High Intensity Business

Michael Petrella is the owner and head trainer at STG Strength and Power . STG is regarded by many as one of the finest and best equipped private gyms in the world. Michael is MEDX/HIT Certified (IART), Master HIT Certified (S.P.A.R.T.A.), Certified as a Youth Fitness Instructor (YouthFit Certified), Winner of the prestiges "Most Innovative Training Program" with the World Head of Family Sokeship...

Gary Knight is a high-intensity trainer and online HIT coach. He's worked with hundreds of people from different backgrounds, including high powered executives and CEOs. Gary has been able to deliver excellent results as both a personal trainer and online coach, helping clients to optimise their body composition with proven strategies for exercise and nutrition. Gary Knight is now helping high-int...

In March 2019, Thom Tombs , Craig Hubert , myself, and many others attended the Resistance Exercise Conference (REC). REC provides a great opportunity to meet like-minded professionals in the strength training industry, learn about the latest exercise science, and take your personal training business to the next level. Following another unforgettable REC experience, Thom, Craig, and I, decided to...

In 1967, Kieser Training was pioneering - it was one of the first companies to recognise the health benefits of strength training and consistently encouraged the use of machinery to this end. More than 50 years later, Kieser has remained faithful to its concept and is still ahead of the curve. The machines continue to be developed in-house, always on the basis of current medical research to guaran...

Jay Vincent is a nationally recognized personal trainer, health coach, and professional fitness model. As the owner of BioFit ( two locations in New York ), Jay's mission is to instruct highly effective, time efficient, and safe exercises for people of all ages, goals, and physical conditions. Jay has been featured on many popular podcasts, magazines, and has modelled for popular athletic companie...

I joined Mike Pullano ( ARXFit Product and Fulfilment Manager) and Jim Keen ( ARXFit Director of Fun), for a really engaging and entertaining roundtable discussion at the Resistance Exercise Conference 2019 . In this episode, we discuss the state of the high intensity training industry, including how the fitness business landscape is changing, common themes in successful ARX businesses, the common...

Brandon Olin is the founder of Deskbound and the host of the Deskbound Podcast , where he helps busy professionals to undo the damage of sitting so they can live a long and healthy life. Check out Brandon's shop where he offers high quality standing desks and other health tools. Use code "HIT" to get $50 OFF - Click Here In this episode, Brandon and I discuss his own journey as a high intensity tr...

Bill Crawford  (email – iamfitness [@] aol.com) has been a leader and visionary in fitness since 1977, and is the owner of  Basic Training ( Facebook ), a well revered high intensity strength training facility in Scottsdale, Arizona. Bill was trained for musculoskeletal evaluation and rehabilitation at the Exercise Science Center, University of Florida in Gainesville, and was personally trained by...

Richard J. Wolff, RD, LD has dedicated his life to helping people live well. He is an entrepreneur, writer, and founder of MEDFITNESS , the company that created On Demand Strength Training ™. In 2018, MEDFITNESS's had their best year yet with sales growth of 18% and monthly attrition of 2.2%. MEDFITNESS have the lowest attrition rate I've ever seen in the fitness industry. In this podcast, we disc...

In May 2018, I launched the HIT Business Membership, a content platform and community of HIT entrepreneurs, executives, and trainers, to help you grow your high intensity training business. Fast forward to today, and I'm very pleased to announce that the membership has been a great success in helping many members optimize and grow their HIT business. This is a short podcast to tell you more about...

Dr Ben Bocchicchio (drbeno@hotmail [dot] com) has been an innovator and leader in the fields of fitness, exercise, and health since the 1970s. He founded Sports Conditioning in Staten Island and developed programs for weight reduction, cosmetic enhancement, general fitness, and health and rehabilitation. Dr Ben owned and supervised a number of private fitness and health centers from the early 1970...

Dr James Fisher ( Instagram , Facebook ) is a Course Leader and Senior Lecturer in School of Sport, Health and Social Sciences at the Southampton Solent University  in the UK. He is regarded as one of the leading researchers in exercise science, and in particular resistance training. Evidence-Based Resistance Training Recommendations Listen to my other episodes with James here:  Part 1 ,  Part 2 ,...

