Grow Law Podcast

Send us Fan Mail Join Sasha Berson as he speaks with Marcus Sheridan from IMPACT 👉 Sasha and Marcus explore: — The power of addressing customer concerns, fears, and issues through text and video content. — How creating valuable content can lead to increased website traffic, phone calls, and revenue. — The importance of lawyers becoming media companies and utilizing video content to stand out in t...

Send us Fan Mail Join Sasha Berson as he speaks with Melanie Leonard, CEO of streamlined.legal 👉 Sasha and Melanie explore: — The advantages of using Clio as a practice management software , highlighting its user-friendly interface, excellent customer support, and ease of extracting and migrating data. — The underutilization of features within practice management software and the significant impa...

Send us Fan Mail Join Sasha Berson as he speaks with Steve Gordon, Founder of Million Dollar Author 👉Sasha and Steve explore: — Successful book launches and leveraging professional networks for support. — Building an effective marketing process ("book ATM") to maximize the book's impact through advertising and social media. — The power of books as lead generation tools, offering va...

Send us Fan Mail Join Sasha Berson as he speaks with Laurie Gilbertson, CEO of Tribeca Blue Consulting 👉Sasha and Laurie explore: — The need for law firm owners to develop leadership and communication skills beyond legal education. — Ways for lawyers to assess their communication style from both their own and others' perspectives. — Why firms that recognize the importance of communication ar...

Send us Fan Mail Join Sasha Berson as he speaks with Joey Coleman, Founder at Design Symphony 👉Sasha and Joey explore: — The correlation between employee happiness and a law firm's financial success for improved bottom-line results . — Why law firms should prioritize creating a remarkable employee experience. — The onboarding and training processes for new employees and how they need improve...

Send us Fan Mail Join Sasha Berson as he speaks with Moshe Amsel, Founder of Profit with Law 👉Sasha and Moshe explore: — How to grow a law firm from $500K in revenue to $3-4M by hiring more attorneys. Each additional attorney can bring in $1M in revenue. — The importance of setting goals to create generational wealth through a profitable law business, instead of just achieving a comfortable lifes...

Send us Fan Mail Join Sasha Berson as he speaks with Jay Ruan, Founder of Ruane Attorneys at Law LLC 👉Sasha and Jay explore: — The importance of having the right systems in place to help a law business scale and provide better customer service. — The significance of creating a brand of authenticity on social media for building relationships and sharing valuable content is more effective than just...

Send us Fan Mail Join Sasha Berson as he speaks with Mike Alder, Founder of AlderLaw 👉Sasha and Michael explore: — The importance of unconditional giving without expectations of how your money will be used or whether people will take advantage. — Having no ego is difficult, but focusing on your blessings rather than being better than others helps. — Building a supportive network by thanking other...

Send us Fan Mail Join Sasha Berson as he speaks with Taly Goody, Founder of Goody Law Group. 👉Sasha and Taly explore: — TikTok is a great platform for lawyers to grow their brand and reach a younger audience. — Content creation is key to growing your law firm, but it's important to prioritize quality over quantity. — Investing in a creative team to help create and repurpose content across di...

Send us Fan Mail Join Sasha Berson as he speaks with Richard James and Michael Strauch, Founders of Your Practice Mastered 👉In the podcast Sasha, Richard, and Michael discussed: • Intake starts with the mindset of the firm's owner and management, who must have a clear understanding of the goal and the job of intake. • The goal of the intake process should be to set appointments and retain cl...

Send us Fan Mail Join Sasha Berson as he speaks with Ian Altman, B2B Growth Advisor 👉Sasha and Ian explored: — Conceptualizing the legal industry as a "client vision pyramid" to help clients better understand their options for service levels. — The importance of identifying your firm's niche and focusing on clients that are the right strategic fit. — The use of "same-side sell...

Send us Fan Mail Join Sasha Berson as he speaks with Hugo E. Gomez's Advise, Founder of Abogados 👉Hugo and Sasha Explore: — The Hispanic market is a mobile-first market, with over indexing on mobile usage as their primary internet device. — That legal needs span beyond labor law to include estate planning, business law, and other areas as the Hispanic community becomes more multi-generationa...

Send us Fan Mail Join Sasha Berson as he speaks with Omar Ochoa, the Founder of Omar Ochoa Law Firm 👉Omar and Sasha explore: — The importance of having a growth mentality and continuously investing in people, technology, and services to scale a law firm over time. — Leveraging strategic partnerships and joint ventures to fill gaps in expertise while maintaining autonomy and flexibility. — Anchori...

