HerBusiness

No successful business owner reached their goals alone . We are supported not just by our external communities and networks – but our TEAMS. And our guest today is a trailblazer when it comes to building smart, rock-solid teams. But how can you create a high-functioning, loyal team of people around you who care about the success of your business as much as you do? Kristy Smith of Virtual Elves kno...

You deserve a team that FREES your time — which means hiring the  right people at the right time. But, many business owners struggle with hiring and managing their people – causing higher staff turnover, less commitment, and more work landing on your plate. Because let's be honest… most of us were never taught how to hire, delegate, lead, or let people go. In this episode, I'll walk you through th...

What does the superyachting industry have to do with your leadership style?  Turns out, a whole lot . In this episode, I'm joined by Karine Rayson, an expert in leadership and mental health within the superyacht industry – where teams are required to live and work together 24/7 out at sea. And in that intense environment… leadership matters . And it's no different for your business. These leadersh...

This is Part 2 of the special mini-series all about LEADERSHIP. Last week (Episode 315), we turned inward and looked at how to become the best leader for yourself and your team. In this episode, we shift our focus outward. How can you step into your role as an INDUSTRY leader? How can you show up authentically and confidently for your clients, your peers, and your community? And most importantly…...

The success of your business doesn't just depend on WHO you hire… but on HOW you lead them.  So, how can you ensure that you are being the leader you are meant to be – in order to have a TEAM that shines in their roles, without you getting involved in daily tasks?  Today, we are diving into Part 1 of a 2-part series all about the kind of leadership that transforms businesses from the inside out. T...

"What am I to charge this much?"  "Who do I think I am?"  "No one is going to pay for this!" Many women business owners have had the same doubts — and these doubts can stop us from realising the success that we want. The hidden emotions behind our pricing strategy need to be addressed – because they do nothing but keep you stuck and prevent your ideal clients from receiving the transformation you...

In business, we are so often told to stick to a pre-designed path – to stay focused, stick to the formula, and ignore the distractions. But what if  curiosity is actually the key to creating a business that both puts money in your pocket and brings fulfilment to your life? That's what our guest, CEO and Founder of the Australian Writers' Centre , Valerie Khoo , is all about. She believes that foll...

If you've ever forced yourself to shrink to fit in, to "tone it down" to be accepted, and to pursue a path that isn't aligned with you… We are turning that narrative around in this episode of the HerBusiness Podcast. Let's talk about what it really means to run a business that lights you up . This episode is about identity. Visibility. Bravery. And what it takes to stop dimming your fire and live...

So many women, despite their success and achievements, find themselves looking around and thinking,  "I should be further ahead by now." If you're caught in a comparison game, questioning your direction, or you're having a crisis in confidence, this is your episode. In this episode, I'm talking about why so many high-achieving women business owners find themselves stuck here – and what you can do...

Today, we're discussing a topic no one ever talks about. What happens when you've "made it" in business… but you don't feel real fulfilment? What happens when you've worked for YEARS to get where you are now…  only to realise you've actually built a trap? Let's discuss how to escape the Busy Businesswoman's Trap, and even importantly… how to PREVENT it. If you've been feeling the hints of exhausti...

You know that feeling when you finish a strategy session or a call with a client and you're absolutely BUZZING? You feel energised. Uplifted. Lit up.  And you just know you've helped that client? THAT is the magic that occurs when you work with the RIGHT clients . The ones who value your work, take action, and bring out the 'Genius Zone' in you. Today, I'm talking with marketing and messaging stra...

The Secret to Stop Procrastinating on Unfinished Projects How many of your BEST ideas are still waiting in the Notes app on your phone? Or on Sticky Notes covering your wall? Or gathering dust in that notebook page? In this episode, we're talking about how to gain momentum on those ideas, using the secret to stop procrastinating on unfinished projects. This is the SAME strategy big-businesses have...

As business owners, there may be no worse feeling in this world than being buried under admin . Stuck in the weeds. Overwhelmed by your to-do list. Slogging through tasks that don't actually make you inspired, ignite your passion, or give you that, "Yes, this is what I am meant to be doing with my life" feeling. It's one of the most frustrating, yet inevitable bits of running a business. That's wh...

