Expert In Demand Podcast With Dean Seddon

5 Reasons You Aren't Getting Inbound Leads There 5 Simple reasons why you aren't getting inbound leads... Sometimes you could have just one little element which is off, which could be holding back the floodgates... Other times, I've met people where they had something wrong in all five areas. Take a look at the carousel and let's fix it. Do you need some help, take a look at my programme we have a...

Did you know you are probably under charging?   If you are selling your skills or expertise, then anything under £250 probably means you have an unscalable business if you are doing 1:1 support.   In this episode I unpick the pay-be-the-hour pricing model and show you what is the difference between charging £100 per hour and £250 per hour.   Most people don't realise that £100 per an hour even for...

What if everything is built on confidence? Might surprise you...but it is. 

In this episode we look at the problem of an Ads-first mentality to marketing. PPC is great but when you look at it, it doesn't replace organic success, it extends it. Many are using Ad's at the cost of organic, which in the long run as ad platforms changes, could leave you up the river without a paddle.

In this Episode we look at the mistakes lots of marketers make on social media. I've done these, you've done these and some people are still doing these! But don't worry, you'll be forgiven as these are common mistakes which are easily fixed....

In this episode we look at how to get inbound leads from content and how do you systemise it so you can repeat the process. We discuss the big reason people struggle to get leads and why your value proposition is key to unlocking inbound leads.

What do you need to do to convince people to pay more for your services?

I'm going to walk you through the hacks on LinkedIn to get organic reach and the potential pitfalls. I'll also share with you to the long term wins to build an audience using content on Linkedin.

Why do coaches and consultants, or even subject matter experts struggle to master marketing? There is one big reason why many coaches and consultants find themselves exhausting their referrals and network and then stumbling around for clients.     

How do you come up with fresh content ideas? How do you avoid blank page paralysis? How do you keep the content flowing when you have days when you CBA? In this episode we look at how content can bring you lots of business and how to keep it working for you day in an day out.

Feast and famine in your business can slow down your growth. Feast and famine cycles are a common problem for businesses that struggle to grow month after month. In this episode we look at the root cause of feast and famine cycles, how they affect your business, why you should fix them instead of focusing on short term results, and what you can do to solve it once and for all. 

If you're using LinkedIn to sell, this episode is a must listen. Sales Navigator has been around for years and it's finally getting the attention that it deserves. It's one of the most powerful tools in your arsenal if you want to get more leads and close more sales.   You can't afford not to listen!   

Did you know that less than 1 out of every 100 people who receive a message from someone they don’t know will respond? And, did you also know that it takes an average of 7-8 messages before someone responds to one of your outreach messages on LinkedIn? This means if you send the same message over and over again, chances are very high that person will never see it! In this episode I share my best t...

Has email died? Do we need an email list in the social media age? In this episode Dean shares some solid reasons you should invest time and effort in building an email list for your business.     

In this episode we look at How you can build expert authority with your customers and potential customers. You don't need to have millions of followers or be the foremost expert in your field.... you need to build a believe that you are the best expert and authority to help your customers.... you are the preferred choice. Take a listen and learn about building Expert Authority in you, your busines...

In this episode we look at 5 Strategies to Increase Sales....

In this episode Dean shares his experience of increasing prices, how to do it and how to position your product or service to appeal to higher paying clients.   Dean discusses... The Mindset to raise prices How to see your product/service to sell on Value The 4 Factors to position for higher paying clients  

In Today's episode, we look at the rising polarity on social media, the people who provoke for fun and how the news creates stories from facts to bate the population. Remember the good news - you don't need to have an opinion.

Have you set your goals of 2022 yet? In this episode I will be sharing a goal setting method which has helped me set and hit goals for the last ten years.   In this episode Dean shares two simple tricks that helps him set goals and ensure he makes progress throughout the year.

This happened to me a few years ago... I had a plan, but my defensive thinking sabotaged it. In this episode we look at defensive and offensive strategies.

I got hit up by the "Marketer of the Year 2020" on LinkedIn.... it highlights the problems for business owners who need to generate leads.    I unpick some of the problems with his pitch, process and why you should become the expert on generating your own leads. 

The best traffic is free traffic, in this episode Dean talks about how you can get organic leads.

Why You Need a Social Selling Sales Model

Dean and Luke uncover what it takes to make the right plan.