Lawrence Neal

High Intensity Business

Business EN ↓ 579 episodes

High Intensity Business is a high intensity strength training and strength training business podcast offering content to help you realise your health goals, become a great personal trainer, and build a successful HIT business. Content includes training protocols, workouts, exercise science, nutrition, and biohacking. From a HIT business perspective, we cover personal training, coaching, startup, sales, marketing, operations, systems, hiring, scaling, etc. Guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Patty Durell, Walter Vendel, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Ca...

Author

Lawrence Neal

Category

Business

Latest episode

Jul 8, 2026

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Episodes

Dr. Bryce Lee - How To Combine Physical Therapy With High Intensity Strength Training (#154) 16.08.2018

Dr. Bryce Lee  (Insta: strengthspaceva ) is a former Surface Warfare Naval Officer turned Director of Therapy and Co-founder of StrengthSpace , a provider of resistance-based exercise and physical therapy services. Bryce is a former Crossfit and Kettlebell addict and following a string of acute and overuse training injuries, became a Body By Science devotee, and eventually began training a few pri...

Brandon Jonker - Does Repetition Duration Matter? (#153) 09.08.2018

Brandon Jonker  (Brandon [@] Jonkercc [dot] com), former Director of Operations at Discover Strength , is a small business executive with a proven track record in the successful implementation of operations management principles and tactics to help scale and optimise a fitness business. Discover Strength's four personal training facilities are among the highest volume/revenue training facilities i...

Mike Pullano - The Evolution Of Health Clubs, ARX Startups, And ARX Muscle Hypertrophy (#152) 31.07.2018

Mike Pullano  is the Product and Fulfilment Manager at  ARXFit , which he uses to exercise an average time of 7 hours and 8 minutes PER YEAR. In this episode, Mike and I do a deep dive on ARX technology to understand its role in the evolving exercise market, how business can incorporate ARX into their service portfolio and whether or not it's superior for stimulating optimal muscle hypertrophy. Hi...

Abe Williams & Mike Pullano - How To Build A Profitable Strength Training Business With ARX (#151) 29.07.2018

In this episode, my guests are Abe Williams  (Co-Founder of EverStrongSF ) and Mike Pullano (Product and Fulfilment Manager at ARXFit ). EverstrongSF is a fast-growing high-intensity strength training facility in San Francisco using ARX and MedX to provide a highly effective, efficient, and evidence-based exercise service. Everstrong SF have leveraged ARX technology to differentiate their business...

Ali Watts - How To Generate More Online Revenue In Your Fitness Business (#150) 26.07.2018

Six years ago,  Ali Watts  left the corporate world in Sydney, Australia, to follow her passion - helping people transform their bodies and minds through fitness and nutrition. She began her journey as a personal trainer and yoga teacher. Now, amongst other things (such as being a bad ass fit chick ) she runs a quickly expanding Health Coaching business (employing other Health Coaches), is an owne...

149: Dr Jeremy Loenneke - How To Think About Muscle Growth Over The Long Term 15.07.2018

Dr. Jeremy Loenneke is an Assistant Professor of Exercise Science at The University of Mississippi within the School of Applied Sciences. He obtained his PhD in Exercise Physiology from the University of Oklahoma under the mentorship of Dr. Michael Bemben. Dr. Loenneke had previously earned a Master's degree in Nutrition and Exercise Science from Southeast Missouri State University under the mento...

148 - Felipe Damas PhD On The Relationship Between Muscle Damage, Muscle Soreness and Muscle Hypertrophy 12.07.2018

Dr Felipe Damas  earned his doctorate at the University of São Paulo and McMaster University . Nowadays, he's a postdoc at the Federal University of São Carlos researching exercise physiology, specifically on muscle adaptations to resistance training, focusing on mechanisms such as muscle damage, muscle protein synthesis, satellite cells, to better understand muscle hypertrophy. Contact Felipe: Fa...

147: Richard Wolff - How To Price And Package High Intensity Training 05.07.2018

Richard J. Wolff, RD, LDN ( @myMEDFITNESS ) has dedicated his life to helping people live well. He is an entrepreneur, writer and founder of MEDFITNESS , the company that created On Demand Strength Training ™. Richard earned a degree in nutritional science from the College of Health and Human Sciences at Northern Illinois University. He completed an internship in Medical Nutrition Therapy at North...

