Imperium Podcast w/ Charlie Morgan

$0 to $10k per month.  The journey that you go through between these 2 points will change your entire life for the better.  Once you go from making no money whatsoever, to then making that prestigious $10k per month that has become so sought after in the online world, nothing will be the same.  That is exactly what one of my students Ryan has gone on to do. In this podcast, I interview Ryan to fin...

Do you ever look at someone's success & fall into the trap of assuming everything was a straight path for them? It is so easy to look at someone who is winning & completely forget to take into consideration what it took to win.  As a result, you beat yourself up for not having similar success, failing to forget that the person you aspire to be, also experienced significant failure bef...

When starting a marketing agency, you want to make things as easy as possible, especially if you are brand new to business.  It’s already enough hassle to completely rewire years of conditioning in order to step into the identity needed for you to succeed. The last thing you want is to make things even harder by making mistakes that could have been EASILY avoided. One of those mistakes is picking...

Ever wonder what it takes to scale your business to $400k per month? The short answer is A LOT.  The long answer can be found in today's video :)  In this podcast, I was interviewed by one of my students, Ethan, where we discussed my journey & what it took for me to get to where I am today.  I hope you find it helpful. If you do, consider subscribing :) P.S. Check out Ethans channel - htt...

A $10k per month agency is great but want to know something even better? A $10k per WEEK agency.  Yes, you read that right. $10k PER WEEK.  That is exactly what one of our students, Eric, has gone on to achieve with his marketing agency.  In this podcast, I interview Eric & do a deep dive into his story & how he got to where he is today after going through our program.  I hope you find it...

10,000 hours of SMMA. That is a lot of time & in that time, I have learnt so many lessons.  The biggest one of all being that pain is the best thing that can happen to you.  Pain is the currency you use to pay for success & unfortunately, there is no negotiating around this whatsoever.  The classic age old saying of ‘no pain, no gain!’ isn’t just a catchy slogan to get you pumped up, it is...

One of the biggest mistakes you can make inside your business is to take your foot off the gas.  This is far too common with so many agency owners when they first achieve some sort of decent success. You pick up a few clients, start making some decent money & then start to slow down as you assume you’ve earned the right to do so.  The truth of the matter is that taking your foot off the gas is...

So many people struggle with handling objections.  As soon as the infamous ‘’I want to think about it’’ pops up, they are paralyzed all of a sudden & have no idea what to say.  It doesn’t have to be this way. Objections are a wonderful thing; it means that they are intrigued & you are still in the game.  How you handle these objections will determine the end result of the game.  In this po...

The day has finally arrived.  This is a video that I have wanted to make for a VERY long time. Our brand new program called EasyGrow is finally here & I am here to tell you all about it.  Whether you are an agency owner, coach or consultant, brand new or established, we can guarantee you that this will be the last course that you will EVER need.  In this podcast, I give you a walkthrough of ou...

The past 9 months have been nothing short of pure pain. Day in, day out, I’ve been knee deep working on the new variation of our program, set to be announced VERY soon (keep an eye out!) I’ve gone through burnout, I’ve sacrificed good habits & I’ve discovered new things about myself that I never would have known if I didn’t push myself to extreme limits.  Even though it hasn’t been easy, I can...

Struggling to close clients? There are a plethora of reasons as to why this is & believe it or not, they are not all to do with your actual sales process itself.  One of the reasons you may be struggling is because it can be down to who YOU are.  You may be someone who likes to think about something before buying. You may be someone that puts money on a pedestal & fears it. You may be some...

Nobody likes being broke. It’s one of the worst feelings in the world.  Every purchase you make feels like a make or break decision, no matter how small it may be.  This is a situation that many of you may be in right now & the question on your mind is of course how to get out of it.  The answer is very simple; solve problems.  The more problems that you are able to solve for a specific group...

