Jack Thomas
Fitness Business Asia Podcast
Welcome to the Fitness Business Asia podcast, hosted by BASE founder and CEO Jack Thomas - a show with a strong and powerful mission to raise the standards of Asia's fitness industry. If you're an ambitious gym owner, fitness manager, investor in the wellness industry or a coach that wants to get into the business side of fitness, this weekly resource will help you raise your game.
Author
Jack Thomas
Category
Podcast website
Latest episode
Mar 23, 2026
Where to listen?
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Episodes
225. From Idea To Acquisition: The Glofox Story - with Conor O'Loughlin, Co-founder & CEO 11.09.2022 56:02
Glofox has built an incredible gym management platform that was born over a pint of Guiness in Dublin and is now one of biggest and most respected fitness industry softwares out there. Here is their inspiring story from co-founder Conor O'Loughlin. Glofox: Innovative and comprehensive fitness management software ⮕ Glofox Website PARTNERS SUPPORTING THE SHOW ClassPass: The app for all things fitn...
224. Fitness Industry Trends for 2022-2023 - with Sam Canavan of ClassPass [Part 2 of 2] 04.09.2022 48:00
We welcome back Sam Canavan, MD of Asia Pacific for ClassPass for part 2 of our interview, with today focusing on the fitness industry trends we can expect to see over the next few years. PARTNERS SUPPORTING THE SHOW ClassPass: The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners MyZone: Industry-leading heart rate monitor and online social platform for gyms and studios...
223. What the data shows us on Asia's fitness markets in 2022 - with Sam Canavan of ClassPass [Part 1 of 2] 28.08.2022 1:01:28
Sam Canavan, MD of Asia Pacific for ClassPass joins the show to talk about what some of the data is showing us in the region's markets and recovery, as well as some of the missed opportunities for gyms in creating a differentiated marketing message. Through his role at ClassPass, Sam has a great overview of the fitness industry in Asia and how it compares to other markets, making this episode a mu...
222. Is there such a thing as 'too much' community in your business? 24.08.2022 17:54
Is your 'community' your strength or your weakness? Do you call your staff 'team' or 'family'? What should you do if a group of members want to change aspects of your fitness concept? Just some of the questions answered in today's podcast on what this buzzword can mean for your business. PARTNERS SUPPORTING THE SHOW ClassPass ⮕ The app for all things fitness, spa & beauty ⮕ https://classpass.com...
221. Barry and Shay Kostabi: How to create an incredible member experience 14.08.2022 1:09:29
Group class experience experts Barry and Shay Kostabi return to the show to share with us how to build the foundations for a strong and successful brand, mission and member experience. If you find yourself looking at prices as a way to bring in and keep members, this episode will be perfect for you. Episode 86: Barry and Shay on creating an incredible digital experience Jack Thomas on the Fitness...
220. The most important law of gym sales (make sure you do this) 10.08.2022 16:48
A sale is not a sale until this law is realised. We made this mistake for years before tweaking our processes and almost eliminating the issue. This episode has some practical scripts you can use - but if you need more help with your sales process, reach out to us at Fitness Business Asia. PARTNERS SUPPORTING THE SHOW ClassPass ⮕ The app for all things fitness, spa & beauty ⮕ https://classpass.c...
219. Suzanne Hosley, CEO of FIT Thailand: Bringing international fitness certifications to Asia and starting the Asia Fitness Conference 01.08.2022 55:19
In our first in person interview in over 2 years, host Jack talks to Suzanne Hosley. Suzanne started FIT, Asia's first internationally recognized personal training certification in 2005 as well as the region's first major conference, with the Asia Fitness Conference in 2009. In the must-listen episode, Suzanne offers 37 years of experience in Asia and some great stories on what she's been through...