Occasionally I get the question: "Lawrence, how is your personal training business going?" I've wanted to start a personal training business in one form or another for several years now. However, the podcast and HIT Business Membership have always taken centre stage. More recently, I've realised it makes a lot of sense for me to start a personal training business in terms of the benefits in docume...

Luke Carlson (email - Luke@discoverstrength [dot] com) is the Founder and CEO of Discover Strength based in Minneapolis, Minnesota. Discover Strength's five personal training facilities are among the highest volume/revenue training facilities in the country. Carlson is a sought after speaker to businesses and leaders in a variety of industries. Alongside HIT legend, Jim Flanagan, Luke Carlson runs...

Martin Gibala PhD ( @Gibalam ) is a professor and chair of the Department of Kinesiology at McMaster University in Hamilton, Canada. His research on the health benefits of interval training has attracted immense scientific attention and worldwide media coverage. He is the author of a bestselling book, The One-Minute Workout: Science Shows a Way to Get Fit That's Smarter, Faster, Shorter . Martin h...

"Hi I'm Lawrence, join me over at corporatewarrior.co to optimise your high intensity training and start and grow your strength training business"

Owen Dockham is the CEO of Live Oak Strength and Co-Founder of EverStrongSF , 2 exercise studios that offer a rational, safe, and effective approach to exercise not found anywhere else in the eastern bay area. Having supervised over 10,000 one-on-one personal training sessions, with individuals ranging from ages 10 to 89, Owen has found that everyone has something positive to gain from their uniqu...

Greg Anderson was the Co-Founder of Ideal Exercise . Greg was an amazing promoter and instructor of the SuperSlow® protocol and was named one of the greatest trainers in the world by Dr Doug McGuff (co-author of Body By Science ) and other slow HIT enthusiasts. His legacy lives on through his wife and Ideal Exercise Co-Founder, Ann-Marie Anderson. Today's episode comes courtesy of Rock Solid Fitne...

Scott Myslinski is the host of the Carnivore Cast podcast, which dives deep into the carnivore diet and lifestyle by interviewing doctors, researchers, and long term carnivores who've overcome a variety of diseases and conditions. Scott has been a carnivore for over two years and, with the addition of resistance training, has improved his body composition, energy, and cognitive performance. In thi...

Hannah Stael von Holstein (email - hannah [@] discoverstrength.com) is the Vice President of Sales for Discover Strength , a fast growing personal training business based in Minneapolis, Minnesota. Discover Strength's four personal training facilities are among the highest volume/revenue training facilities in the United States. Hannah joins me in this episode to talk about my favourite event of t...

Dorian Yates won the Mr. Olympia title six consecutive times from 1992 to 1997. He has the fifth-highest number of Mr. Olympia awards of all time and is widely considered to be one of the top bodybuilders in modern history and is most known for his wide back. Check out Dorian's new Shadow Line of Supplements and appearances, and autobiography (Dorian Yates: From The Shadow). In this episode, Doria...

Bill Crawford (email - iamfitness [@] aol.com) has been a leader and visionary in fitness since 1977, and is the owner of Basic Training , a well revered high intensity strength training facility in Scottsdale, Arizona. Bill was trained for musculoskeletal evaluation and rehabilitation at the Exercise Science Center, University of Florida in Gainesville, and was personally trained by the late Arth...

Adrian Antigua ( Instagram and email: adrian [@] ghfc.com) is the General Manager of the highly revered health club, Gainesville Health & Fitness ( Instagram and Facebook ). Gainesville Health and Fitness (GHFC) are one of the most profitable health clubs on the planet with 28,000 members across three locations consisting of a 75,000 sq ft club, a 25,000 sq ft center, and a 14,000 sq ft women's on...

Charlotte Pawar is the owner of Formations House , one of the longest running company formation and administration agents in the UK, operating globally to support businesses of all sizes. Their knowledge and expertise has meant they have formed more than 400,000 companies and file accounts for more than 500 growing businesses each year. They provide services for the business at all stages and supp...

Kyle Recchia (kyle.recchia [@] theperfectworkout.com) is the Chief Operating Officer (COO) for The Perfect Workout , the largest high intensity training studio chain in the United States with ~70 locations. In this episode, Kyle and I discuss productivity strategies and tactics, and how The Perfect Workout team use different methodologies to drive business results. We discuss how The Perfect Worko...