146: Dr Ted Naiman - The Benefits Of High Protein, The Truth About Fasting, And The Problems With The Carnivore Diet 27.06.2018

Dr. Ted Naiman  ( Burnfatnotsugar.com ) is a board-certified Family Medicine physician who has used his extensive knowledge and understanding of diet, nutrition, and exercise to treat patients, helping them lose weight, greatly improve their health, and drastically improve – in some cases reverse – metabolic and autoimmune diseases. Having been a vegetarian and a steady-state runner, Ted's focus i...

Luke Carlson - How To Generate More Revenue In Your High Intensity Training Business (#145) 20.06.2018

Luke Carlson is a Certified Exercise Physiologist and Kinesiologist, Cancer Exercise Specialist, and most importantly, the founder and CEO of one of the fastest growing high-intensity training businesses in world,  Discover Strength . Luke is also the founder of the Resistance Exercise Conference: The Science and Application of Strength Training For Health and Human Performance . Luke joins me on...

#144: Michael Petrella - How To Select The Best Exercise Machines For Great Results And A Complete HIT Business 15.06.2018

STG Strength and Power is proudly owned and operated by Michael Petrella ( Facebook ). STG is regarded by many as one of the finest and best equipped private gyms in the world Michael is MEDX/HIT Certified (IART), Master HIT Certified (S.P.A.R.T.A.), Certified as a Youth Fitness Instructor (YouthFit Certified), Winner of the prestiges "Most Innovative Training Program" with the World Head of Famil...

#143: John Heart on High Carb vs High Protein, SuperSlow, And The Importance Of Time Under Load 06.06.2018

John Heart ( @MrAHeart  and Insta:  @mraheart ) is a renowned bodybuilder, trainer and teacher within the fitness industry. He has won the title of Mr. America and Natural Mr. Universe. His primary platforms used for training/teaching include in-gym,  YouTube , and all forms of social media including  Facebook . John currently trains in-gym clients in Los Angeles, California and manages his online...

#142: Mark Strough - Muscle Gain On A Carnivore Diet, Full Body Training Vs Split Routines And The Benefits Of Advanced Techniques 31.05.2018

Mark Strough  is a High-Intensity Trainer, Serial Entrepreneur, and Life-Long Martial Artist. This is a stand alone episode, but if you want to listen to Part 1, go here . Contact Mark: Facebook Mark of Health Instagram Email – Mwstrough [@] gmail.com This was a really fun conversation where I got the opportunity to geek-out on diet, training and life hacks. We cover: Mark's journey transition fro...

#141: Dwayne Wimmer - How To Sell High Intensity Strength Training 22.05.2018

Dwayne Wimmer is the founder and trainer of Vertex Fitness Personal Training Studio located in Bryn Mawr, the heart of Philadelphia's Main Line. With professionalism, expertise and personal attention as his hallmarks, and the utmost concern for his clients' fitness and wellness as his vision, Dwayne fulfilled his ultimate dream in 2001 by opening his own personal training studio. His caring, patie...

#140: Mike Bradley - How To Strength Train An Athlete 15.05.2018

Mike Bradley (email mbradley [at] fsu [dot] edu) is the Strength and Conditioning Coach for the Florida State University Basketball Team. Bradley helped the Seminoles win the ACC Championship in 2012, play in a school record four consecutive NCAA Tournaments (2009, 2010, 2011 and 2012) and earn a No. 3 seed in the 2017 NCAA Tournament. Bradley designed and equipped the state-of-the-art weight room...

#139: Doug Holland - How To Start And Grow A Strength Training Business 07.05.2018

Doug Holland is a strength training expert, accomplished power-lifter and owner of Intelligent Exercise. This is Doug's second appearance on the podcast. You can listen to Part 1 here . In this episode, we discuss how to start and grow a strength training business the Doug Holland way. Contact Doug: Doug Holland's Intelligent Exercise: +1 318-458-1487 Email deepsquat1: [@] aol [.] com We cover: Ho...