218. 6 CRUCIAL considerations when hiring coaches and instructors 24.07.2022 26:59
If you're a gym manager or owner who's involved in the hiring of coaches and instructors, this episode will be perfect for you. It contains the learnings from years of experience working with over 100 coaches and all our successes and failures in this area - and there have been many! PARTNERS SUPPORTING THE SHOW ClassPass ⮕ The app for all things fitness, spa & beauty ⮕ https://classpass.com/par...
217. Michael Jordan, CEO of UBX: Overseeing growth from 5 to 94+ locations and a major rebrand 18.07.2022 49:54
Michael Jordan joined 12RND in 2017 at 5 studios and has helped grow the brand to 94 studios today (and counting), as well as overseeing a major rebrand recently to UBX. With great success comes a lot of lessons, which Michael was happy to share openly in this episode. PARTNERS SUPPORTING THE SHOW Glofox - Innovative and comprehensive fitness management software ⮕ Glofox Website ClassPass - The...
216. Should you open a franchise fitness concept or create your own brand? 11.07.2022 26:25
Fitness franchises are big right now, but should you open one or create your own, independent brand? In this episode, Jack Thomas helps you understand which route will be best for you. PARTNERS SUPPORTING THE SHOW ClassPass ⮕ The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency ⮕ Branding, marketing and web development for fitness & wellness businesses ⮕ http...
215. 15 social media content ideas for your gym or studio 04.07.2022 28:05
Host Jack Thomas shares 15 social media content ideas that will spark some inspiration for your marketing team. These ideas are best used in conjunction with our last show, episode 214, with Natalie Dau on connecting with your audience. Episode 214 with Natalie Dau PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency Bra...
214. Natalie Dau: How to create impactful content that connects with your audience 26.06.2022 52:09
Natalie Dau is an entrepreneur, athlete and influencer. Natalie has over 400k followers on her Instagram account 'rockstararms' and works with many top brands to create powerful, memorable content. PARTNERS SUPPORTING THE SHOW Glofox - Innovative and comprehensive fitness management software ⮕ Glofox Website ClassPass - The app for all things fitness, spa & beauty ⮕ https://classpass.com/partner...
213. Leadership tips for gym and fitness studio owners and managers 20.06.2022 35:18
In the fitness industry we need to run positive businesses and workplaces that have an impact on people and improve their lives. This requires strong leadership and today's show will help you achieve that, with host Jack's top 12 tips from his fitness management career. PARTNERS SUPPORTING THE SHOW ClassPass - The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Age...
212. The Renaissance of Boutique Fitness (The Fit Summit) 14.06.2022 23:11
After testing positive before the event, host Jack Thomas could not attend the Fit Summit. In this episode we cover the topics and points he would've spoken about on the panel. Jack covers surviving the last two years, finances, franchises, technology and, to finish up, trends on the up and fads on the down over the next few years. PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fi...
211. Valuing your gym - why it's probably worth nothing 07.06.2022 27:11
How much is your gym worth? All gym owners have at least thought about the value of their business and most massively overvalue it. In fact, many studios are sadly worth nothing more than the equipment and fittings. In this episode, host Jack Thomas talks about the different factors that affect the value of a gym and how to raise the value of your gym or studio. PARTNERS SUPPORTING THE SHOW Clas...
210. Michael Ramsey: From running the world's busiest F45 location to founding Strong Pilates 01.06.2022 53:52
Michael Ramsey ran the world's busiest F45 studio with over 450 members and Saturday morning classes that hit 72 people! Michael sold his F45 studios to launch Strong Pilates, a concept that uses a pilates reformer and Concept 2 Rower hybrid. Strong Pilates has 14 locations opened and 87 confirmed (and counting). It's a great story of growth that he shares openly. PARTNERS SUPPORTING THE SHOW Gl...
209. Opening your SECOND gym - what I wish I'd known 30.05.2022 35:15
Going from one to two gyms is a big step. In this episode Jack goes through what he wished he knew when BASE expanded from one to two studios and all the things you'll need to consider before you decide to scale. PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency Branding, marketing and web development for fitness & we...
