Fitness Business Asia Podcast

Fitness industry powerhouse and global authority, Emma Barry, joins us for a fun and enlightening talk on trends, the latest in fitness tech and the state of recruitment. It's always a blast with Emma, and this show to celebrate hitting 200 was no different! PARTNERS SUPPORTING THE SHOW Glofox Innovative and comprehensive fitness management software ⮕ Glofox Website ClassPass The app for all thing...

Jack speaks to Anthony Kelly, Chief Customer Officer and co-founder at Glofox, about lessons learned in the last 2 years, what their data has shown about shifts and trends in the industry, fitness franchising and their recent big deal with Xponential Fitness.   PARTNERS SUPPORTING THE SHOW Glofox Innovative and comprehensive fitness management software ⮕ Glofox Website ClassPass The app for all th...

This episode is in remembrance of John Holsinger, industry leader and legend. We were very sad to hear of his passing, and listening back to this interview recorded in March 2020 was a reminder of what he gave to everyone in Asia and Australia's fitness industry. Thank you for everything John and may you rest in peace. Anyone wishing to make a contribution to John's charity of choice, Mercy Ships,...

Meetings are your chance, as a leader, to inspire, share the vision and get out important messages. Doing this powerfully and effectively can make a big difference to the culture of your company, so get it right with today's solo episode from our host, Jack Thomas.   PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency Bra...

You've created something special… and you want to expand. Sounds great, but are you really ready to do it, why are you doing it and are you set up for success across multiple locations yet? If you're looking to expand (or you've expanded recently) this episode is an absolute must-listen. Reflect on all the points in this show carefully before making your decision - and reach out to podcast@baseban...

FBA welcomes Stu Brauer of WTF Gym Talk to the show for some straight talking advice for microgym owners everywhere. We talk about building a strong brand, common mistakes microgym owners make and some predictions for the future of the industry.   PARTNERS SUPPORTING THE SHOW Listen here: Episode 147 - Sam Canavan of ClassPass ClassPass The app for all things fitness, spa & beauty ⮕ https://classp...

A collection of the worst gym business advice we've ever heard which, after hearing it, we feel we had a duty to address today. We also cover the better approach and route for you and your business.   PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency Branding, marketing and web development for fitness & wellness busines...

Andrea Bell, chief people officer of Inspire Brands Asia, has a great story to tell. In this episode we hear how some of the hardships in Andrea's journey led to her business success running one of the largest networks of gyms in Asia. Andrea joined forces with one of our previous guests, Johannes Raadsma of episode 143, to purchase the master franchise agreement for Anytime Fitness across the reg...

In the final part of our podcast series, we explore 6 big things you can do after launching your show to build an impactful, successful resource that brings more business to you and your company.   Glofox Fitness Founders Podcast GloCon 2021 Panel on Digital Fitness with Jack Thomas   PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partne...

Host Jack Thomas takes you through the 11 crucial steps to launching a successful podcast, based on his experience creating two top 10 show in both the entrepreneurship category and the fitness category, with the Build Your Base podcast.   PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency Branding, marketing and web dev...

Host Jack Thomas tells the story of this show - why it was started, the ups and downs on the journey to 200 episodes and what's been learned along the way. Thinking of starting your own podcast? Don't miss the next episode in this podcast mini-series.   PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency Branding, marketi...

Avrum Elmakis, co-founder of CLMBR , a beautiful and powerful piece of equipment and technology that elevates one of the purest and most underrated forms of movement - climbing. The story of CLMBR is a truly inspiring one and has helped the company attract superstar investors such as Jay-Z and Novak Djokovic.   PARTNERS SUPPORTING THE SHOW MyZone Industry-leading heart rate monitor and online soci...

After discussing whether you should have sales and discounts in your gym in episode 187 (listen here), today Jack presents 7 other effective sales strategies that are not just money off. This allows you to maintain your pricing structure and the integrity of your brand, as well as getting bigger and stronger commitments from your members.   PARTNERS SUPPORTING THE SHOW ClassPass The app for all th...

