Expert Edge Podcast

Everybody has gifts that are inherent within them but few know how to recognize those gifts and even fewer know how to monetize that gifts. Instead, many spend their time trying to strengthen their weaknesses. One of the lessons I've learned is that you don't have to necessarily develop your weaknesses. Sure you can round them out. But I found that the things that you naturally gravitate towards,...

A scarcity mindset is likely one of the biggest obstacles preventing you from achieving your goals. Your thinking, your language and your actions are creating the results in your life. In this podcast I share with you 3 strategies that will help you move from a state of scarcity to a state of abundance.  These strategies can all be implemented right away and the results can be life changing.   In...

Webinars are one of the easiest ways to launch your business and scale it but not every webinar is effective. Many people make the mistake of overteaching, overselling, or just not following a structure that is proven to get clients. That's why you must understand the 3 big hacks that cause conversion on your webinars. Enjoy the listening!   If you are serious about improving your conversions, mak...

One of the reasons your audience may not be buying from you is because your content is not addressing their buying beliefs. In this episode, I take you through 3 of the most important buying beliefs that you must be installed in your content so that the audience is primed to buy from you. These strategies can be used in your emails, webinars, live presentations, or anywhere that you are presenting...

The recession is not just coming, it's here. Many people will move into fear, anxiety, and overwhelm with just the word being spoken. However, there is a silver lining in every recession. In fact, I think it's more than silver, it's gold. And, it all starts with your perspective and the decisions you make over the next few months.    This episode will help to quickly give you perspective on how to...

Have you ever sent an email to your list and heard crickets? This happens way too often for many coaches and it's because most don't understand how to create a genuine connection.  You can go to so much effort to share your content on social media and even run a launch, but if you don't have copywriting that first connects with your audience and then converts them into clients a lot of the efforts...

Many people live their lives restricted by the fears and failures of the past. Whether it was a failed business, relationship, or finances, these can all impact our willingness to step out and really shine our light.    If you are ready to step out of the fears of the past and into the hope of a bigger future then this episode with Harper Collins Best Selling Author, Julie Solomon, will truly allo...

Building trust with your audience is one of the most important things for converting them into clients. You must master telling your story in order  to build trust faster and enable your audience to trust you. In this episode, I was featured on Sean Cannell's Think Media podcast where we discussed how you can use your story to connect and convert clients.   If you found this valuable please take a...

Your overall energy is one of the secrets to building a successful expert business. As coaches, content creators, and speakers we must ensure that our energy is high at all times. The problem is that most entrepreneurs tend to put their health on the back burner while they try to grow their business. In this episode, I interviewed Health Consultant Tanessa Shears on how you can biohack your life a...

I've had the privilege of coaching thousands of students over the last 13 years. I was reflecting on what was the difference between those students who go on to see immense success and others who have struggled. Especially when the content, community, and coaching experience stay the same.  I discovered 3 success traits that my top student displayed that I believe have led to their growth.   As a...

Running an Expert business can be exhausting. There are so many things that are required of you as a content creator including social media, content delivery, launching, customer experience, and the list goes on. If your energy is really low or you aren't feeling great, then you really have very little chance of scaling your business up.    That's why I think this conversation is one of the most i...

Marketing your expert business can be a difficult and overwhelming experience. There are so many social platforms and marketing channels to choose from, but all of that doesn't matter if you don't get the fundamentals right!    In this interview, I asked marketing expert, Laura Higgins, how she has helped so many businesses market themselves effectively and really stand out in their niche. In this...

Email can be one of the most powerful tools for you as an entrepreneur. But, most coaches and course creators are doing it completely wrong. Email is effective when you use it as a vehicle to build a strong connection and ultimately convert them into your programs. In this episode, we unpack with email marketing expert Bobby Klinck exactly how to stop writing emails that suck and start creating on...

One of the hardest parts of growing your business is the moment when you make an offer. For so many coaches and course creators, this can be a really uncomfortable transition. Maybe you're running a webinar and you've taught some great content and then you have to transition into your pitch. Or you're having a one-to-one call with a prospect and you want to invite them into your program. This tran...

Growing your expert business can be a challenging experience. It can feel very overwhelming and confusing to know what to focus on. That's exactly why I wanted to share with you some wisdom that I've gathered over the last 13 years in growing a million-dollar expert business. In this podcast, I share with you 4 ideas that have made the biggest difference in growing my business and creating the suc...

Scaling your expert business can be a complex task.  In fact, very few coaches and content creators get above the $100,000 mark.  The reason is that they don't have the mindset and strategies in place to 'scale with simplicity.  This is the exact reason I wanted to bring one of my best friends and scaling expert Stacy Tuschl to share with you her latest strategies for growing your Expert Business...

This episode is short and sweet as you get an insider's look into a common struggle you've probably faced yourself: Confidence in Your Offer. If you've felt uncomfortable with your offer price tag and are in a rut of self-doubt, this Sell From Stage ELITE coaching call snippet will unlock your chained perspective so that you can get the confidence you need to be able to move forward and scale your...

As an entrepreneur, goal achievement is high on the priority. However, the problem is that this can bring a huge amount of stress, anxiety, and worry. This episode reveals three achievable secrets that have helped me to attain great success in a business while staying unattached to the outcomes. The benefit of doing this is that you achieve your goals feeling more calm, confident, and collected. Y...

One-to-one sales can be the most rewarding, or the most frustrating way to get people to join your program. It all comes down to the way you set up and have the sales conversation. Today Brandi Mowles is going to show you how to have high converting sales conversations without feeling pushy or slimy. With 8+ years of experience she is a weapon in sales calls, so starting today you will be transfor...

"Pinterest is the visual google," said Rachel Ngom. Amazing revelation!! Rachel Ngom is a Pinterest expert which is why her knowledge will blow your minds. If you feel apprehensive about your website traffic steadily decreasing and sales numbers plummeting, Pinterest is a platform that can boost your website traffic by x3 and heighten your sales to the next level.  As you listen to this episode yo...

Onboarding a new client can be overwhelming for both you and your customer. Luckily we have a special guest who is a ninja when it comes to onboarding, her name is Andrea Ames. I wanted her expertise on this podcast to really help unpack and strengthen key pillars that you might be struggling with in your onboarding process so that you can get your clients to rant, rave, and positively refer your...

Mastering your message is crucial to really attracting the right type of audience into your program. In fact, it's the difference between having a bunch of people asking to join or having crickets! Brandon Lucero specializes in amazing messaging that cuts through the clutter which is why I wanted to have him on the podcast this week!  As you listen to this episode you'll discover: How to dominate...

Have you ever felt like throwing in the towel with your online business?  I'm going to alleviate your pains, aches, and ulcers with simple yet effective insights I've gained throughout my +10 years course creation career. In fact, the ideas I'll share in this episode will help you to gain the confidence to step up and get into your next level...fast! As you listen you'll discover: How to easily cr...

Going from coaching to a full-time course creator can be a major shift. Megan Walker is a Sell From Stage Academy student who has successfully scaled her business 3x and is here to talk about her course creator journey. I get the privilege of unpacking her story with her as she describes her real life trials that have become the foundational steps in being a successful full-time course creator.  A...

Having an irresistible offer can be the difference between your Expert business struggling or absolutely scaling. The problem is that most Experts have no idea how to create an offer that their audience really wants.  This episode dives deep into the psychology of why an offer actually converts. You'll learn the 3 big psychology shifts that you have to make as an Expert to ensure you get a rush of...