208: What makes an industry-leading group class instructor and experience, with Emma Masters 19.05.2022 57:47
Whether you're a coach, a manager or gym owner, you'll take a lot from this interview with Emma Masters about the ingredients that make up an incredible group class training experience. Emma has worked with some of the leading brands in fitness to help them building powerful, effective group class coaches and brands. PARTNERS SUPPORTING THE SHOW Episode 207 - Get the most out of working with Cla...
207: Should you partner with ClassPass and how to get the most out of the platform 09.05.2022 26:01
In today's show Jack tackles whether working with ClassPass is the right move for your gym or studio and how to get the most out of a partnership with them. Episode 147 with ClassPass Asia Pacific MD Sam Canavan ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya's Case Study of BASE Branding and Development PARTNERS SUPPORTING THE SHOW Maya Agency Brandi...
206: Creating your brand's 'special sauce' and raising money with Pete Moore of HALO Talks 02.05.2022 52:05
We talk to Pete Moore about creating your 'special sauce' to make your brand stand out and how to attract investment and private equity interest. We also talk about Pete's new book about the lessons we can take from sport into the business world. PARTNERS SUPPORTING THE SHOW Glofox Innovative and comprehensive fitness management software ⮕ Glofox Website ClassPass The app for all things fitness,...
205: Raising the standards of Asia's fitness industry - Jack Thomas with Vanessa Severiano (April 2021) 24.04.2022 44:57
In a repost from Vanessa Severiano's podcast The Business of Fitness from April 2021, FBA host Jack Thomas discusses the BASE journey, creating a special, impactful brand and tips on creating a strong culture within your business. PARTNERS SUPPORTING THE SHOW ClassPass The app for all things fitness, spa & beauty ⮕ https://classpass.com/partners Maya Agency Branding, marketing and web developmen...
204: Retain your best coaches and instructors for YEARS - the 10 steps 18.04.2022 32:09
Want to keep your best coaches for years? Having trouble with coach and staff turnover? One of the things that Jack is most proud of at BASE is how they've retained their best coaches for years. As we all know, having great staff means a strong, healthy and long-lasting fitness business so follow these 10 tips to improve your coach and instructor retention. PARTNERS SUPPORTING THE SHOW ClassPass...
203: The F45 patent case and the next few years in APAC's fitness scene with Cameron Falloon, CEO of Body Fit Training 11.04.2022 25:39
Cameron Falloon is the founder and joint CEO of Body Fit Training. In part 2 of our interview, we discuss the F45 patent case that was recently settled in BFT's favour and what we can expect over the next few years in the APAC region. Part 1 of our conversation with Cam can be found here: Episode 202 - APPLE - SPOTIFY Check out our previous episodes with Cameron here for Body Fit Training story, o...
202: The Xponential deal & bringing Body Fit Training to the US market, with Cameron Falloon, CEO of Body Fit Training 03.04.2022 39:50
Cameron Falloon is the founder and joint CEO of Body Fit Training, the Australian fitness franchise powerhouse that was recently acquired by Xponential Fitness. BFT have had a great few years, expanding to over 300 confirmed locations and experiencing big growth in Singapore, with plans to further expand in Asia. Coming off the back of a big victory in an important patent case brought by F45 (cove...
201: Our top 5 'must-listen' podcast interviews from 200 shows 28.03.2022 15:28
Here's our top 5 'must-listen' episodes from over 200 shows! Give yourself and your business a boost by downloading these today: Ep 13 - Peter Thew of Yoga Movement - Building a brand APPLE SPOTIFY Ep 30 - Rich Hutson of Evolution Wellness and FIRE FItness - Making a great sale APPLE SPOTIFY Ep 52 and 66 - Linda Tang and Anabel Chew - The WeBarre Story LINDA APPLE LINDA SPOTIFY ANABEL APPLE ANABEL...
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