Evergreen Marketing (formerly CarrotCast)

Have you ever noticed that you can't get what you want in life if all you talk about and think about is what you don't want? It's time for a mindset shift! Let's reflect on those moments when you find yourself thinking, "This is wrong, this is wrong, I hope this doesn't happen." We all do it, right? But what if, instead, we focused on what we do want? Those thoughts about what you don't want are r...

We're delving into the realm of SEO in 2024, unraveling all the essential adjustments and shifts. Our expert, Brian from Carrot, joins me to discuss the dynamic world of search engine optimization. We'll explore what successful individuals are doing, what works, and what doesn't amidst the ever-evolving landscape of SEO.  In this video, we break down the key changes from 2023, exploring Google's A...

I'm diving into the core concepts of leadership, business growth, and self-reflection that I've been contemplating during my annual personal planning retreat. I'm excited to share my key takeaways from this year, packed with insights that have redefined the way I approach entrepreneurship and leadership. I'll be breaking down some profound insights that have guided my path and shifted my mindset,...

Maybe you were raised around people who spoke infinite possibility into you. Maybe your a bit of a pessimist struggling to see your potential. Wherever you land, there's a perspective worth hearing in this episode about overcoming a scarcity mindset when it comes to money, time, and energy. Leave your preconceived notions at the door and join us on this candid conversation about how we can open ou...

What's more critical than knowing how to overcome objections? Your Approach. Jaromy Tagg is a hybrid investor/agent that has a very unique (and very effective) approach when it comes to working with motivated sellers. The way he positions himself causes people to sell to him, and makes conversations feel effortless. We dive into his positioning, follow-up strategy, marketing methods, and how to be...

 In part 2 of 2 with Liz Faircloth (host of the InvestHER Podcast by Bigger Pockets) we cover pro tips for raising private money, how to position yourself as a credible investor, the hybrid agent/investor model, and more!   Mentioned in this episode: Carrot.com/mindset InvestHER: https://www.therealestateinvesther.com/ ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.cht...

Each and every level of business has it's own pain lines, and it's own set of things that you NEED to do next, to make sure you're not self sabotaging, but instead stepping into more of the things that give you energy and drive the business further.  Let me walk you through each level and the pain lines you're encountering, plus how you can get to that next step. Join my end-of-year EPIC Planning...

DESCRIPTION: In part 1 of 2 with Liz Faircloth (host of the InvestHER Podcast by Bigger Pockets), we cover what it's like to work with your spouse when you have similar, ambitious personalities. Liz also sheds light on a number of traits & habits that men can & should pick up on that female investors are great at. In a predominantly male investor community, this episode was an inspiring change of...

Would you believe me if I told you that entrepreneurs in a room full of millionaires might be plagued by mindset issues when it comes to money? Yep — myself included. If you're someone who has extreme views when it comes to saving, earning, or especially a scarcity mindset, this podcast is for you. I want to share with you how money has served me well, but also how my attitude towards it has been...

Ever wonder what it's like building a real estate investing operation as one family unit? Meet Johnny, Grisel, and Christian Lopez. They were kind enough to give us a behind-the-scenes look into the disciplines, habits, communication, and mindset it takes to do this as a family — how they're raising kids with intentionality. If you have a spouse or kids who want to learn the biz, share this episod...

How do you reignite your motivation when you have everything you need? You reignite it with desire, AKA Wants. This may sound selfish, but stick with me. This episode is for my fellow entrepreneurs who've become comfortable & stagnant. My aim is to share what I've gone through so it might help you on your journey towards reason & purpose while hopefully avoiding the turmoil of constant achievement...

Stop losing deals to bad follow-up or no follow-up at all! Super savvy copywriter, armchair investor, and seasoned marketer Paul DoCampo and I are talking all about the nuances of follow-up automation. We cover: The Future of SMS/text message marketing, what to do when a seller ghosts you, manual vs. automated follow-up, CRM mistakes, and AI vs. Humans for sales negotiation. Listen in! Close more...