Send us Fan Mail Join Sasha Berson as he speaks with Kevin Daisey, Managing Partner of Array Digital 👉Sasha and Kevin explore: — The importance of being visible where clients are searching, like on Google searches for specific legal services in their location. — The need to focus on agencies with experience in your specific area of law and location. — The importance of choosing an agency that ask...

Send us Fan Mail Join Sasha Berson as he speaks with Dorna Moini, CEO and founder of Gavel 👉Sasha and Dorna explore: — How to use no-code technology like Gavel to scale your law practice by automating workflows and documents. This saves time and allows firms to take on more clients and cases. — Specific examples of workflows estate planning and bankruptcy attorneys have built-in Gavel to streamli...

Send us Fan Mail Join Sasha Berson as he speaks with Miriam Airington-Fisher, Founder of Airington Law 👉Sasha and Miriam explore: — Practical strategies for balancing parenthood with a successful law career. — Setting boundaries to create a healthier work-life balance. —The importance of seeking support as a lawyer and parent. — Managing guilt associated with balancing your law career and parenti...

Send us Fan Mail Join Sasha Berson as he speaks with Wendy Witt, creator of Million Dollar Attorney 👉Sasha and Wendy explore: — Transitioning from attorney to coach: Learn how to leverage your legal expertise and skills to build a successful coaching business. — Overcoming fear and self-sabotage: Uncover powerful techniques to overcome fear and self-doubt. — Focus, rest, and delegation for succes...

Send us Fan Mail Join Sasha Berson as he speaks with Robert Ingalls, CEO and Founder at Law Pods 👉Sasha and Robert explore: — The importance of creating a legal podcast for law firms. — The challenges of making a podcast with general appeal versus targeting a specific audience. — The significance of providing unique insights and content as a lawyer in the podcasting space. — Three of the most ben...

Send us Fan Mail Join Sasha Berson as he speaks with Luis Scott, founder of 8 Figure Firm Consulting 👉Sasha and Luis explore: — The power of branding and its impact on long-term success — The distinction between branding and direct response marketing — The role of brand recognition when clients actively search for legal services — Combining branding and direct response advertising for a comprehen...

Send us Fan Mail Join Sasha Berson as he speaks with Nathan Sumekh, VP of Operations at Legal Soft 👉Sasha and Nathan explore: — The importance of tailoring service delivery in the rapidly evolving legal software business. — The significance of individualized service in revolutionizing the legal software sector. — The power of a well-run law firm and its prospects for escalated revenues. — The piv...

Send us Fan Mail Join Sasha Berson as he speaks with Nick Jervis, owner of Samson Consulting 👉Sasha and Nick explore: — How to transition from law practice to law firm marketing, and how the insights could transform your approach. — Embracing imperfections in marketing strategies. — How to lean into your firm's genuine side that clients will appreciate. — The importance of office decor and p...

Send us Fan Mail Join Sasha Berson as he speaks with Brooke Lively, Co-Founder of Cathedral Capital 👉Sasha and Brooke explore: — Discover how a law firm CFO functions as a growth catalyst and profitability accelerator. — Why marketing is the key to attracting potential investors and clients for law firms. — The unique challenges and high-cost implications of broadcast advertising for law firms ....

Send us Fan Mail Join Sasha Berson as he speaks with Alexandra Watkins, Chief Executive Boss Lady of Eat My Words 👉Sasha and Alexandra explore: — The potential impact a memorable name holds in attracting clients and setting your firm apart. — The strategic use of lawyer SEO and keyword integration for elevated online visibility. — The immense potential for successful rebranding through inspiring...

Send us Fan Mail Join Sasha Berson as he speaks with Merry Neitlich, founding partner with EM Consulting  👉Sasha and Merry explore: — The gains of custom-made and precision-focused strategies, guided by a legal marketing expert ,  for the advancement of your legal profession. — The resistance to business growth initiatives in the legal sector and ways to conquer them. — The imperative of potent b...

Send us Fan Mail Join Sasha Berson as he speaks with Sam Mollaei, Founder of My Legal Academy 👉Sasha and Sam explore: — A virtual law firm offers lawyers control over their work, role selection, and location, addressing common complaints of overwork, stress, and lack of control in the legal industry. — Getting advice from an advisor, coach, or trainer is vital for success, particularly for expert...