Selina Bridge is the CEO of KX Pilates out of Australia, overseeing strong growth in APAC and beyond and a robust bounceback after lockdowns. Selina shares openly her insights into running such a strong network of studios and franchisees, how innovation plays a big part in their success and plans. This is a great listen for any ambitious fitness entrepreneur or manager.   PARTNERS SUPPORTING THE S...

Sales and discounts are addictive for a business and have their place but, when incorrectly applied, can also destroy your margins and brand. Host Jack Thomas talks through the pros and cons of sales and discounts and how to both use them effectively and avoid the common pitfalls.   PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners...

Friend of the show Ross Campbell from the FIT Summit returns for a conversation about Asia's fitness industry in 2021 and what we can expect in 2022. Don't miss this one - we have big things ahead for Asia's fitness scene and with Ross having such a great oversight of the industry, we always appreciate his thoughts and reflections. Full Details ⮕ The FIT Summit Dec 1-2, 2021   PARTNERS SUPPORTING...

Getting your sales commissions right for your team can positively shape their behavior and drive your culture. Get it wrong and, well… the opposite is true. Jack Thomas talks about some of the crucial things to consider when putting incentives together for your sales team and what's worked well for the coaches and front desk staff at his gym, BASE.   PARTNERS SUPPORTING THE SHOW ClassPass The app...

We're proud to announce our partnership with Glofox. Our host Jack Thomas has appeared on their podcast numerous times and has joined their online gym owner conference as a speaker and it's through these kind of events, that seek to empower studios, that we really wanted to work with them on this podcast For some time we've been recommending Glofox as our first choice for gym management software a...

We're proud to announce our partnership with MyZone - a fitness technology that I've been using consistently for years now and we're excited to be bringing into the BASE experience. MyZone are hands down the leading heart rate technology for gyms and fitness studios. On the show we want to partner with the very best companies and with this in mind MyZone were the first company we reached out to. T...

We're very excited today to announce our partnership with Maya Agency - an agency that's played a huge role in developing and building both BASE and this podcast. We've been working with Maya Agency since the very start of BASE. They helped us create a beautiful and powerful brand, but working with them has really provided a lot more than that - the process helped educate us on what it means to bu...

We're proud to announce that we're partnered with one of the biggest fitness companies in the world and the first billion dollar unicorn of this decade: ClassPass. ClassPass has had a big impact since they launched in Singapore in 2018 and as they are an important player now in Asia's fitness scene we knew it would be good to have them involved in this podcast's conversations. We know first hand t...

To help us create more impact in our mission to raise the standards of Asia's fitness industry, we've brought on partners to the show. It was an absolute non-negotiable that we chose partners to work with that we believed in, that could add value to BASE and this podcast and that could also add value to you, the listeners of the show and so we're proud to announce we'll be working with ClassPass,...

Welcome to the Fitness Business Asia podcast, hosted by BASE founder and CEO Jack Thomas - a show with a strong and powerful mission to raise the standards of Asia's fitness industry. If you're an ambitious gym owner, fitness manager, investor in the wellness industry or a coach that wants to get into the business side of fitness, this weekly resource will help you raise your game.

Are you involved in the coach or instructor recruitment process? If so, this episode is a must for you. Host Jack shares lessons from 10 years of coach recruitment and management experience and our 12 rounds of recruitment at BASE.   SHOW RESOURCES Jack Thomas on LinkedIn Fitness Business Asia Website Fitness Business Asia Instagram

Will Brereton has worked at the top of some of the biggest companies across world fitness, including Les Mills, ClassPass and Beachbody - and in today's episode we talk about how boutique fitness should approach the growing online part of the industry. You can find part 1 (episode 177) here. You can listen to my appearance on Will's Group Class Real Talk podcast here where we went deep into our gr...