Getting your first few clients can seem extremely daunting.  So many new agency owners suffer from imposter syndrome & as a result, make things harder than it actually is.  As an agency owner with 0 clients, you have an unfair advantage that not many others possess.  That unfair advantage is having the ability to dedicate all of your time, effort & energy to the first few clients that you...

Niche selection; a simple but complex task which lays the foundations for your journey as a SMMA owner.  With so many niches to choose from, it is extremely easy to fall into the trap of analysis paralysis & not take any action as a result.  Today, I am here to make niche selection slightly less difficult for you! In this video, I will be sharing niches that you should avoid at all costs, espe...

ChatGPT has arrived & the opportunities are endless.  One of those wonderful opportunities is to leverage it to assist you in generating a lot more booked appointments.  Rather than viewing it as a threat, this piece of AI can be an incredibly powerful asset for your business IF used correctly.  In this video, I share how I would personally use it to book out my calendars & show you how yo...

Everyone thinks that booking appointments is as simple as picking an outreach method & launching it to the moon.  If only things were so damn simple.  Regardless of what system you pick to move forward with, volume alone isn’t going to answer all of your problems.  Being successful in outreach & booking appointments comes down to a plethora of components.  Of course, volume is important bu...

Deciding on what to sell can be a massive challenge, as it is so easy to fall into the trap of analysis paralysis.   On one hand, you want to move forward with what is trending whereas on the other, you want to lead with what you already know.  The solution is an extremely simple one & it is simply to do with the fact that what YOU want & what YOU are capable of doesn’t matter at all.  Whe...

Achieving your goals is as simple as taking the appropriate actions on a day to day basis.  Sounds extremely simple & self explanatory, yet so many people fail to do this. Why is that the case? Well to put it simply, people are either taking the wrong actions & moving in the wrong direction as a result or they are drowning in pain avoidance & avoiding the necessary work that needs to b...

Struggling with a dry calendar? Nothing worse than that. Appointments are literally the blood & oxygen for your business.  Without them, you have no sales calls & without sales calls, you have no revenue & without revenue, you just have a business with no actual business. Sadly, this is the case for plenty of agency owners out there & as a result, they simply can’t scale their busi...

Starting a marketing agency is REALLY hard.  You’ve probably been sold the dream of opening up your laptop, hiring a service delivery partner & disappearing into the beaches without having to worry about any sort of work.  I hate to break it to you but this couldn’t be further from the truth.  Starting a marketing agency (or any business for that matter) is extremely difficult & the only w...

Who else is a sucker for systems? I simply can’t get enough of them, especially the ones to do with maxing out your calendars with appointments :)  It is both a blessing & a curse because even when we find winning systems, I just can’t help but find another one. In this podcast, I share the exact system that helped me generate over 3000 meetings, as well as the core principles behind it to hel...

Should you take on clients in a new niche? A tricky question to navigate for many agency owners, especially those starting out.  The answer is totally dependent on your circumstances as an agency owner & whether you can afford to say yes or no to tapping into a new market.  On one hand, if you are a brand new agency owner who doesn’t have a consistent stream of income, then by all means, take...

How much should you charge for your services?  This is a question which almost paralyses agency owners, as they are stuck in the mud trying to make up numbers out of thin air due not knowing what to charge. Unfortunately, in many cases (especially in SMMA), you can’t just charge the same price for all of your clients, as everyone is different; some may be big, some may be small, some may require m...

Do you struggle to be productive? This is one of the most important things that you can do in your life.  If you can figure out how to make the most out of every waking second that you have, it is literally impossible for you to lose. So many people are aware of this, yet so many people struggle to be productive. Why is that? Well it’s quite simple; people just don’t know what to actually focus on...

If you want to win big, you need to make sacrifices in your life.  However, in my 5+ years of business, I have come to learn that there are 2 things that you should NEVER EVER sacrifice in exchange for success;  Your health & your relationships.  Unfortunately, in the world of entrepreneurship, many people have been brainwashed by the hustle culture assuming that they need to sacrifice their h...