#138: Ad Ligtvoet - How To Cultivate The Ultimate Training And Diet Mindset 01.05.2018

"I don't workout for the looks, that's secondary ... I work out to expand the area under the curve ... to be functional in life."  - Ad Ligtvoet Ad Ligtvoet is a training instructor and MedX therapist for Keiser Training in Aachen, Germany. He also runs his own business, Ad Ligtvoet Training Therapy Nutrition which focuses on helping people restore metabolic health through an efficient and practic...

#137: Borge Fagerli on Myo-Reps, High Intensity Training and Biorhythms 24.04.2018

Borge Fagerli is a health and performance mentor and coach. Borge is behind the Norwegian training system, Release Your Potential , the nutritional model  The BioRhythm Diet,  based on recent understandings of circadian rhythms, and Myo-reps – a highly effective and efficient training method. Connect with Borge: Website Facebook Twitter We cover: The How, Why and When of Myo-Reps How to individual...

#136: Ari Meisel - How To Optimise, Automate And Outsource Your Business 17.04.2018

Ari Meisel is a best-selling author, productivity expert, CEO, real estate developer, and green building consultant. Several years ago, Ari encountered and ultimately overcame severe personal roadblocks and that journey transformed his life. Ari's discoveries about personal and professional productivity have improved the lives of thousands of individuals and businesses. His proprietary process, th...

#135: Resistance Exercise Conference 2018 Podcast with Jim Flanagan, Dr Michelle Segar, Dr Ted Dreisinger and Rob Morton 09.04.2018

On the 9th and 10th March 2018, I attended the Resistance Exercise Conference in Minneapolis, Minnesota, US. I had one of the best weekends of my life. I had the opportunity to meet some of my personal heroes, podcast guests and listeners, learn from amazing minds and network with a great strength training community. I came away from the event feeling incredibly inspired and connected to a great g...

#134: Jim Flanagan on The Best Machines for Exercise, Arthur Jones, and The Colorado Experiment 02.04.2018

Jim Flanagan is one of the most knowledgable and effective strength trainers in the world, and served alongside Arthur Jones during the Nautilus and MedX founding era for 36 years. In 2017, Jim Flanagan was inducted into the National Fitness Hall of Fame. In this podcast episode, Jim Flanagan joins me for a Part 2. This was even better than the first episode and Jim and I cover a lot of interestin...

#133: Danny Lennon - How To Create A Podcast With Over 2-Million Downloads 26.03.2018

Danny Lennon is the founder of Sigma Nutrition,  a provider of high-quality, evidence-based information and coaching on nutrition, performance & exercise. He's also the host and founder of  Sigma Nutrition Radio , which has become one of the most popular science-based podcasts on nutrition and exercise. With the constant innovation in voice technology such as Amazon's Alexa and Google Home , the m...

#132: High Intensity Strength Training: How To Build Muscle, Burn Fat, And Boost Fitness In 15-Minutes A Week 22.03.2018

In this episode, I am interviewed by Bill Choi of the Anchors of Health Podcast . Bill is a great host and his podcast is 5-stars with 100+ reviews! This is a really fun conversation and a comprehensive introduction to high intensity training. This is an ideal episode for you if you're a beginner to HIT or looking to brush up on your HIT fundamentals. In this episode, we cover: How HIT can save yo...

#131: Blair Wilson - Can Taking Time Off The Gym Increase Muscle Gain? 19.03.2018

Blair Wilson is the co-founder of  MedX Precision Fitness  ( @Medxfitness ),  a fast growing strength training facility in Toronto, Canada. Prior to starting MedX Precision Fitness , Blair was a professional water skier and long time mentee to  John Little .  Blair has contributed to  several influential studies on the mechanisms of fitness and weight loss – two of which have been published in int...

#130: James Schramko - The Best Online Business Coach in the World 15.03.2018

James Schramko is the Founder and CEO of business coaching services  SuperFastbusiness.com and SilverCircle.com . He's considered by many as the top online business coach on the planet. James is the author of the Amazon Best Seller, Work Less, Make More ( Amazon US / Amazon UK ). This book is excellent. I devoured it in 2 days and started implementing immediately. In his 8 years as a business coac...

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