Why would it drain your energy if you're working in your genius zone? That's what I asked myself the first time I delegated a skill that I was great at in hopes of buying back my time. It flopped. The good news is that I learned why it flopped, how not to delegate, and which things you should rarely delegate! Whether you're solo and hiring V.A.'s or have a team of 50 like myself, you don't want to...

Paul is closing half of his deals from a lead source that requires no ad spend, is consistent & predictable, and provides highly motivated seller leads. We're talking about real estate agent outreach AKA agent eferrals. Agents all over his market are bringing deals to him on a silver platter. It's not a complicated strategy, but it requires you to step out and build relationships instead of outsou...

"Time gives us options when we have it, but it demands urgency because we're not guaranteed to get it." Something has changed in my family's life that's caused me to pull back and evaluate what's most important. At the same time, I'm grateful that I've had the opportunity to build a business that allows me the flexibility to spend time away from the business when I need to. This episode is the sta...

We went bananas on this one. Brady calls Brent Daniels' acquisition team and pretends to be a seller. Brent tells a story of your possessions owning you & how he protects his focus. Brent shares 20 skills you need to develop to build a long-lasting business. We go deep on a few of them, like understanding personality differences & battling objections with empathy.  Mentioned in this Episode: Get m...

If you're a part of a team and you get to the end of your week feeling drained, super busy but without progress to show for it progress, it's could be an accountability issue. It might be that you're not clear on your goals or the exact steps needed to hit them. This si something that many successful leaders struggle with - holding each other accountable in the right way. In this episode I'll shar...

Testimonials can make or break your ability to generate leads and convert those leads into profitable deals. That's why we're talking with two of our all-time favorite guests,  Beau the closer & Keith the SEO beast to break down: • The specific questions that'll get a house seller to give you a raving review that bust objections • How Keith & Beau leverage these testimonials on your website, Googl...

What do we do when we've taken a few big hits and your confidence is down? When you've been through a rough patch that killed your momentum. If you've overcommitted, let down the people around you, and are trying to regain your mojo... This one is for you. Listen in. ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marke...

We reverse-engineered the top 5 highest-converting websites from Investors using Carrot to generate motivated seller leads SO THAT you can see exactly what it takes to do the same. I think you'll be surprised by the simplicity of the commonalities. Let's dive in! Get more content about design & conversion at Carrot.com/convert ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://...

If you have a vision — a passion or a new strategy for your business, but you just feel too STUCK to bust through a plateau, this episode is for you. Most entrepreneurs that plateau either get burnt out or bored, causing you to sell or sabotage. The good news is I have a few specific things you can do to crack through and make your biggest impact. Let's dive in. Carrot.com/EPIC         ➨Our CEO, T...

How can I use A.I. to speed cut down time spent on my SEO efforts? What does it take to rank in an increasingly competitive SEO space? Are Google Search Labs and other algorithm updates good or bad for investors? Today we're covering all of that and more. Stay tuned for the end, where we talk about ChatGPT prompts you can use to make SEO even easier! ➨Our CEO, Trevor Mauch's Entrepreneur Freedom F...

If you feel like there's more to life... you're captive to comfort... comfort, you're struggling to get your gusto back, this one's for you. I've been there. It's normal, but it's not always easy to pull yourself out. But I've found that there are a handful of practical steps you can take to get back to growth mode. If you're an entrepreneur, listen in.   Carrot.com/energy ➨Our CEO, Trevor Mauch's...

One of America's largest Homebuyers, 20-year investor & 3x CarrotCast guest Brad Chandler of Express Homebuyers opens up about his complicated yet inspiring journey about how like many investors, he was chasing the wrong goals for years without even realizing it. We dive into the changes he's made in his life that allow him to still run a wildly profitable real estate business while doing more of...

How do you break the pattern of reactive and determine your one true priority? Over the years as a leader, I've tried apps, planners, journals, spreadsheets, and calendars. Only one thing has stuck. I call it the CEO Priority Waterfall. If you find yourself rushing through the week from task to task, take a minute to pause with me. I'm going to walk you through how to set priorities at a personal...