Fit Biz U

If you want bigger launches, you're going to need a longer runway. This episode is all about the three "tracks" your potential clients should be on before your next launch. Lots of people tend to rush the process, but the more time you spend nurturing your potential clients, the bigger the payoff will be later. JillFit consistently sees 6-figure launches and if you're ready to do the same, tune in...

It's said that people only buy from others that they know, like, and trust. That means if you want your potential clients to feel safe investing with you, it's not enough just to know who you are and like you, they really have to trust you too. The energy you're showing up with in your day-to-day will either instill trust or it will be repellent, so how do you show your trustworthiness? In this ep...

We talk a lot about mentorship here on this podcast, but what exactly is it? You're most likely a coach in some capacity, and even though coaching is similar to mentorship, there are a few key differences. Where coaching looks more like telling someone what to do, mentoring is showing someone what to do. A mentor opens you up to new a new mindset, a new mentality all the while challenging you to b...

You're not just a coach or a personal trainer anymore, you're a Digital CEO, which means that your time is now in higher-demand than it's ever been. It's time to increase your prices! Maybe you're struggling with impostor syndrome when it comes to raising your rates, but your time is valuable. Plus, when you charge more, you put yourself on the hook to rise to the occasion and become a better coac...

Certifications are shaping up to be one of the next big things in the health, fitness, and nutrition online space. Creating a certification or a credential is not only another great additional stream of income for your business, but it's a method that can impact the lives of an even greater number of people than you could on your own. While creating a certification won't be for everyone, you may w...

This episode features special guest and Head of Operations at JillFit, Danny Coleman. If Jill is the visionary of the company, Danny is the integrator. Okay, that sounds great, but what exactly is an integrator and what do they do? To put it simply, the visionary (or the CEO) is responsible for the what and the why, while the integrator (or the COO) is responsible for the who and the how. When you...

JillFit is the brainchild of Jill Coleman, but it takes a team to make everything run smoothly. After over a decade in business, Jill knew that if she wanted to take things to the next level, she couldn't do it alone. A lot is needed from you as a Digital CEO and when you bring team members on to help, you give yourself more time to focus on your zone of genius, allowing you to take your business...

Mentorship is one thing all businesses should be investing in. There are some lessons you'll learn on your own, but a mentor can share their own playbook with you and your business can reach greater heights, even faster. It's been over 10 years since the first time Jill ever invested with a mentor, but the lessons she learned still help her in how she runs JillFit every single day. A mentor just m...

We only have a finite amount of energy in our day-to-day lives. If you're using up your energy by sweating the small stuff, you won't have much leftover to focus on bigger picture tasks or to show up fully for your clients, and you're putting yourself at a higher risk for burnout. Delegating, automating, and outsourcing is a huge part of how things get done at JillFit and has allowed this business...

In your online business there are 2 major types of launches: front-end and back-end. Hopefully, you're spending some time this January to sketch out the next 2 quarters of your business calendar and as you do, it's important to designate which type of launches you will be running. Launches fall into either a push or a pull pattern and you need the right balance of both so you don't fatigue your au...

Everyone knows it: the Instagram algorithm is changing, and fast. If you're starting or running a personal brand in 2023, these rapid changes can feel overwhelming and confusing, but it's not all doom and gloom. Yes, the barrier to entry seems to be getting higher but there's a hidden opportunity here: less people are willing to rise to the occasion, and if you do, you'll be miles ahead. The key i...

There's this idea floating around the internet that online business owners need to be earning $10,000 a month. Who decided that?! A 10k month is not only arbitrary, but it's not even the best goal. Owning a business doesn't lead to predictable income like a "normal" job, and that can be a great thing! Some months you might have 10, 20, 30+ k months, while some months are a little more lean. That's...

If you already have a successful 1:1 coaching offer, it might be time to consider scaling to make some more money, free up more of your own time, or both! As a digital CEO, your time is your greatest asset. You might find yourself completely booked with 1:1 clients and wishing you had more time to work on the creative side of your business or make little more income. That's when you know it's time...

One of Jill's biggest value systems is mentorship and investment in your own business. As 2022 came to an end, Jill had to consider whether or not she wanted to renew the mastermind she was in with her business mentor… for the third year in a row. After almost deciding against it, Jill re-upped her commitment, and in this episode she's sharing why. Long-term mentorship is critical to business succ...

After a hectic year, Jill took 3 weeks off of work, and while that rest was sorely needed, it was oddly difficult. As fellow entrepreneurs know, taking a vacation sometimes causes more stress than just staying home. But as Jill always says, you've gotta walk the walk if you're gonna talk the talk. For Jill, that means working fewer hours, giving herself space to fill her own creative-cup, and trus...

Another year has come and gone, and like always, JillFit has had some big goals—some we hit, and on some we've fallen short. This episode is a behind-the-scenes insight into what business looked like in 2022, and how the JillFit team plans for the new year. Ups and downs are inevitable in business, and there are goals you'll crush while you might fall short of others, and it's all okay. Learning t...

In this episode, Jill and her business partner Shanté Cofield (a.k.a. The Movement Maestro) talk about the future of online coaching businesses, how they see their brands growing and expanding in the upcoming years, and how business owners who are just starting to take clients in, share content, and having an income from it can scale their companies just by being consistent. Tune in! "If you guys...

The first module on FBA (Fitness Business Accelerator) is all about creating a 1:1 offer for your clients. You can indeed create a group offer right from the start, but it's fundamental to have a 'signature offer. That offer that you can say is your premium product that will draw people's attention. In this episode, Jill explains how you can create yours and why it's so important for your business...

This episode is dedicated to FBA (Fitness Business Accelerator), which is opening its doors today! Jill tells a little bit about the early stages of the course and how it was born from another successful program called Best of You. Here, Jill talks about the many benefits of investing in you, your potential, and your business, highlighting that to achieve the next level you must be committed. Tune...

The right mentorship for you has a lot to do with the current level of your business. Beginners, intermediates, and advanced business owners have different priorities, and the mentor you choose to guide you and help you should match that. The first rule: you want to be working with someone who has done the same thing you want to do. In this episode, Jill explains the best strategies to choose the...

It's not uncommon to get confused about who is the ideal client for your coaching business. Especially if you are coming from an in-person training career, where your clients were all different from each other. Instead of trying to identify your ideal client through demographics (age, gender, weight) why not try to identify through psychographics (habits, activities, personality)? In this episode,...

Creating a unique brand is something half intuitive and half strategy. A brand should indeed be all about your personality, your character, and the work you can provide for your clients. But there are some strategies you can follow to level up your brand and achieve the next level quicker. In this episode, Jill shares these 3 strategies (the 3 M's) to attract the right client and be recognized for...

This episode is part 5 of our mindset series, and it's all about how to overcome the fear of showing up online. We need to be able to show up online in order to build our business, but sometimes it can feel overwhelming and we worry about how other people will react to our online presence once we start talking about our offer. It is necessary to do the work to make this mindset shift and stop worr...

Social media is a non-negotiable for someone building an online business. Whether you're better at creating written content or showing your face on videos, you need to be creating some kind of content if you want to build your brand. The reason is simple: the people that will eventually invest with you are all connected there. In this episode, Jill shares important tips to master social media. "Th...

When building your business, it's pretty common to be bombarded with a lot of tips, strategies, and tools from different coaches on social media telling you what to do, how to grow, and how to scale your brand. If you ever feel like this, we got you! In this episode, Jill advises you to be discerning and smart to make the best decision in choosing your "mentor". Focus your attention on this person...