Michael Keeler

Gym Business - Business for Unicorns Podcast

Business EN ↓ 558 episodes

The Business for Unicorns Podcast is for brick-and-mortar gym owners who want actionable strategies to grow their business, take amazing care of their clients, and build a life and fitness business they truly love. New episodes every Monday & Friday.

Author

Michael Keeler

Category

Business

Latest episode

Jul 6, 2026

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Episodes

Episode 259: Managing Your Time as a Gym Owner 21.08.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get the FREE assessment HERE. Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 258: Turning Plans into Action with Ben Pickard 18.08.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get the FREE assessment HERE. Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 257: Secrets to Retaining Long-term Nutrition Clients with Jennifer Broxterman 14.08.2023

Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Philadelphia? To learn more and claim one of *only 5 seats* available for non-US members for our next retreat in September, click   HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram Resources from Jen: Free Liftoff Course:  https://w...

Episode 256: Realistic Internal Benchmarks for Your Gym with Pete Dupuis 11.08.2023

Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Philadelphia? To learn more and claim one of *only 5 seats* available for non-US members for our next retreat in September, click   HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 255: How to Run a Transformation Challenge with Alicia Streger 07.08.2023

Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Philadelphia? To learn more and claim one of *only 5 seats* available for non-US members for our next retreat in September, click   HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 254: How to Conduct a Client Exit Interview with Mark Fisher 04.08.2023

Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Philadelphia? To learn more and claim one of *only 5 seats* available for non-US members for our next retreat in September, click HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 253: Long-Term Planning for Your Gym with Ben Pickard 31.07.2023

Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Philadelphia? To learn more and claim one of *only 5 seats* available for non-US members for our next retreat in September, click HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 252: Tips for Negotiating with Your Gym's Landlord with Pete Dupuis 28.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get the FREE assessment HERE. Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 251: Defending Your Culture with Mike Boyle 24.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE . Check out Mike's new edition of his book HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 250: Should Trainers Do Sales? with Mark Fisher 21.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 249: How to Generate 250 Leads with One Event with Mike Bouranis 17.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 248: Nuts and Bolts of Discovery Sales Calls with Ben Pickard 14.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 247: Surprising Lessons for Moving Your Gym with Greg Morrone 10.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 246: How to Show Up As A New Leader with Pete 07.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 245: The Art of Client Gifting with Matt Guffey 03.07.2023

Want to get a report card about how your training gym is doing? Want to identify exactly where to focus your efforts? Get your FREE assessment HERE . Learn more about BFU: Learn about the  Unicorn Society Pick up a copy of  Mark's Book Check out  Mark on YouTube Follow us on   Instagram

Episode 244: Turning Clients into Coaches with Mark 30.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. LEARN MORE Learn more about BFU: Learn about the  Unicorn Society Pick up...

Episode 243: How to Right Size Your Marketing Strategy with Pete 26.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. LEARN MORE Learn more about BFU: Learn about the  Unicorn Society Pick up...

Episode 242: How to Hold Team Members Accountable with Mark Fisher 23.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. LEARN MORE Learn more about BFU: Learn about the  Unicorn Society Pick up...

Episode 241: Should You Have Multiple Revenue Streams in Your Gym? with Pete Dupuis 19.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. LEARN MORE Learn more about BFU: Learn about the  Unicorn Society Pick up...

Episode 240: How to Systemize Your Lead Follow-up with Ben Pickard 16.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. LEARN MORE Learn more about BFU: Learn about the  Unicorn Society Pick up...

Episode 239: Our Tool for Building Systems in Your Business with Mark Fisher 12.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. LEARN MORE Learn more about BFU: Learn about the  Unicorn Society Pick up...

Episode 238: 3 Marketing Strategies Used by 7-Figure Gyms with John Franklin 09.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. To lock in the very best price and save  $1800, apply by Sunday, June 11th...

Episode 237: Is it time to open another location? with Pete Dupuis 05.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. To lock in the very best price and save  $1800, apply by Sunday, June 11th...

Episode 236: What to Expect From a Business Coach with Ben Pickard 02.06.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society. In addition to our coaching for you (and your team!), you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more. To lock in the very best price and save  $1800, apply by Sunday, June 11th...

Episode 235: 3 Surprising Benefits to Unicorn Society with Mark Fisher 29.05.2023

This is one of the ONLY times of year that you can enroll in the Unicorn Society.   In addition to our coaching for you (and your team!) you get access to our library of on-demand courses, quarterly retreats in super cool places, bi-weekly group coaching calls, free admittance to Business for Unicorns live courses, and more.   To lock in the very best price and save $1800 , apply by this coming Su...

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