We all have weeks where the work is nonstop – emails, meetings, socials, admin – only to end the week with the thought, "What did I ACTUALLY accomplish?" In this episode, we're diving into WHY we get stuck in that exhausting cycle of busyness that feels productive but doesn't actually move our business forward. We'll look at the hidden mindset block (hello perfectionism, people-pleasing, and visib...

"7% is what you say… 93% is how you say it." Having great content… it just isn't enough anymore. So, how can you stand out and become a go-to expert in your field? Today we're chatting with Leesa Shannon, an expert on communication and confidence, who has helped hundreds of entrepreneurs, high-profile speakers, and thought leaders master how they show up. She's showing us how we can deliver our me...

If you've ever wondered why your offer isn't converting — even though your service is great and the testimonials are solid — this episode is for you. In today's episode, I'm breaking down the real reason people buy: emotion . Not features. Not stats. But the power of a good story . You'll learn how storytelling works on the brain, how brands like Apple and Nike use it masterfully, and most importa...

In this episode, I sit down with Naomi Gora , brand strategist and founder of Brand Whisperers , to uncover the secrets of crafting a brand that does the heavy lifting – before your customers even meet you. If you have ANY doubts or questions about your brand or identity… this episode will be a masterclass in how to do branding right. What You'll Learn in the Episode: -> The surprising way Naomi d...

Do you have ingrained beliefs that are actually affecting your sales? The answer is probably yes – because we ALL do. But that doesn't mean we can't overcome mindset blocks that slow down conversions. In this episode we're talking about how you can speed up your sales by saying goodbye to these thoughts… What You'll Learn in This Episode:  -> How  selling can be a form of service and why this mind...

What would you do if everything you worked for came to a crashing halt? Our guest today, Dr. Olivia Ong, has a truly incredible story – one not just of resilience, grit, and 'pushing through the pain'... but one of self-compassion . After a horrible accident, Olivia was told by her doctor that she would never walk again, never practice medicine again and that her life would completely change. Inst...

We've hit 300 episodes! Back in 2009, I recorded the first-ever HerBusiness Podcast episode with no idea what I was doing. But what I DID know was that women in business had incredible stories to share – stories of resilience, success, and transformation. Now, after 300 episodes, we've interviewed hundreds of inspiring women, shared countless stories (not to mention strategies), and built an incre...

Are you unknowingly holding yourself BACK from earning MORE? There are 7 limiting beliefs that women business owners often tell themselves – beliefs that keep them undercharging, overworking, and second-guessing their success. In this episode, we are addressing those limiting beliefs head-on and talking about how to shift your thinking in order to leave more room for growth. And these aren't just...

Artificial Intelligence is everywhere. But no one is talking about a different version of A.I. — AUTHENTIC Intelligence. Well, except Amey Lee from Heart Content . Today, she is showing us the power of human connection and how to create authentic messaging that AI just can't produce for you. With years of experience helping brands bring together story, strategy, and content, Amey's message is more...

Most business owners believe that the more products or services they offer, the more successful they'll be. But what if holding onto the wrong product is actually costing you time, energy, and profit? In this episode, I walk you through 7 key signs that a product or service may be secretly holding your business back . Plus, we'll talk through the actionable strategies on how to phase out a product...

For years, I believed that the harder I worked, the more successful I'd be. Hustle, grind, push through — that's what I thought business was all about. I was running three businesses, flying across continents, working crazy hours, and I thought, "This is success, right?" Then, burnout hit me like a freight train. And what I learned completely changed how I run my business and my life. I discovered...

If you've been posting on Instagram and wondering why the likes and views aren't translating into sales, this episode is for you. My guests, Fiona Keary, CEO of Style Liberation , and Seona Roberts , crochet mentor and founder of the Hooked on Crochet Club , share their Instagram strategies. They've tested, refined, and uncovered surprising tactics that drive engagement (and, most importantly, con...