EXACTLY what we do at Profit 911 for our clients.
Ep. 34 - Let’s Get Analytical & Invisible Visitors Revealed 21.07.2022 28:15
What are the real meaningful numbers you need to know to manage your marketing results? How do you get them? Then after the break we give you a ninja trick to reveal contact information for anonymous visitors to your website with new technology.
Ep. 33 - The Realities of Remote Employees 15.07.2022 22:44
For better or worse, the physical work environment has changed the past couple years and will continue to do so. In this episode we unravel the pros and cons to in-office vs remote employees.
Ep. 32 How To Fire a Client and Dealing With Inflation 09.04.2022 30:01
Firing employees sometimes is part of business but firing clients should also be. We discuss when and how to do so without fallout. Then we discuss what to do during inflation to make sure you don't get wiped off the map.
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